Marketing Business Growth

Facebook is an active platform for entertainment and news, as well as a social networking place for friends and family. However, the same platform plays an important role for many business owners and marketers in identifying and reaching out to their target audience as well as increasing their sales.

In today's Internet era, the importance of having an online presence cannot be overstated and one of the Internet's biggest platforms is YouTube. The website sees roughly 15 billion visitors a month, which offers a lot of opportunity for anyone who can find a successful concept. Whether you are an individual looking to build a channel on YouTube to make a career for yourself out of it, or you are representing a business and want to grow a channel to support your company, finding a following on YouTube can be rewarding.

Where is your business headed? Have you toyed with a few marketing campaigns that didn’t result in increased sales? Are you looking to tap into new markets and grow your company? This program will give you the essential tools that you'll need to expand your markets. No fluff, only step-by-step tools for actionable results.

In "Leads, Sales, Profits and Growth," entrepreneur and author Jay Styles explains the transformative potential of leveraging a book to revitalize your business. Drawing from personal experience and reverse engineering the strategies of top industry leaders, Styles unveils a blueprint for success that has propelled entrepreneurs to six, seven and eight figure businesses.

Today's business environment looks dramatically different than it did even a decade ago, and it continues to evolve at an increasing rate; macroeconomic shifts, consumer trends, technological advances, and changing competitive dynamics are accelerating the pace of change. A handbook for how to succeed in the age of big data, Optimizing Growth provides insightful guidance, real-world success stories, and practical tools to achieve growth in this new era, utilizing big data to achieve a deeper understanding of demand, customers, competitors, and opportunity.

This book will help you update and revamp your SEO strategy taking into account big changes and trends in the erratic world of digital marketing. Get a thorough understanding of SEO, how it worked in the past, and how it’s changing for the future. You will be able to develop a highly effective SEO strategy that accounts for the biggest changes and trends in the industry and be able to maximize your ROI for the money you invest in SEO and digital marketing for your brand.

Introducing the book "Broken" by Scott Marker - the definitive guide to transforming your B2B sales and marketing strategies to gain an "unfair" advantage over your competitors. Based on over seven years of in-depth research and interviews with top CxOs, sales, marketing leaders, and frontline salespeople, Scott exposes the shocking truth about the outdated and ineffective methods used in traditional B2B sales and marketing.

In this audiobook, you’ll learn what it takes to hack your business’ way to significant growth as fast as possible, specifically by harnessing the power of that single biggest force that has changed the way business is done forever - the Internet. You’ll also hear a couple of successful growth hacking stories from two of the most successful startups in the world today - Uber and Snapchat - to get an idea of how the secret works.

As any entrepreneur will tell you, building and scaling startups is no easy feat. That’s exactly how Jonathan felt while launching multiple startups throughout high school and as a student at UC Berkeley. There weren’t any resources available that provided specific advice on how to reach that coveted first million dollars in revenue. Jonathan found information in disparate chunks spread across the web or in college textbooks. The concept of “growth hacking” was also obscure, with no actual steps on how to try it.

The Momentum Sales Model is a proven system for explosive sales growth that you can take anywhere. Whether you're in sales or an entrepreneur, I've been where you are, staring at a target, wondering how on earth I am going to hit it based on the current pipeline, state of the product and lack of new business leads. That was, until I learned how to create momentum.

In this book you will learn where to get vacation and restaurant vouchers for pennies on the dollar, how to go from zero to 3000 website visitors literally overnight, and more.

Tired of the perpetual tug-of-war between your sales and marketing teams? "Yes, It's Your Fault!" offers a no-nonsense approach to bridging the gap and driving true collaboration—once and for all. Demandbase Chief Marketing Officer Kelly Hopping and Chief Sales Officer John Eitel, seasoned experts in the field, dissect the root causes of misalignment and provide a roadmap for tangible progress to practitioners and aspiring leaders in the B2B world.

Innovation expert Marion Debruyne explains how to become an outside-in organization by constantly connecting with the market to anticipate changes, converting customer insights into actionable change and collaborating with others where their own capabilities fall short. Packed with real world examples from leading global companies, Customer Innovation provides the framework needed to shift from a product-oriented to a solutions-oriented focus and from a transaction-based to a co-creation-based customer relationship.

Steve Rangoussis has been there. He started his first career as a sales rep, learning the ropes and steadily climbing the sales ladder. Nearly 25 years later, Steve has served in just about every position in the sales hierarchy, uniquely qualifying him to demystify the sales world for sellers and non-sellers, alike. Sometimes, sales feels like alchemy. Sometimes, it feels like science. Sometimes, it feels like a foreign world, hard to penetrate and even harder to successfully navigate, with its particular jargon, professional pressures, and overall culture.

Igniting Customer Connections explores how organizations of all sizes can build powerful and profitable customer relationships in a today's increasingly complex, fast-paced, and fragmented marketplace. Written by the president of one of the world's largest marketing firms, the audiobook provides expert insights about connecting with customers effectively across all channels and over time. The central premise is a refreshingly different, evidence-based approach called Return On Experience and Engagement, or ROE2.

No one understands better than Joseph Michelli how businesses create and leverage world-class customer experiences. In The Airbnb Way, he shows how innovative leaders have managed to build an unique brand by inspiring and engaging a community of hospitality entrepreneurs - a feat unparalleled in the shared economy.

An industry insider reveals the next generation of marketing - and provides the insight you need to use it to beat the competition.

In today's volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful. Profiting from the core is crucial, but the danger is that overfocusing on the core can blind companies. Scanning the horizon for new markets and new products can also be tempting, but risky. Fixating too much on either strategy can cause you to miss the substantial opportunities for growth that are often hidden in plain sight, at the edge of the core business.

In today’s fast-paced market, businesses must innovate to stay competitive, but many struggle to find opportunities for growth. Behzad Mahdavi’s book, Mastering Commercial Innovation, addresses this challenge through the engaging story of Kevin, a consultant dedicated to boosting the profitability of struggling companies worldwide. Kevin works with clients from various industries to improve their innovation culture and financial performance, offering insights into commercial innovation in an accessible way.

Entrepreneur Voices on Growth Hacking shares the inspirational stories of unconventional entrepreneurs who retooled companies and industries and were rewarded handsomely for it while giving you the tools you need to do the same.