Machine Intelligence

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

This book walks you through the "need-to-know" aspects of artificial intelligence, including natural language processing, speech recognition, and the power of machine learning to show you how to make the most of this technology in a practical, tactical way. Case studies show how real-world companies are taking the next leap forward. Artificial intelligence and machine learning provide a data-driven basis for more robust and intensely-targeted marketing strategies - and companies that effectively utilize these latest tools will reap the benefit in the marketplace.

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.

Are you overwhelmed by Artificial Intelligence and Natural Language Processing? Want to leverage the power of ChatGPT but don’t know where to start? You're not alone. Many beginners feel alienated by the jargon and technicalities. But what if mastering ChatGPT could be a simple, rewarding journey, achievable in just 7 days? This beginner-friendly guide is your ticket to conquering ChatGPT fears and harnessing AI's potential. Designed with simplicity, this book breaks down complex topics into easy-to-understand pieces, ensuring a smooth learning experience.

On the surface, a British poet, an UberEats courier in Pittsburgh, an Indian doctor, and a Chinese activist in exile have nothing in common. But they are in fact linked by a profound common experience—unexpected encounters with artificial intelligence. In Code Dependent, Murgia shows how automated systems are reshaping our lives all over the world, from technology that marks children as future criminals, to an app that is helping to give diagnoses to a remote tribal community.

You don't have to be a computer scientist to have discerning conversations about artificial intelligence and technology. We all wonder where we're headed. Even now, technological innovations and machine learning have a daily impact on our lives, and many of us see good reasons to dread the future. Are we doomed to the surveillance society imagined in George Orwell's 1984? Mathematician and philosopher John Lennox believes that there are credible responses to the daunting questions that AI poses.

Generative AI is rewriting the rulebook with its seemingly endless capabilities, from crafting intricate industrial designs, writing computer code, and producing mesmerizing synthetic voices to composing enchanting music and innovating genetic breakthroughs. In Generative AI in Practice, renowned futurist Bernard Marr offers listeners a deep dive into the captivating universe of GenAI. This comprehensive guide introduces you to the basics of this groundbreaking technology and outlines the profound impact that GenAI will have on business and society.

AI is much more than a sexy marketing gimmick. At its core, it’s a powerful business tool that can make operations and decision-making more efficient, employees more productive, and customers delighted. Unfortunately, leaders who want to take advantage of artificial intelligence often don’t know where to start. The process can feel overwhelming—from analyzing existing processes and software systems and choosing where to apply AI automation, to preparing every tier of the organization for the transition.

What does it mean to be smart? To be human? What do we really want from life and the intelligence we have, or might create? With deep and exclusive reporting, across hundreds of interviews, New York Times Silicon Valley journalist Cade Metz brings you into the rooms where these questions are being answered. Where an extraordinarily powerful new artificial intelligence has been built into our biggest companies, our social discourse, and our daily lives, with few of us even noticing.

ChatGPT For Dummies demystifies the artificial intelligence tool that can answer questions, write essays, and generate just about any kind of text it's asked for. This powerful example of generative AI is widely predicted to upend education and business. In this book, you'll learn how ChatGPT works and how you can operate it in a way that yields satisfactory results. You'll also explore the ethics of using AI-generated content for various purposes.

Paul Scharre, a Pentagon defense expert and former U.S. Army Ranger, explores what it would mean to give machines authority over the ultimate decision of life or death. Scharre's far-ranging investigation examines the emergence of autonomous weapons, the movement to ban them, and the legal and ethical issues surrounding their use. Through interviews with defense experts, ethicists, psychologists, and activists, Scharre surveys what challenges might face "centaur warfighters" on future battlefields.

In practical terms, making AI your ally and guide depends on the art of the prompt, the questions a user poses to a chatbot. As Chopra shows in detail, by asking the right questions, you can bring AI into your inner world, which is where personal growth happens. Chopra provides a personal assessment for you to better understand yourself and exercises to help you expand your awareness in any part of your life.

Medicine has become inhuman, to disastrous effect. The doctor-patient relationship - the heart of medicine - is broken: doctors are too distracted and overwhelmed to truly connect with their patients, and medical errors and misdiagnoses abound. In Deep Medicine, leading physician Eric Topol reveals how artificial intelligence can help. AI has the potential to transform everything doctors do, from notetaking and medical scans to diagnosis and treatment, greatly cutting down the cost of medicine and reducing human mortality.

In June of 2024, spurred by the frenzy of investment following the launch of ChatGPT, and thirty-one years after its founding in a Denny’s restaurant, Nvidia became the most-valuable corporation on Earth. In The Thinking Machine, acclaimed journalist Stephen Witt recounts the unlikely story of how a manufacturer of video game components shocked Silicon Valley by conquering the market for AI hardware, and in the process re-invented the computer.

- Do you want to use ChatGPT… but think it is too hard? - Need to boost your productivity with the help of AI? - Want to become a ChatGPT Pro in less than 7 days? If you answered yes to any of these questions, then keep reading... Bestselling author and experienced AI teacher David M. Patel is going to show you step-by-step in 15 easy lessons (and included free ChatGPT Video Course) how to learn, master and excel in ChatGPT... even if you have never used ChatGPT in your life!

This audiobook empowers ordinary individuals to create extraordinary achievements with ChatGPT. Discover coveted AI secrets and let ChatGPT revolutionize your world. Don't let AI leave you behind: learn insider strategies to propel yourself to the top. Transform your life, business, and future with this life-changing opportunity. Dive into the immersive world of ChatGPT, revolutionizing communication and unleashing creative potential. With easy-to-follow exercises, ignite the imagination, create passive income, study, and achieve extraordinary heights.

If artificial intelligence takes over decision-making what, then, is unique and irreplaceable about human intelligence? The Atomic Human is a journey of discovery to the core of what it is to be human, in search of the qualities that cannot be replaced by the machine. Neil Lawrence brings a timely, fresh perspective to this new era, recounting his personal journey to understand the riddle of intelligence. By contrasting our own intelligence with the capabilities of machine intelligence through history, The Atomic Human reveals the technical origins, capabilities, and limitations of AI systems.

This book will teach you to: understand what AI and machine learning are, and learn about new developments like ChatGPT; discover strategies for engaging students more fully using AI; automate administrative tasks, grading and feedback, and assessments; use AI in innovative ways to promote higher-order thinking skills; and examine ethical considerations of AI, including the achievement gap, privacy concerns, and bias.

To most of us, it seems like recent developments in artificial intelligence emerged out of nowhere to pose unprecedented threats to humankind. But to Dr. Joy Buolamwini, who has been at the forefront of AI research, this moment has been a long time in the making.

For all of neuroscience's advances, we've made little progress on its biggest question: How do simple cells in the brain create intelligence? Jeff Hawkins and his team discovered that the brain uses map-like structures to build a model of the world - not just one model, but hundreds of thousands of models of everything we know. This discovery allows Hawkins to answer important questions about how we perceive the world, why we have a sense of self, and the origin of high-level thought.