Health Business

La persuasión es una habilidad imprescindible en cualquier actividad profesional a todos los niveles en organizaciones y empresas. Pero, ¿cuáles son las mejores técnicas de persuasión?, ¿qué elementos de la comunicación permiten conquistar al público?, ¿cuáles son los momentos fundamentales en una argumentación? y ¿qué diferencia a un comunicador eficaz de un auténtico persuasor? Con el rigor científico y la capacidad de divulgación que le caracterizan, Robert Cialdini explica en este libro cómo capitalizar el tiempo previo a la transmisión de un mensaje importante.

Este audiolibro es la recopilación de las mejores técnicas y consejos que Teresa Baró ha ofrecido durante más de veinte años a miles de mujeres profesionales y directivas de todos los ámbitos. Aquí tienes herramientas prácticas para detectar tus barreras psicológicas y creencias limitantes y conocer tu propio estilo de comunicación. Te darás cuenta de que, en gran medida, tu futuro profesional está en tus manos: tú decides dónde quieres llegar y sabrás cómo conseguirlo. Las palabras y frases que utilizamos, el uso de la voz y del lenguaje corporal condiciona la imagen.

Renowned clinical psychologists Paul Napper and Anthony Rao offer seven principles for using mind and body to help you locate and develop your own agency. Based on years of research and real-world application and stories of both high and low performers, their methods equip you to succeed in a world requiring constant adaptation.

Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.

Named president and CEO of NBC at the age of 43, he faced a two-headed dragon: on one hand, distrust from the network people deeply skeptical of the "suit" from GE, their new corporate parent; and on the other, fiscal oversight demands from a cautious, conservative institution reluctant to invest heavily in a media business they didn't understand. For the next 20 years, he managed to navigate the fine line between the two and in the process completely reinvent - and save - the network.

Great sexual confidence is one of your most powerful assets. Having it will make you feel secure, strong - and sexy. In this audiobook, by Debs de Vries, one of the U.K's top self-confidence teachers, you'll learn to express your needs and desires in ways that respect and protect you - and others. Debs will show you how to learn the vital skills of thoughtful inquiry so you avoid 'crash and burn' relationships - and you'll also get the low-down on how to nurture yourself to enjoy your unique sensuality.

Why do so many of us stop learning new skills as adults? Are we afraid to be bad at something? Have we forgotten the sheer pleasure of beginning from the ground up? Inspired by his young daughter’s insatiable curiosity, Tom Vanderbilt embarks on a yearlong quest of learning - purely for the sake of learning. Rapturously singing Spice Girls songs in an amateur choir, losing games of chess to eight-year-olds, and dodging scorpions at a surf camp in Costa Rica, Vanderbilt tackles five main skills, but learns so much more.

A revolutionary new understanding of identity, showing how our groups have a powerful influence on our feelings, beliefs, and behavior - and how these shared identities can inspire both personal change and social movements.

For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don’t really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational, we are prone to “cognitive biases” with complex effects on decision-making, such as forgetting to prepare for retirement.

Researchers have found that the accelerated pace of modern office life is taking its toll on productivity, employee engagement, creativity and wellbeing. Faced with a relentless flood of information and distractions, our brains try to process everything at once, increasing our stress, decreasing our effectiveness and negatively impacting our performance.

Get clear on your Coaching Self, understand the coaching context, and bravely ask deeper questions while giving plenty of space to the client to think through the answers. You don’t need another coaching certification to feel powerful about asking coaching questions; you need a willingness and openness to viewing asking coaching questions from a different perspective.

An expert in dignity studies, Donna Hicks contributes a specific, practical guide to achieving a culture of dignity. Most people know very little about dignity, and when leaders fail to respect the dignity of others, conflict and distrust ensue. She highlights three components of leading with dignity: what one must know in order to honor dignity and avoid violating it; what one must do to lead with dignity; and how one can create a culture of dignity in any organization.

A 'textbook with passion', Hardwiring Excellence offers a road map and practical how-to guide for creating and sustaining a culture of service and operational excellence. In this book, author Quint Studer, founder of Studer Group, draws on his personal experience as a former hospital executive who led two organizations to the top 1% in patient satisfaction and his experience coaching hundreds of healthcare organizations since.

Why are people named Kim, Kelly, and Ken more likely to donate to Hurricane Katrina victims than to Hurricane Rita victims? Are you really more likely to solve puzzles if you watch a light bulb illuminate? How did installing blue lights along a Japanese railway line halt rising crime and suicide rates? Can decorating your walls with the right artwork make you more honest? The human brain is fantastically complex, having engineered space travel and liberated nuclear energy, so it's no wonder that we resist the idea that we're deeply influenced by our surroundings.

Have you always known you were meant for so much more, but don’t know why you aren’t living it yet? Meant for More is both an incredible story of one woman’s journey of discovery and awakening while being jam-packed full of bad--s fundamental truths that will blow your socks off...and transform how you operate in the world. Mia helps you to confidently create your own reality by accessing your innate power, shift your self-image, and clear the misconceptions and misunderstandings that have been getting in your way.

With rapid technological innovation leading the charge, today's world is transforming itself at an extraordinary and unprecedented pace. As jobs become more multifaceted, as information streams multiply, and as myriad devices place increasing demands on our attention, we are confronted every day with a plethora of new challenges. Fortunately, as Leonard Mlodinow shows, the human brain is uniquely engineered to adapt.

Discover tailored advice and planning tools to inspire new adventures and enhance your travel experience. Whether you’re a seasoned traveler or planning your first trip, this guide provides everything you need for stress-free, enjoyable journeys.

AlphaBrain is the investor's guide to achieving more, doing better, and reaching higher. At its core, the magnitude of your success is based on the quality of your decisions. The problem is that human beings are poor decision-makers; we tend to approach problems after they arise instead of planning for them in advance. This book offers a way to understand and plan for the human mind's usual tendencies to help you make smarter investment decisions.

When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....

An approach to ending psychological suffering based on the ancient wisdom tradition of Advaita or self realization. This is a presentation of the essential teaching of this direct path to freedom that focuses on the recognition and realization of the true self. This audiobook identifies the root cause of suffering as the identification with the mind and the belief that the psychological construct that is considered the "person" is actual.