Logic History

Why do Internet, financial service, and beer commercials dominate Super Bowl advertising? How do political ceremonies establish authority? Why does repetition characterize anthems and ritual speech? Why were circular forms favored for public festivals during the French Revolution? This book answers these questions using a single concept: common knowledge.

Bruce Bueno de Mesquita is a master of game theory, which is a fancy label for a simple idea: People compete, and they always do what they think is in their own best interest. Bueno de Mesquita uses game theory and its insights into human behavior to predict and even engineer political, financial, and personal events. His forecasts, which have been employed by everyone from the CIA to major business firms, have an amazing 90 percent accuracy rate.

Embark on a transformative journey from unwavering atheism to a deeply profound connection with 'The Church of Jesus Christ of Latter-day Saints.' Dive into this candid journey, where the author unravels the intricate tapestry of doubt, reflection, and eventual transformation, dismantling long-held convictions and sculpting a renewed worldview. As a rigorous to evidence-based logic, the author viewed the universe through a lens of scientific rationality, attributing occurrences that believers might label 'miracles' to mere statistical probabilities.

In five case studies of US Army doctrine, Campbell pits military realism against bureaucratic and cultural perspectives in three key areas - nuclear versus conventional warfare, preferences for offense versus defense, and COIN missions - and finds that the army has been more doctrinally flexible than those perspectives would predict. He demonstrates that decision makers, while vowing in the wake of Vietnam to avoid (COIN) missions, nonetheless found themselves adapting to the geopolitical realities of fighting “low intensity” conflicts.

El Arte de la Guerra es el mejor libro de estrategia de todos los tiempos. Inspiró a Napoleón, Maquiavelo, Mao Tse Tung, y muchas más figuras históricas. Este libro de dos mil quinientos años de antigüedad es uno de los más importantes textos clásicos Chinos, en el que, a pesar del tiempo transcurrido, ninguna de sus máximas ha quedado anticuada, ni hay un solo consejo que hoy no sea útil. Pero la obra del general Sun-tzu no es únicamente un libro de práctica militar....

Reason has done much of the heavy lifting throughout history. In this second volume, this book presents quotations from many of history's key figures who both recognize the importance—and also the limitations—of reason.

Es el tratado sobre estrategia más famoso del mundo, que se ha convertido en un libro de culto en el ámbito de la empresa. Varias películas ambientadas en Wall Street han contribuido a popularizar este pequeño libro, que nos propone unos principios válidos tanto en el mundo de la estrategia militar como en el de los negocios o la política. A pesar de su antigüedad, se trata de un libro extremadamente moderno, que ayudará a reflexionar sobre cualquier tipo de problema.