International Business

Marketing experts John Quelch and Katherine Jocz offer a new way to think about place in every strategic decision - from how to leverage consumer associations with locations to where to position products on the shelf. They explore case studies such as Nike and The Apple Store, which use place in creative ways. Drawing on a blend of hard data and engaging anecdotes, this audiobook will help any business - from global mega-brands to boutique, small town stores - influence customers more effectively.

Das Audiobook des Internationalen Warenkaufs UN-Kaufrecht (CISG) ist als Business-Hörbuch konzipiert...

Das Audiobook des Internationalen Warenkaufs UN-Kaufrecht (CISG) ist als Business-Hörbuch konzipiert...

International shipping is one of the most frustrating and misunderstood aspects of selling on line. Sellers worry about items getting lost in transit, buyers receiving items and saying they never arrived, and outright theft by postal carriers or customs officials. And, then there's all the hassle of figuring out how to fill out customs forms, and how to package items to survive overseas transport. Who needs the frustration, right? That's what this audiobook is all about.

In this Springer Brief, the author introduces how Chinese firms are successfully using their own variants of the "Silicon Valley Approach" to management. The author begins the discussion by deliberating on the extent to which management models need to be re-invented. A fundamentally new approach is then introduced, which already exists and is proving itself in practice at some of Silicon Valley's most dynamic firms. The author finds that the Chinese management models, in comparison, may be even more advanced. If true, this could have profound implications for managers everywhere.

Learn the 25 keys to doing business on an international scale, from foreign exchange risks to import/export duties with this program from The New York Times Pocket MBA Series.

Facebook, one of the world’s biggest social media platforms, has become such a force to be reckoned with in the recent past that it will be launching a cryptocurrency known as Libra that is meant to empower billions of people who do not have bank accounts and could benefit greatly from the use of this currency. This is a game changer, and you need to realign yourself if you want to tap into what Facebook seeks to achieve.

Making Futures brings together 18 young entrepreneurs from 14 countries doing incredible work across the continent. Their stories are both inspirational and aspirational, providing a template for listeners who might be interested in embarking on their own entrepreneurial journey, and allowing others to see the incredible energy and work that is happening across the continent.

La diversidad, si se gestiona de forma adecuada, contribuye a que las organizaciones se nutran de las diferencias individuales para que actúen de forma conjunta en proyectos comunes. Hay que integrar las diferencias para crear verdaderos grupos de aspiración en sociedades que funcionan ya de forma colaborativa.

Gupta and Wang explain how many MNCs view China and India solely from the lens of off-shoring and cost-reduction, and focusing their marketing strategies on only the top 5-10% of the population. This is a missed opportunity. China and India are the only two countries that constitute four realities that are strategically crucial for the global enterprise.

What if you could control hundreds of shares of stock, without having to invest tens of thousands of dollars? What if you could earn $200 profit on a single options trade that only required you to put $100, $200, or $300? It’s true, unlike stock trades that require big money just to get started, options trading gives huge returns on investment. And it all works through leverage; you control 100 shares of stock without ever having to own it. Get over your fear of complex options trading by following this guide designed for complete beginners.

Die Digitalisierung war erst der Anfang. Jetzt startet die größte Revolution der Menschheitsgeschichte. Flugtaxis, autonome Fahrzeuge, 3D-gedruckte Häuser, Fleisch aus dem Labor - was nach Science-Fiction klingt, ist bereits Realität. Wir stehen an der Schwelle eines neuen Zeitalters: Auf der Basis der Digitalisierung werden Technologien wie künstliche Intelligenz, 3D-Druck, 5G, Quantencomputer und synthetische Biologie unsere Welt tiefgreifend verändern.

This is the guide you need. Aside from all the standard "bitcoin for beginners" books, this book shares various viewpoints by taking a look at the particular tools you can utilize, such as blockchain and charting tools, to mine and purchase bitcoin, and make money with it, at the correct time!

Discover the real source of translation problems - and solve them. Industry leader Ian A. Henderson shares the story of the quest he and his wife Françoise undertook to help the world better communicate. They quickly discovered that they could not solve the translation quality problem by looking at translations alone, but had to take proactive role in the complete global content process.

Forex is a powerful market - but only those who know how to navigate it can make the best returns. To succeed, you need to understand the market and exactly how you can get the most for your money. Inside this guide, you’ll uncover the secrets of forex and how you can take advantage of this incredible money-making opportunity!

Arianna Huffington is one of the world's most prominent business leaders in media. As cofounder and editor-in-chief of the Huffington Post, she built the first internet newspaper, which eclipsed the traffic of the New York Times and won the Pulitzer Prize. This concise but richly detailed biography provides an overview of Huffington's life and career, chronicling her journey from Athens to London, New York, Washington and California, across seven decades.

Planen Sie vielleicht Ihren Einstieg in die Handelsgefilde mit dem wichtigsten Handelspartner Deutschlands? Dann ist dieses Werk für Sie unabdingbar! Alle wichtigen Tipps für ein erfolgreiches Geschäftsverhältnis mit unseren französischen Nachbarn sind in diesem Ratgeber enthalten. Fragen nach den größten Chancen, aber auch Risiken werden im Werk beantwortet und es wird großzügig Insiderwissen vermittelt. Sparen Sie Zeit, Geld und Nerven und avancieren Sie mit dem Kauf dieses Ratgebers zum Geschäftskenner.

Russland ist in der Welt des internationalen Handels ein echtes Schwergewicht. Will man ein erfolgreiches Geschäftsverhältnis mit Russland eingehen, sollte man sich mit Wissen wappnen. Mit diesem Buch haben Sie die Möglichkeit! Alle wichtigen Tipps für eine fruchtbare Zusammenarbeit mit unseren russischen Nachbarn sind in diesem Ratgeber enthalten. Fragen zu den größten Chancen, aber auch Risiken werden beantwortet, und es wird großzügig Insiderwissen vermittelt. Sparen Sie Zeit, Geld und Nerven und avancieren Sie mit dem Kauf dieses Ratgebers zum Russland-Kenner!

Would you like to become a trader and make money online just by sitting at your computer? This is not the average guide that promises you millions of dollars in return just by doing nothing. Let's be honest, there isn't a way to do that. Having said that, I will teach you everything I know on how to create a successful business by trading stocks and options. Even those 200/300 dollars more each month can make the difference. Follow all the steps and write down all the information in this guide and rest assured you will see great progress in a short amount of time.

Expuestos nace como una hoja de ruta para entender la actual manera de relacionarnos en el contexto del update permanente y la tendencia a la conectividad total. Ágil y accesible, este libro nos prepara para que el nuevo escenario no nos tome tan desprevenidos y, en lugar de refugiarnos en el miedo, podamos aprovechar las múltiples oportunidades que la tecnología tiene para ofrecernos.