Health Care Business

As the American healthcare system sorts out the ramifications of healthcare reform, patients have quietly reinvented the healthcare decision-making process, refining their own roles and changing their expectations of the people and organizations they turn to for care. To attract and engage these empowered, self-directed patients, healthcare marketers will need to overcome their addiction to outdated strategies and tactics, and to make significant behavioral changes in the way they go to market.

It began with a smoke break. James Monsees and Adam Bowen were two ambitious graduate students at Stanford, and in between puffs after class they dreamed of a way to quit smoking. Their solution became the Juul, a sleek, modern device that could vaporize nicotine into a conveniently potent dosage. Time magazine reporter Jamie Ducharme follows Monsees and Bowen as they create Juul and, in the process, go from public health visionaries and Silicon Valley wunderkinds to two of the most controversial businessmen in the country.

As a leader, is it possible to be both successful and humble? Studies show that today's emerging leaders not only prioritize achievement over humility but also see the two as mutually exclusive. Does this signal an existential crisis for healthcare - an industry that, at its essence, is supposed to embody humility and compassion? Thankfully, no, according to Intangibles: The Unexpected Traits of High-Performing Healthcare Leaders, which demonstrates that you can embrace humility and still be excellent at your job.

Do you feel "stuck" in your life right now? Whether you struggle with depression, anxiety, trauma—or simply feel unhappy or unmotivated—you may be seeking ways to find meaning, or discover the inspiration you need to create a new path in life that better serves you. Mindfulness has gained popularity as a self-help solution for a variety of mental health issues, and mindfulness meditation has been touted as powerfully effective in helping people find focus and balance in order to complete important tasks. But you may wonder, "How does one actually do mindfulness?"

Being a healthcare professional can be incredibly rewarding, but it can also come with long hours and burnout. If you love helping patients, yet feel overwhelmed and unhappy, then clinic ownership could be the answer.

Are you looking after yourself? For so for many of us, with so much to do and think about, self care - taking care of our mental, emotional, and physical health and well-being - often falls by the wayside. The Self-Care Handbook equips you to make positive, helpful choices for incorporating self-care into your life. It explains how to take responsibility for your own well being and provides ideas and practical advice on how you can better look after yourself.

In Physician Leadership, renowned medical leader Dr. Karen J. Nichols delivers a concise guide for busy physicians doing their best to successfully lead people and organizations. The book covers foundational leadership essentials that every physician needs to master to transform themselves from a highly motivated novice leader into an effective, skilled, and productive leader.

Every organization, whether in healthcare or beyond, relies on key referral sources or centers of influence to grow and thrive. How can you ensure these vital connections are actively driving potential customers or clients your way? Systematic referral source marketing is your untapped advantage.

The Healthcare Heretic is both a call for disruptive change to a system that is clearly broken and a rallying cry to potential leaders of the economy of the future. It challenges the obsolete mind-set of the Industrial Age - decayed notions that have lulled corporations and the people who work for them into the illusion that doing things the “old way” is safe and that change is a danger to all.

Based on three years of research and more than 300 firsthand interviews with experts, Your Best Health Care Now is your easy-to-follow, real-world guide to making today's health system work for you. You'll learn all the smart moves and timely tips to get better care and save hundreds, if not thousands, of dollars - no matter what your concerns may be. Whether you're trying to book a free checkup, negotiate with a surgeon, or worrying about high insurance deductibles and rising premiums, Your Best Health Care Now has the answers you need.

In today's dynamic world of healthcare, where innovations surge forward and patient needs grow increasingly complex, there emerges a renewed emphasis on the value of teamwork. This isn't the teamwork of yesteryears, confined within silos of specializations. This is an intricate dance of collaboration where doctors, nurses, and professionals spanning the healthcare spectrum come together as a unified force, dedicated to delivering the best possible patient outcomes.

Learn to harness an unconventional tool for leadership success. As the president and chief executive officer of Kindred Healthcare LLC, Ben Breier has witnessed massive disruptions to the healthcare industry. Gaining an early understanding of how to survive disruptions on the baseball field proved to be invaluable when he entered this challenging field. Using techniques honed over the course of his leadership career, Ben has been able to not only survive disruptions but thrive using intentional disruption as a business strategy.

Ellie Francis delivers a powerful, uplifting, spunky mom-strength coaching book to get you going! (Re)focus on your mind-set, mental health, and self-care - while laughing through the realities of hardworking mom life. This book will encourage, uplift, and inspire all busy mothers who are truly “juggling it all” - and looking good doing it!

Are you feeling the burden of staff shortages resulting in burnouts? The responsibilities of Human Resource Management today can be overwhelming, not to mention physically and emotionally demanding too From shortages of required skill sets to recruitment optimization strategies, Human Resource Management is a highly demanding career. If you are an HR Manager in the Healthcare sector looking for some answers, then Human Resource Management is the book you need Here are a few highlights of what you will find inside: The role of HRM in Healthcare.

It is imperative that we empower Black women to find their voice and advocate for their healthcare needs in a system that often silences them. Through techniques such as solution-focused approaches, addressing implicit bias and racism, developing resilience and self-advocacy skills, building supportive communities, and utilizing trauma-informed care principles, we can work towards creating a more equitable healthcare system for Black women.

While modern medicine produces miracles, it also delivers care that is too often unsafe, unreliable, unsatisfying, and impossibly expensive. For the past few decades, technology has been touted as the cure for all of healthcare's ills. But medicine stubbornly resisted computerization - until now. Over the past five years, thanks largely to billions of dollars in federal incentives, health care has finally gone digital.

This is a “how to” book for leaders in healthcare. Lessons learned from 30+ years as a nursing executive, an executive coach, and as an equestrian have been interwoven to describe what it takes for success as a leader for teams in healthcare and in horsemanship. The author sees similarities in both arenas.

It’s the business of saving lives. Miracle Medicines goes behind the scenes of the pharmaceutical industry and into the high-security laboratories to tell the stories of the men and women - chemists, physiologists, medical and clinical researchers, engineers - who have chosen to toil for years in the lab in order to transform scientific theories into new lifesaving medicines. You’ll witness the day-to-day labors, victories and defeats of the dedicated professionals who are waging a war against the diseases that still plague mankind.

“Leading Healthcare Transformation: Doctors, Nurses, and Managers at the Helm” is an exhaustive analysis of the modern dynamics in the healthcare sector, with a particular emphasis on middle management leadership. It provides a deep dive into the roles, responsibilities, and leadership abilities required by different professionals, including doctors, nurses, and managers.

In a riveting portrait of the world's largest HIV/AIDS medical-care provider, award-winning journalist Patrick Range McDonald reveals AIDS Healthcare Foundation's unlikely rise from a feisty grassroots organization during the height of 1980s AIDS crisis to its position today as a global leader in the fight to control HIV and AIDS. This untold story highlights AHF's bold history of activism, its hard-charging advocacy on the behalf of vulnerable people, and its heroic efforts to provide free HIV drug treatment around the world.