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Traditional customer feedback methods ignore two essential sources of insight: context and behavior. These reveal the why behind the what, eliminating the ambiguity of open-ended customer feedback—and this requires a different approach. In What to Ask, author Andrea Belk Olson, CEO of applied behavioral science consulting firm Pragmadik, and head of the University of Iowa JPEC startup incubator, delivers a unique, cognitive method for discovering hidden customer needs, converting them quickly into differentiators, and avoiding the pitfalls of traditional research.

In 1798, the influential cleric, scholar, and economist Thomas Malthus predicted that the world would soon run out of food, as linear food production growth would be unable to feed the exponentially growing population. Fast forward 200 years, and the world's population has grown almost 10 times, and we are closer to colonizing Mars than we ever will be of running out of food. The reason? Innovation. In From Malthus to Mars, Nicolai Chen Nielsen and Lars Tvede outline the wild future that we are speeding into.

Will Greenwood is best-known for being an integral part of the 2003 Rugby World Cup-winning team. Ben Fennell has spent over 16 years helping the world's biggest businesses and brands grow. Together, they have established that world-class performance - in both business and sport - requires a fresh approach, and a new set of behaviours. Having spoken to inspirational leaders across all areas of business and sport, the authors have identified the key characteristics of world-class performance.

With over two billion monthly active users, YouTube is the second largest search engine in the world, and it's no surprise that businesses are flocking to the platform in order to reach their target audiences. However, with so many content creators and brands on YouTube, it can be tough to stand out and effectively promote your business. In this audiobook, we will cover everything you need to know to get started with YouTube for business, including how to create a channel, optimize your videos for discoverability, and run successful advertising campaigns.

Barbara Bray wrote Define Your Why from the process she went through to figure out her why and through coaching others who did not feel valued, appreciated, or why they needed to live on purpose. Barbara tells her story with stories from 26 inspirational thought leaders along with quotes, resources, questions, and activities to help you on your journey to define your why so you own your story.

Many people are wildly unaware of what emotional intelligence is and how it supports them in all areas of life, including in their leadership. Emotional intelligence is ultimately your ability to navigate emotions in a healthy, mature manner that supports you with using them in an effective and polite manner, rather than emotionally exploding on people when things get out of control.

This book is here to give a step-by-step strategy to build a growth mind-set in online learning for both you and your students. This book offers tangible steps to explore how our brains work and why they change and develop every minute. It then brings you face-to-face with the growth mind-set and why we always have the potential to do better. These strategies will also help prepare your students to succeed in the virtual classroom with an adaptive and resilient mind-set. After all, you want to harness this global challenge into a growth opportunity for both you and your students.

Unleash your hidden leadership skills with this powerful, heartfelt guide. Great business schools know that connection, more than curriculum, shapes great leaders. Every aspect of the experience intentionally maximizes relationship building. What an MBA Taught Me...But My Kids Made Me Learn is a sometimes hilarious, other times harrowing journey through Harvard Business School, 20 years of business experience, and the most important academy of all: parenting.

Stress Management for Beginners represents the new standard in ѕtrеѕѕ management for individuals and healthcare and mental healthcare рrоfеѕѕiоnаlѕ. Nо other audiobook offers the scientific ѕсоре, compelling ѕuссеѕѕ stories, and соmрrеhеnѕivе mind-bоdу-spirit strategies fоr stress management and mindfulness.

Your dream of becoming financially independent with Amazon FBA can be a reality. Amazon FBA 2020: Learn How to Sell High-Profit Private Label Products on Amazon breaks down exactly what you have to do to not only turn a profit, but to earn a remarkable income. It’s easier than you might think! With a little research and some good old-fashioned hard work, you could launch your first private-label product and then transition into multiple income streams. This easy-to-understand guide explains in detail the steps you need to take to find success.

Have you ever wondered what the world’s top upper cervical doctors are doing in order to have the greatest practices on the planet? Would you like to learn how to take your practice to the next level from doctors that are already there? If you answered yes to any of these questions, listen to Dr. Bill Davis’ informative book. A comprehensive UC practice success manual, Upper Cervical Practice Mastery helps you achieve prosperity and abundance in your life and practice even if you're starting from zero.

Choose to be the best version of yourself - and keep on choosing it! For the first time, the world's leading mentor David C.M. Carter shares his most effective "breakthrough" secrets in this practical guide to becoming the best you can be. Previously only accessible to his handful of exclusive international clients, these strategies are the key to a more successful and happier you. By following them, you will learn how to identify and clarify your goals—and then achieve them in every area of your life.

In this comprehensive guide, you will learn how to master the skills needed to grow as a person and pass these along to your team. You'll discover different managerial styles and the attributes of a great manager, as well as the importance of effective communication and the role of a coach, motivator, and mentor.

The quality of life that we enjoy today is a function of the actions of many individuals in different spheres of life. Some of these people came before us many years ago, while others live amongst us. This audiobook explores the lives of some significant historical figures to find out whether they had any common attributes that we can emulate.

How can companies succeed over time? To learn the source of enduring greatness, author Christian Stadler directed a team of eight researchers in a six-year study of some of Europe's oldest and most stellar companies, targeting nine that have survived for more than 100 years and have significantly outperformed the market over the past fifty years. Readers may wonder, "Why European companies?" Yet Europe is the ideal place to seek the key to long-term success; half of the Fortune Global 500 companies that are 100 years old or older can be found in Europe, as can 72 of the 100 oldest family businesses in the world.

Go from SEO beginner to pro with the help of this powerful guide! Do you want to master the online SEO landscape in 2020? Looking for the best, most up-to-date solutions to get you started? Written for the beginner, this powerful book uncovers the little-known secrets of SEO, arming you with the tools you need to break into this field, grow your online business, and appear on the first page of Google. Covering the best strategies, along with a wealth of tips and tricks, now you can get started with SEO no matter your level of experience.

Janet Tavakoli takes you into the world of Warren Buffett by way of the recent mortgage meltdown. In correspondence and discussion with him over two years, they both saw the writing on the wall, made clear by the implosion of Bear Stearns. Tavakoli, in clear and engaging prose, explains how the credit mess happened beginning with the mortgage lending Ponzi schemes funded by investment banks, the Fed bailout, and its impact on the dollar.

Based on an extraordinary collaboration between Steve Forbes, chairman, CEO, and editor in chief of Forbes Media, and classics professor John Prevas, Power Ambition Glory provides intriguing comparisons between six great leaders of the ancient world and contemporary business leaders.

You will learn everything about computers and Informatic.

If you make money off the advice you give, then you are, in fact, in the advice business. And if you are in the advice business, then you are selling yourself as much as anything else. That's right. People are buying you more than any product or service. This audiobook is not only going to show just how to unlock the secret combination to being an icon, but it will also show you step-by-step how to monetize your knowledge and experiences that make you an icon.