International Business

Turning your great idea into reality always feels like the most difficult step in getting your start-up off the ground - until you realize that nobody beyond your family and close friends knows about your amazing product or service. This difficult lesson evades many aspiring entrepreneurs: The success of your startup is limited by the number of potential customers who know about it.

Companies looking to expand used to think about entering international markets, but today you're global from the moment you create a website. Nataly Kelly, Chief Growth Officer at Rebrandly (a global tech company with customers in more than 100 countries) and former VP International Ops and Strategy at HubSpot, says now the goal should be market intensification—building on the presence you already have. Kelly's MARACA model enables companies to distill the mass amounts of data available to determine if, how, and where they should expand by looking at three key areas of measurement.

A powerful book that shows the step-by-step evolution of a new kind of global technology powerhouse, The Lenovo Way is an indispensable guide for leaders and managers who deal with strategy, innovation, branding, and HR at any kind of company. It also tells the remarkable story of how two women from very different backgrounds rose to become leaders in Lenovo's journey to the top.

In Blind Spots, you will discover how false assumptions, emotional detachment, outdated core beliefs, and unconscious habits can conspire against you, block your progress as well as your performance. This book isn’t just theory, it includes real-life examples and offers practical solutions for dealing with them in ways that benefit you, your teams, and your organization.

Every boss/manager/executive deserves to have the very best employees working for them. Think about the impact on the world: When companies hire the right people, work environments are pleasurable, productive, and innovative, and mountains move. Beth Smith has developed a system of interviewing that reveals a candidate’s motivations, talents, desires, and passions. This is the meaningful information that enables an employer to effectively discern the absolute best fit for the role, the mission, and the culture of the company.

Globalization is making our system changing so fast and, if you want to survive, you have to keep innovating, you have to keep running! And who wins the marathon in the end? The business with the best players. The most motivated, the most skill-matched team. There is no enterprise without people. And there is no successful product without loyal customers.The success of your startup is limited by the number of potential customers who know about it.

In September 2014, Chinese e-commerce giant Alibaba raised $25 billion in the world’s biggest-ever initial public offering. Since then, millions of investors and managers worldwide have pondered a fundamental question: What’s really going on with the new wave of China’s disruptors? Alibaba wasn’t an outlier - it’s one of a rising tide of thriving Chinese companies, mostly but not exclusively in the technology sector. Now Edward Tse reveals how China got to this point, and what the country’s rise means for the United States and the rest of the world.

Freedom is on the decline around the world. Autocrats in Europe, Asia, and the Middle East are undermining our open societies, human rights, and the rule of law. The Russian invasion of Ukraine was a wake-up call for the West, but the biggest threat remains China. For two generations, Americans and Europeans have believed that change will come through trade, but instead of dictatorships becoming more like Western democracies, unfettered free trade has strengthened our enemies and undermined our countries.

As a consultant, you have embraced a noble profession - one that is challenging in its variety and gratifying as you see your expertise change the lives of your grateful clients. Perhaps more than any other line of work, consulting reveals precisely who you are. What skills, expertise, and problem-solving abilities are you bringing to the table? The challenge is to be exceptional.

Do you have a hard time negotiating with people? Are you always the first one to compromise or too tough to generate great deals? This book will address your fear and obstacles in negotiation. You will soon reap the benefits of being a great negotiator if you follow the steps in this book, even if you have never had any business experiences before.

We are all searching for resolutions to the challenges we face. We all want to help ourselves and others and enjoy fuller, more satisfying lives. The Enneagram may not be able to solve every problem. Still, it can shine a light on why and how so many individuals inflict misery upon themselves, and by extension, others around them. It is time for us all to stop living in the past and realize our full potential. If you want to live an authentic life full of meaning and fulfillment, this book is for you!

The essential guide for working in diverse teams and across cultures today. This practical self-help guide will optimise the performance of individuals and teams working in an intercultural environment. By increasing awareness of the nature and impact of diversity in the workplace and national cultural differences, it demonstrates how to use the power of difference to achieve positive results for all. Learn how to mitigate unconscious bias to create inclusive organisations and how to use key cultural dimensions to communicate and cooperate in intercultural teams.

In Go Glocal, Craig lays out the framework businesses need to succeed when entering a foreign market, explaining why it’s important to be proactive when deciding where to take your company. Craig breaks down how to prepare your organization for success in a new country, discussing critical issues like whether your value proposition will translate to a new cultural context, why relationships are more important than contracts, how to establish and nurture profitable relationships, and what vehicle for going international might work best for your business.

China GDP has grown from $300 per capita to more than $10,000 in the past thirty years and lifted more people into the middle class than in any other country at any other point in human history. It is important for investors, US companies and anyone interested in the global economy to understand China. Author Jonathan A. Krane provides an inside look at China's transformation into a global superpower and explains why the relationship between the US and China is the most critical economic relationship in the world today.

When Peter Drucker wrote Concept of the Corporation in 1946, he revealed what made the large American corporation tick. Similarly, The Art of Japanese Management by Richard Pascale in 1981 explained the unique practices developed by the Japanese to bring that country's economy out of the ashes. The emerging Chinese juggernauts - the Alibabas, Lenovos, and Haiers - need similar revelation since they are a different breed in their own right.

Kennen Sie diese Situation? Der Mitarbeiter ruft an: "Chef, wir haben ein Problem." In der Folge hört dieser aufmerksam zu, und am Ende des Gespräches hat plötzlich der Chef das Problem des Mitarbeiters. Auf geheimnisvolle Weise hat sich der "Monkey" vom Mitarbeiter zum Chef herübergehangelt und sitzt nun vergnügt auf der Schulter des Chefs. Der Autor zeigt auf, mit welchen raffinierten Strategien Mitarbeiter versuchen, ihre Monkeys zurückzudelegieren und wie man sich als Chef davor schützen kann, um sich endlich wieder auf seine Kernaufgaben konzentrieren zu können und nicht in Überstunden zu versinken.

International author, coach, and consultant Bill Poole is concerned...concerned about the anger, apathy, and polarization that plague our communities, workplaces, and the world. It's become a world where respect gets no respect, and disrespect gets applauded and rewarded. This practical book is for the wise, capable leaders in our communities and organizations who are beyond frustrated with the unhealthy cultures and systems they can’t seem to change. If you are one of those leaders, consider this book your roadmap for transformational change.

Forex is a powerful market - but only those who know how to navigate it can make the best returns. To succeed, you need to understand the market and exactly how you can get the most for your money. Inside this guide, you’ll uncover the secrets of forex and how you can take advantage of this incredible money-making opportunity!

In this audiobook, I will show you some strategies and indicators that could help you to start you business plan and the way most books on the topic approach trading. It will seem as if all you need to do is show up and smile. Well, of course, it's more complicated than that! There are people out there who have tuned a small investment into large capital gains, and almost all of them have a single thing in common: Successful traders almost always operate in the forex market.

Diplomacy is critically important in leadership as it influences the leader’s ability to effectively navigate the complexities of not only international relations but also tactical, organizational, and strategic business operations. Dr Andrew Campbell is the Director of the International Peace and Leadership Institute and Director of the Global Leadership Education Institute.