Health Business

In Life Finds a Way, biologist Andreas Wagner reveals the deep symmetry between innovation in biological evolution and human cultural creativity. Rarely is either a linear climb to perfection - instead, "progress" is typically marked by a sequence of peaks, plateaus, and pitfalls. For instance, in Picasso's 40-some iterations of Guernica, we see the same combination of small steps, incessant reshuffling, and large, almost reckless, leaps that characterize the way evolution transformed a dinosaur's grasping claw into a condor's soaring wing.

Have you ever walked away from an argument and suddenly thought of all the brilliant things you wish you'd said? Do you avoid certain family members and colleagues because of bitter, festering tension that you can't figure out how to address? Now, finally, there's a solution: a new framework that frees you from the trap of unproductive conflict and pointless arguing forever.

Do you sometimes feel like a fraud at work, despite years of training and experience? Do you feel like it's pure luck that people can’t see your incompetence? Are you worried that one day, people will find out that you’re really just faking it? If you answered a resounding yes to these questions, then you might be experiencing imposter syndrome.

If Chris Cooper has a superpower, it's the ability to make mistakes faster than anyone else. Fortunately, none have been fatal, and they can help other gym owners build happier lives. Chris brings a "big picture" perspective unmatched by anyone else in the industry. After thousands of hours spent one-on-one with gym owners, hundreds of blog posts, and more interviews than he can recall, Chris shares his best lessons in the second edition of Two-Brain Business.

Told through a collection of insights from the author's own career, as well as advice from emerging and established healthcare leaders, Crush the Climb brings together diverse points of view into a handbook for students and early career professionals who aspire to be great healthcare leaders. Discover 11 lessons that will help you survive and thrive in the today's healthcare industry and crush the climb,

Using techniques developed by politicians, advertisers, crooks, and other masters of their own universe, when being applied, can help you to analyze anyone around you or in your life. This can be done so that you can have a profound influence on the way they think and getting exactly what you want from them. This practical guide is filled with examples of how to modify the results based on the desired goal and will teach you how to know what makes your target tick.

For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don’t really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational, we are prone to “cognitive biases” with complex effects on decision-making, such as forgetting to prepare for retirement.

If only you knew…What it feels like to be heard. To share your voice and have your opinion matter to everyone within earshot. To broadcast your message to all those who needed to hear it. If only you knew that you were being prepared. If only you knew that everything you have ever learned about communication can be remodelled and be of service to your biggest dreams.

Tony Hsieh—CEO of Zappos, Las Vegas developer, and beloved entrepreneur—was famous for spreading happiness. He promoted a workplace where bosses treated employees like family members, where stress was replaced by playfulness, and where hierarchies were replaced with equality and collaboration. Happy at Any Cost sheds light on one of our most creative yet vulnerable business leaders. It’s about our intense need to find “happiness” at all costs, our misguided worship of entrepreneurs, the stigmas surrounding mental health, and how fame can mask deeper problems.

As the American healthcare system sorts out the ramifications of healthcare reform, patients have quietly reinvented the healthcare decision-making process, refining their own roles and changing their expectations of the people and organizations they turn to for care. To attract and engage these empowered, self-directed patients, healthcare marketers will need to overcome their addiction to outdated strategies and tactics, and to make significant behavioral changes in the way they go to market.

Why do we consume 35 percent more food when eating with one other person, and 75 percent more when dining with three? How do we explain the fact that people who like strong coffee drink more of it under bright lighting? And why does green ketchup just not work? The answer is gastrophysics, the new area of sensory science pioneered by Oxford professor Charles Spence.

Just as the sun rises in the east and sets in the west due to Earth’s rotation, there are natural laws your body follows. One law, discerned by traditional Asian medicine, can decide the health of your body, mind, and spirit. Water Up Fire Down by New York Times best-selling author Ilchi Lee reveals this golden rule of health.

What are the differences between a winning and losing performance? Why are we able to rise to the challenge one day, but wilt from it the next? Can we in fact become better competitors? In Top Dog, Po Bronson and Ashley Merryman use cutting-edge science to tease out the hidden factors at the core of every great triumph - and every tragic failure. By enabling you to identify your own competitive style, Top Dog will help you tip the odds of success in your favor.

In Physician Leadership, renowned medical leader Dr. Karen J. Nichols delivers a concise guide for busy physicians doing their best to successfully lead people and organizations. The book covers foundational leadership essentials that every physician needs to master to transform themselves from a highly motivated novice leader into an effective, skilled, and productive leader.

Happiness is a choice you make. Learn how to have a happy mind. Build a Happier Brain is a theory that offers a lot of practical ways to be happier. It will enrich your rational brain with psychological theories and neuroscience based on decades of happiness research, and it will also tell you about how happiness through effective daily habits can invite joy into your personal life, work life, and relationships.

You got into massage because you want to help others. But when it comes to the business side of things…let’s just say maybe “it’s not a strength”. You find the passion fading as the bank account drops…all you want is consistency and to be able to create a long-term career doing what you love. The good news is we have been there before, with over 29 years of combined experience in massage and business. Fully Booked Without Burnout unpacks exactly how to fill your appointment book every week while keeping your energy and passion alive.

The creative mode in your brain is like a butterfly. It's beautiful and erratic, hard to catch, and highly valued as a result. If you want to capture it, you need a net. Enter the executive mode, the task-oriented network in your brain that helps you tie your shoes, run a meeting, or pitch a client. To succeed, you need both modes to work together - your inner butterfly to be active and free, but your inner net to be ready to spring at the right time and create that "aha!" moment. But is there any way to trigger these insights, beyond dumb luck?

Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem. If you listen to nothing else on platforms and ecosystems, listen to these 10 articles by experts in the field.

Financial health, physical health, and happiness are profoundly interconnected. It's almost impossible to enjoy any one of these without the help of the other two. The authors describe this phenomenon as the intersection of money, health, and happiness. Leveraging Your Financial Intelligence will teach you a powerful values-based approach to achieving your most important life goals. As you take steps to improve your financial well-being, you'll discover that leveraging your financial intelligence will also fuel your physical and emotional well-being.

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.