History Research

A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens. The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every business is a digital business, which is why it's so critical to understand how we think and behave online. Acclaimed behavioral economist Shlomo Benartzi reveals a toolkit of interventions for the digital age. Using provocative case-studies and engaging exercises, Benartzi shows how businesses can update their nudges to help consumers make better decisions on screens.

In Losing the News, Pulitzer Prize-winning journalist Alex S. Jones offers a probing look at the epochal changes sweeping the media, changes which are eroding the core news that has been the essential food supply of our democracy. Losing the News depicts an unsettling situation in which the American birthright of fact-based, reported news is in danger. But it is also a call to arms to fight to keep the core of news intact.

Now an insider at The People vs. O. J. Simpson reveals the untold story of the most widely followed trial in American history and the indelible impact it has had on the judiciary, the media, and the public. As the Los Angeles Superior Court's media liaison, Jerrianne Hayslett had unprecedented access to the trial - and met with Judge Lance Ito daily - as she attempted, sometimes unsuccessfully, to mediate between the court and members of the media and to balance their interests.

One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery have become cool again.

The Sun and the Moon tells the delightful and surprisingly true story of how a series of articles in the Sun newspaper in 1835 convinced the citizens of New York that the moon was inhabited. Purporting to reveal discoveries of a famous British astronomer, the series described such moon life as unicorns, beavers that walked upright, and four-foot-tall flying man-bats. It quickly became the most widely circulated newspaper story of the era.

In a collection of original essays, the venerated television journalist, Dan Rather, celebrates our shared values and what matters most in our great country, and shows us what patriotism looks like. Writing about the institutions that sustain us, such as public libraries, public schools, and national parks; the values that have transformed us, such as the struggle for civil rights; and the drive toward science and innovation that has made the US great, Rather brings his experience on the frontlines of the world's biggest stories, and offers listeners a way forward.

In an era when numerous modern media outlets rail about the guilt of their political enemies for speaking untruths, Postgate proves that the media can often credibly be viewed as the party actually guilty of deception. Americans today mistrust the major media more than ever. Postgate will prove that this distrust is richly deserved.

On the morning of July 3, 1994, a misreported forest fire on Storm King Mountain in Colorado became one of the greatest tragedies in the annals of firefighting. In this dramatic reconstruction of the disaster and its aftermath, John N. MacLean tells the heroic and cautionary story of nature at its most unforgiving.

In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream.

You’ll learn how to use free websites and tools to gather information and build your personal family tree. Find and meet living relatives who can help you research and share more information, including stories, photos, and vital documents. In addition to the helpful tips and “how-to” information, you will also be inspired as you hear true stories from people just like you who witnessed miracles as they researched their own family information. Even kids will become interested in helping you search for more information about your family!

This celebrated classic gives a soldier's-eye-view of the Guadalcanal battles; crucial to World War II, the war that continues to fascinate us all. Unlike some of those on Guadalcanal in the fall of 1942, Richard Tregaskis volunteered to be there. One of only two on-location news correspondents, he lived alongside the soldiers: sleeping on the ground - only to be awoken by air raids - eating meager rations, and braving some of the most dangerous battlefields of World War II.

HowExpert Guide to Microbiology is a compilation of all the major aspects of microbiology for one to get to know microbiology in the best way possible. It includes all minor and major points regarding Microbiology, from a basic introduction to depth and complexity. A very simple yet scientific writing style is adopted for the better understanding of the listeners, because the main aim of this book is to acknowledge every individual irrespective of the scientific background, to grasp the beauty of microbiology.

Ingrassia lost his mother, two sisters, brother, and nephew to cancer—different cancers developing at different points throughout their lives. And while highly unusual, his family is not the only one to wonder whether their heartbreak is the result of unbelievable bad luck, or if there might be another explanation. Through meticulous research and riveting storytelling, Ingrassia takes us from the 1960s—when Dr. Frederick Pei Li and Dr. Joseph Fraumeni Jr. first met, not yet knowing that they would help make a groundbreaking discovery that would affect cancer patients for decades to come.

Sinner is the story of Marsuvees Black, a force of raw evil who speaks with wicked persuasion that is far more destructive than swords or guns. Beware all who stand in his way. It's also the story of Billy Rediger and Darcy Lange, two unsuspecting survivors of a research project gone bad, who discover that they are perhaps the two most powerful souls in the land. Listen to them or pay a terrible price. And it's the story of Johnny Drake, the one who comes out of the desert and leads the 3,000. Follow him and die.

At thirty-seven, Dr. Stephanie Cacioppo was content to be single. She was fulfilled by her work on the neuroscience of romantic love—how finding and growing with a partner literally reshapes our brains. That was, until she met the foremost neuroscientist of loneliness. A whirlwind romance led to marriage, to sharing an office at the University of Chicago. After seven years of being inseparable at work and home, she lost her beloved husband following a devastating battle with cancer.

In this widely acclaimed memoir ("Riveting, moving...a wonderful book" The New York Times Book Review), Katharine Graham tells her story—one that is extraordinary both for the events it encompasses and for the courage, candor, and dignity of its telling.

In the first major history of crime fiction in 50 years, The Life of Crime: Detecting the History of Mysteries and Their Creators traces the evolution of the genre from the 18th century to the present, offering brand-new perspective on the world’s most popular form of fiction.

The first book in The Art Of series of books on the craft of writing, fiction writer and essayist Charles Baxter's The Art of Subtext discusses and illustrates the hidden subtextual overtones and undertones in fictional works haunted by the unspoken, the suppressed, and the secreted.

This book reveals the ancient Egyptian roots of Christianity, both historically and spiritually. This expanded version of the book consists of three parts. The first part demonstrates that the major biblical ancestors of the biblical Jesus are all ancient Egyptian prominent characters. The second part demonstrates that the accounts of the “historical Jesus” are based entirely on the life and death of the Egyptian Pharaoh, Twt/Tut-Ankh-Amen. The third part demonstrates that the “Jesus of Faith” and the Christian tenets are all Egyptian in origin.

Hay consenso entre periodistas, académicos y lectores en reconocer a Julio Scherer García como el mejor periodista mexicano de la segunda mitad del siglo xx. Su fama se debió al desarrollo constante de su oficio, siempre con excelencia y sentido crítico.