Innovation Culture

From Oxford's leading AI researcher comes a fun and accessible tour through the history and future of one of the most cutting edge and misunderstood field in science: artificial intelligence.

Nichol tells the remarkable tale of how the ejection seat was first conceived during the Second World War as countless lives were lost in accidents and in battle. In the wake of the war, that technological race to save aircrew lives using explosive seats continued at an incredible pace. Nichol tells the story of the brave men who risked their lives testing those early devices, and interviewed the first British pilot to eject back in 1949, when ejection, from pulling the handle to being under the parachute, took thirty seconds. Today, that figure is down to around one second.

In August 1968 NASA made a bold decision: In just 16 weeks, the United States would launch humankind's first flight to the moon. Only the year before, three astronauts had burned to death in their spacecraft, and since then the Apollo program had suffered one setback after another. Meanwhile, the Russians were winning the space race, the Cold War was getting hotter by the month, and President Kennedy's promise to put a man on the moon by the end of the decade seemed sure to be broken.

Longlisted for the Audiobook Download of the Year, 2007.
How much should you pay for a return trip to the moon? How are Winnie the Pooh and the artificial heart related? Did teenagers exist before 1950? If not, who invented them? James May's 20th Century answers all these questions and more.

Create the Future is an exciting guidebook for disruptive thinking, innovation, and change, paired with The Innovation Handbook, an updated version of the award-winning book, Exploiting Chaos. The bestseller is loaded with the same tactics, tools, and frameworks that Gutsche's team uses to accelerate 700 of the world's most powerful brands, billionaires, CEOs, and NASA.

In this volume, Steven Johnson explores the history of innovation over centuries, tracing facets of modern life (refrigeration, clocks, and eyeglass lenses, to name a few) from their creation by hobbyists, amateurs, and entrepreneurs to their unintended historical consequences. Filled with surprising stories of accidental genius and brilliant mistakes - from the French publisher who invented the phonograph before Edison but forgot to include playback, to the Hollywood movie star who helped invent the technology behind Wi-Fi and Bluetooth.

For the past century, scientists and naturalists have been steadily unravelling the secrets of bird migration. How and why birds navigate the skies, traveling from continent to continent—flying thousands of miles across the earth each fall and spring—has continually fascinated the human imagination, but only recently have we been able to fully understand these amazing journeys.

Creative Selection recounts the life of one of the few who worked behind the scenes, a highly respected software engineer who worked in the final years of the Steve Jobs era - the Golden Age of Apple. Ken Kocienda offers an inside look at Apple’s creative process. For 15 years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser.

This riveting biography from the American Bar Association visits the spectacular life of Edwin Land, breakthrough inventor. At the time of his death, he stood third on the list of our most prolific inventors, behind only Thomas Edison and one of Edison's colleagues. Land's most famous achievement was the creation of a revolutionary film-and-camera system that could produce a photographic print moments after the picture was taken.

How will the latest technologies transform your business? Tech Trends in Practice will give you the knowledge of today's most important technology trends and how to take full advantage of them to grow your business. The book presents 25 real-world technology trends along with their potential contributions to organizational success. You'll learn how to integrate existing advancements and plan for those that are on the way.

Chris Anderson takes you to the front lines of a new industrial revolution as today’s entrepreneurs, using open source design and 3-D printing, bring manufacturing to the desktop. In an age of custom-fabricated, do-it-yourself product design and creation, the collective potential of a million garage tinkerers and enthusiasts is about to be unleashed, driving a resurgence of American manufacturing. A generation of "Makers" using the Web’s innovation model will help drive the next big wave in the global economy, as the new technologies of digital design and rapid prototyping gives everyone the power to invent.

Through narratives and case studies spanning the brilliant history of engineering, Madhavan shows how the concepts of prototyping, efficiency, reliability, standards, optimization, and feedback are put to use in fields as diverse as transportation, retail, health care, and entertainment. Equal parts personal, practical, and profound, Applied Minds charts a path to a future where we apply strategies borrowed from engineering to create useful and inspired solutions to our most pressing challenges.

Tom Kelley, author of The Art of Innovation and the general manager of IDEO, the world-famous design firm, illuminates the strategies IDEO used to beat the devil's advocate and drive creativity throughout the organization.

Experience a paradigm shift from perceiving AI as a complicated, distant concept to embracing it as a game-changing tool for your business. Your journey to innovation, growth, and market domination with AI starts here!

Imagine a company where everyone loves to work, where employees feel not just "satisfied" but truly cared for, respected, and energized. Think of the impact this would have on recruitment, retention, customer satisfaction, innovation, and overall performance. Aron Ain, the award-winning CEO of Kronos, a global provider of workforce management and human capital management cloud solutions, believes that anything is possible when people are inspired.

The definitive history of the Defense Advanced Research Projects Agency, the Pentagon agency that has quietly shaped war and technology for nearly 60 years. Founded in 1958 in response to the launch of Sputnik, the agency's original mission was to create "the unimagined weapons of the future". Over the decades, DARPA has been responsible for countless inventions and technologies that extend well beyond military technology.

A big source of tension between the US and China at the moment is technology. And one very small component is now at the centre of this battle for global dominance: the microchip. Controlling chip manufacturing in the 21st century may well prove to be like controlling the oil supply in the 20th. The country that controls this manufacturing can throttle the military and economic power of others. At the heart of this battle is ARM Holdings. The Everything Blueprint describes the titanic power struggle for control of the microchip.

"See for yourself!" was the clarion call of the 1600s. Natural philosophers threw off the yoke of ancient authority, peered at nature with microscopes and telescopes, and ignited the scientific revolution. Artists investigated nature with lenses and created paintings filled with realistic effects of light and shadow. The hub of this optical innovation was the small Dutch city of Delft.

Life innovates constantly, producing perfectly adapted species—but there's a catch. Many animals and plants eke out seemingly unremarkable lives. Passive, constrained, modest, threatened. Then, in a blink of evolutionary time, they flourish spectacularly. Once we start to look, these 'sleeping beauties' crop up everywhere. But why? Looking at the book of life, from apex predators to keystone crops, and informed by his own cutting-edge experiments, renowned scientist Andreas Wagner demonstrates that innovations can come frequently and cheaply to nature, well before they are needed.

Entrepreneur and best-selling author of The Lean Startup Eric Ries reveals how entrepreneurial principles can be used by businesses ranging from established companies to early stage startups to grow revenues, drive innovation, and emerge as truly modern organizations poised to take advantage of the enormous opportunities of the 21st century.