Marketing Communications
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The Customer of the Future
- 10 Guiding Principles for Winning Tomorrow's Business
- Auteur(s): Blake Morgan
- Narrateur(s): Lisa Larsen
- Durée: 6 h et 38 min
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With emerging technology transforming customer expectations, it’s more important than ever to keep a laser focus on the experience companies provide their customers. In The Customer of the Future, customer experience futurist Blake Morgan outlines 10 easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective.
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The Customer of the Future
- 10 Guiding Principles for Winning Tomorrow's Business
- Narrateur(s): Lisa Larsen
- Durée: 6 h et 38 min
- Date de publication: 2019-10-29
- Langue: Anglais
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In The Customer of the Future, customer experience futurist Blake Morgan outlines 10 easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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Captivology
- The Science of Capturing People's Attention
- Auteur(s): Ben Parr
- Narrateur(s): Lloyd James
- Durée: 7 h et 59 min
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The former editor of Mashable and cofounder of DominateFund examines the psychological phenomena that captivate our attention--and how we can leverage them to draw and retain attention for our ideas, work, companies, and more.
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Captivology
- The Science of Capturing People's Attention
- Narrateur(s): Lloyd James
- Durée: 7 h et 59 min
- Date de publication: 2015-03-03
- Langue: Anglais
- The former editor of Mashable and cofounder of DominateFund examines the psychological phenomena that captivate our attention....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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The Expansion Sale
- Four Must-Win Conversations to Keep and Grow Your Customers
- Auteur(s): Erik Peterson, Tim Riesterer
- Narrateur(s): Susan Marlowe
- Durée: 4 h et 57 min
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Proven customer engagement approaches for winning in the most important moments driving profitability and growth - customer retention and expansion.
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The Expansion Sale
- Four Must-Win Conversations to Keep and Grow Your Customers
- Narrateur(s): Susan Marlowe
- Durée: 4 h et 57 min
- Date de publication: 2021-07-20
- Langue: Anglais
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Proven customer engagement approaches for winning in the most important moments driving profitability and growth - customer retention and expansion....
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Prix courant: 15,45$ ou 1 crédit
Prix réduit: 15,45$ ou 1 crédit
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Reputation Capital
- How to Navigate Crises and Protect Your Greatest Asset
- Auteur(s): T.J. Winick
- Narrateur(s): Jeff Hoyt
- Durée: 6 h et 8 min
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In two decades as a television reporter, T. J. Winick covered many scandals. The biggest mistake he saw brands make was to try to “make it go away” by refusing to apologize, declining to comment, or going on the attack—anything to deflect attention. Often that kind of response becomes a scandal of its own. In his book, Winick argues instead for transparency, honesty, authenticity, and empathy. Handled correctly, the way you address an egregious violation of your standards can increase your reputation capital.
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Reputation Capital
- How to Navigate Crises and Protect Your Greatest Asset
- Narrateur(s): Jeff Hoyt
- Durée: 6 h et 8 min
- Date de publication: 2022-09-01
- Langue: Anglais
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A longtime broadcast journalist, ABC News correspondent, and business communication strategist shows how you can craft an honest and authentic response to any scandal, rather than try to deny it, and ultimately bolster your brand....
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Prix courant: 25,20$ ou 1 crédit
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Prospect the Sandler Way
- A 30-Day Program for Mastering Stress-Free Lead Development
- Auteur(s): John Rosso, David Mattson
- Narrateur(s): Sean Pratt
- Durée: 3 h et 13 min
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Prospect the Sandler Way shares 30 core principles for mastering stress-free lead development by phone and over the Internet, in accordance with the selling system developed by David H. Sandler. Includes updated strategies on 21st-century topics like conducting effective online pre-call research, and using LinkedIn to generate referrals.
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Prospect the Sandler Way
- A 30-Day Program for Mastering Stress-Free Lead Development
- Narrateur(s): Sean Pratt
- Durée: 3 h et 13 min
- Date de publication: 2018-06-01
- Langue: Anglais
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Prospect the Sandler Way shares 30 core principles for mastering stress-free lead development by phone and over the Internet, in accordance with the selling system developed by David H. Sandler....
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Prix courant: 21,00$ ou 1 crédit
Prix réduit: 21,00$ ou 1 crédit
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One Perfect Pitch
- How to Sell Your Idea, Your Product, Your Business - or Yourself
- Auteur(s): Marie Perruchet
- Narrateur(s): Beth Richmond
- Durée: 4 h et 37 min
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You may not realize it right now, but you do have a one-of-a-kind story to tell, one that makes you stand out from everyone else - a unique tale that makes you, your product, or your business unforgettable. In One Perfect Pitch, Marie Perruchet will help you discover it, hone it, and present it, so that you get buy-in from colleagues and potential investors.
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One Perfect Pitch
- How to Sell Your Idea, Your Product, Your Business - or Yourself
- Narrateur(s): Beth Richmond
- Durée: 4 h et 37 min
- Date de publication: 2021-07-30
- Langue: Anglais
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You may not realize it right now, but you do have a one-of-a-kind story to tell, one that makes you stand out from everyone else - a unique tale that makes you, your product, or your business unforgettable....
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Prix courant: 15,45$ ou 1 crédit
Prix réduit: 15,45$ ou 1 crédit
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Charming Your Way to the Top
- Hollywood's Premier P.R. Executive Shows You How to Get Ahead
- Auteur(s): Michael Levine
- Narrateur(s): Lloyd James
- Durée: 6 h et 34 min
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Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation. Most businesspeople don't fully understand the concept of charm. It ought to be a reflex, a conditioned response, to "turn on the charm" when dealing with customers, clients, associates, and employees, but it isn't. Charm draws customers. Charm gets noticed. But charm is only partly innate. Much of it is learned.
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Charming Your Way to the Top
- Hollywood's Premier P.R. Executive Shows You How to Get Ahead
- Narrateur(s): Lloyd James
- Durée: 6 h et 34 min
- Date de publication: 2006-09-11
- Langue: Anglais
- Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation....
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Prix courant: 14,09$ ou 1 crédit
Prix réduit: 14,09$ ou 1 crédit
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First Sentences for Network Marketing
- How to Quickly Get Prospects on Your Side
- Auteur(s): Tom "Big Al" Schreiter
- Narrateur(s): Dan Culhane
- Durée: 2 h et 27 min
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In this audiobook discover many types of successful, fun first sentences that will generate positive engagement from prospects. Our prospects guard their time, so they are especially brutal when judging our first sentences. Most times they make that entire judgment in the first few seconds. You want your prospects on your side when presenting. You can't start with a second sentence, so your first sentence better be good.
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Awesome Listen
- Écrit par Utilisateur anonyme le 2018-07-06
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First Sentences for Network Marketing
- How to Quickly Get Prospects on Your Side
- Narrateur(s): Dan Culhane
- Durée: 2 h et 27 min
- Date de publication: 2015-06-04
- Langue: Anglais
- Discover successful, fun first sentences to generate positive engagement among prospects. You can't start with a second sentence, so your first sentence better be good....
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Prix courant: 6,05$ ou 1 crédit
Prix réduit: 6,05$ ou 1 crédit
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Persuasive Selling and Power Negotiation
- Develop Unstoppable Sales Skills and Close ANY Deal
- Auteur(s): Made for Success
- Narrateur(s): Brian Tracy, Zig Ziglar, Dianna Booher
- Durée: 10 h et 14 min
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Did you know that everything is negotiable? Unfortunately, most people are poor negotiators, and the number one reason why can be traced back to early childhood. This audio series can help you change that. Whether you are trying to influence or negotiate with your largest client, boss, spouse or even one of your children—you need to be skillful. Do you think it might help to be better at reading body language?
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I love it
- Écrit par Utilisateur anonyme le 2018-09-13
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Persuasive Selling and Power Negotiation
- Develop Unstoppable Sales Skills and Close ANY Deal
- Narrateur(s): Brian Tracy, Zig Ziglar, Dianna Booher
- Durée: 10 h et 14 min
- Date de publication: 2010-08-12
- Langue: Anglais
- Did you know that everything is negotiable? Unfortunately, most people are poor negotiators, and the number one reason why can be traced back to early childhood. This audio series can help you change that....
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Prix courant: 30,53$ ou 1 crédit
Prix réduit: 30,53$ ou 1 crédit
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Copywriting Made Simple
- How to Write Powerful and Persuasive Copy that Sells
- Auteur(s): Tom Albrighton
- Narrateur(s): Sebastian Abineri
- Durée: 7 h et 6 min
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This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas work in the real world. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media, and print.
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Copywriting Made Simple
- How to Write Powerful and Persuasive Copy that Sells
- Narrateur(s): Sebastian Abineri
- Durée: 7 h et 6 min
- Date de publication: 2020-08-14
- Langue: Anglais
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This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Creative Blindness (And How to Cure It)
- Real-Life Stories of Remarkable Creative Vision
- Auteur(s): Dave Trott
- Narrateur(s): Isaac Mellad Pemberton
- Durée: 3 h et 44 min
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In this entertaining collection of real-life stories, Dave Trott applies his crystal clear lens to define what genuine creative vision looks like. It is problem solving, clarity of thought, seeing what others do not see, and removing complexity to make things as simple as you can. The timeless lessons revealed here can be applied in advertising, business, and throughout everyday life. By seeing things differently, you can think differently, and change the world around you.
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Creative Blindness (And How to Cure It)
- Real-Life Stories of Remarkable Creative Vision
- Narrateur(s): Isaac Mellad Pemberton
- Durée: 3 h et 44 min
- Date de publication: 2019-06-14
- Langue: Anglais
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In this entertaining collection of real-life stories, Dave Trott applies his crystal clear lens to define what genuine creative vision looks like. It is problem solving, clarity of thought, seeing what others do not see, and removing complexity to make things as simple as you can....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Conversation Marketing
- How to Be Relevant and Engage Your Customer by Speaking Human
- Auteur(s): Kevin Lund
- Narrateur(s): Austin Rising
- Durée: 4 h et 53 min
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Conversation Marketing will help you connect your brands, not just to the minds of your consumers, but to their hearts. Slick slogans and catchy ads may still work in some instances, but today's discerning consumers demand more. They want information and a reason to connect with a brand before they act. They want a conversation.
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Conversation Marketing
- How to Be Relevant and Engage Your Customer by Speaking Human
- Narrateur(s): Austin Rising
- Durée: 4 h et 53 min
- Date de publication: 2018-10-09
- Langue: Anglais
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Change your strategy and your tone and you can change your results. Applying the rules from Conversation Marketing will help brands become publishers, increase sales, and establish a lifelong connection with their customers....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Thought Particles
- Building Blocks of Perceptual Reality: Binary Code of the Mind
- Auteur(s): Roy H. Williams
- Narrateur(s): Roy H. Williams
- Durée: 1 h et 2 min
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This limited-edition insight unveils the Wizard's theories on how thoughts are assembled in the mind from stored sensory associations. Properly used, this knowledge will allow you to deepen perception and heighten interest in all your attempts at visual and auditory messaging.
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Thought Particles
- Building Blocks of Perceptual Reality: Binary Code of the Mind
- Narrateur(s): Roy H. Williams
- Durée: 1 h et 2 min
- Date de publication: 2008-07-08
- Langue: Anglais
- This limited-edition insight unveils the Wizard's theories on how thoughts are assembled in the mind from stored sensory associations....
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Prix courant: 13,00$ ou 1 crédit
Prix réduit: 13,00$ ou 1 crédit
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Creating Personal Presence
- Look, Talk, Think, and Act Like a Leader
- Auteur(s): Dianna Booher
- Narrateur(s): Sandy Weaver Carman
- Durée: 4 h et 49 min
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Personal presence is difficult to define but easy to recognize. People with presence carry themselves in a way that turns heads. When they talk, people listen. When they ask, people answer. When they lead, people follow. Personal presence can help you get a date, a mate, a job, or a sale. It can help you lead a meeting, a movement, or an organization. Presence is not something you're born with - anyone can learn these skills, habits, and traits.
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Creating Personal Presence
- Look, Talk, Think, and Act Like a Leader
- Narrateur(s): Sandy Weaver Carman
- Durée: 4 h et 49 min
- Date de publication: 2016-06-30
- Langue: Anglais
- Personal presence is difficult to define but easy to recognize. People with presence carry themselves in a way that turns heads. When they talk, people listen. When they ask, people answer....
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Prix courant: 17,12$ ou 1 crédit
Prix réduit: 17,12$ ou 1 crédit
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Breaking Through
- Communicating to Open Minds, Move Hearts, and Change the World
- Auteur(s): Sally Susman
- Narrateur(s): Sally Susman
- Durée: 7 h et 38 min
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Sally Susman, the renowned head of corporate affairs at global biopharmaceutical giant Pfizer, tells the fascinating story of how the multinational managed the massive communications challenge that came with COVID and the race to produce an effective vaccine. Just as crucial as creating the vaccine itself was the task of winning people's hearts and minds, and Susman highlights the principles that enabled her to break through, connect, and help move people forward, not only at Pfizer but over a stellar career.
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Breaking Through
- Communicating to Open Minds, Move Hearts, and Change the World
- Narrateur(s): Sally Susman
- Durée: 7 h et 38 min
- Date de publication: 2023-03-28
- Langue: Anglais
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Sally Susman, the renowned head of corporate affairs at global biopharmaceutical giant Pfizer, tells the fascinating story of how the multinational managed the massive communications challenge that came with COVID and the race to produce an effective vaccine....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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No... The Psychology of Sales and Negotiations
- 40 Lessons in Negotiation... From a Street-Smart Negotiator (The Force Multiplier Series)
- Auteur(s): Brian Will
- Narrateur(s): Brian Will
- Durée: 2 h et 47 min
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Every sale you make is a negotiation. If you’re not negotiating price, you’re negotiating with the customer on if they will … or will not … buy from you. This book is not about theory. These techniques have generated billions of dollars in sales. This book is also not about how to manipulate people into doing something they don’t want to do. It is not hardcore. It is a professional soft-sell, using human nature, psychology, and the power of the right words to move people where you want them to go.
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No... The Psychology of Sales and Negotiations
- 40 Lessons in Negotiation... From a Street-Smart Negotiator (The Force Multiplier Series)
- Narrateur(s): Brian Will
- Durée: 2 h et 47 min
- Date de publication: 2024-02-28
- Langue: Anglais
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Every sale you make is a negotiation. If you’re not negotiating price, you’re negotiating with the customer on if they will … or will not … buy from you. This book is not about theory. These techniques have generated billions of dollars in sales.
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The Fine Print
- How Big Companies Use 'Plain English' to Rob You Blind
- Auteur(s): David Cay Johnston
- Narrateur(s): Todd McLaren
- Durée: 12 h et 10 min
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David Cay Johnston has made a name for himself as the defender of the common man, calling out the rich and powerful for cheating the system at the expense of everyone else. Whether he's exposing unjust loopholes in the tax code that help the rich get richer or pointing out how powerful corporations pocket government subsidies at excessive taxpayer expense, Johnston is an eloquent town crier for justice and equality.
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The Fine Print
- How Big Companies Use 'Plain English' to Rob You Blind
- Narrateur(s): Todd McLaren
- Durée: 12 h et 10 min
- Date de publication: 2012-10-15
- Langue: Anglais
- David Cay Johnston has made a name for himself as the defender of the common man, calling out the rich and powerful for cheating the system at the expense of everyone else....
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Prix courant: 37,04$ ou 1 crédit
Prix réduit: 37,04$ ou 1 crédit
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LinkedIn Sales Machine
- The Secret Strategy to Generate Leads and Sales on LinkedIn - in 30 Minutes/Day
- Auteur(s): Raza Imam
- Narrateur(s): Jeffrey Alan Crowe
- Durée: 1 h et 26 min
- Version intégrale
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Histoire
I used to think LinkedIn was a colossal waste of time - until I discovered the simple secrets to success on LinkedIn. If you want to know how to double your leads and sales using LinkedIn beyond what you thought possible...without spending hundreds of dollars on ads...or trying to become a "viral" hit.... Then this will be the most important message you ever read. Here’s why. If you've been on LinkedIn for a while, the scenario I’m about to describe may be familiar to you.... You’ve found great companies on LinkedIn, that need what you have.
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NOT BAD, BUT
- Écrit par Utilisateur anonyme le 2021-02-02
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LinkedIn Sales Machine
- The Secret Strategy to Generate Leads and Sales on LinkedIn - in 30 Minutes/Day
- Narrateur(s): Jeffrey Alan Crowe
- Durée: 1 h et 26 min
- Date de publication: 2019-05-29
- Langue: Anglais
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I used to think LinkedIn was a colossal waste of time - until I discovered the simple secrets to success on LinkedIn. If you want to know how to double your leads and sales using LinkedIn beyond what you thought possible...without spending hundreds of dollars on ads....
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Prix courant: 8,71$ ou 1 crédit
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Reputation Rules
- Strategies for Building Your Company’s Most Valuable Asset
- Auteur(s): Daniel Diermeier
- Narrateur(s): Todd Barsness
- Durée: 10 h et 5 min
- Version intégrale
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Histoire
Reputation Rules is a landmark work bringing to light Dr. Diermeier's groundbreaking insights in this critical area. He offers the frameworks, strategies, and processes for changing your company's focus as quickly as the world is changing around you.
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Reputation Rules
- Strategies for Building Your Company’s Most Valuable Asset
- Narrateur(s): Todd Barsness
- Durée: 10 h et 5 min
- Date de publication: 2022-03-21
- Langue: Anglais
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Reputation Rules is a landmark work bringing to light Dr. Diermeier's groundbreaking insights in this critical area. He offers the frameworks, strategies, and processes for changing your company's focus as quickly as the world is changing around you....
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Prix courant: 29,70$ ou 1 crédit
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Got Your Attention?
- How to Create Intrigue and Connect with Anyone
- Auteur(s): Sam Horn
- Narrateur(s): Sam Horn
- Durée: 6 h et 13 min
- Version intégrale
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Au global
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Performance
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Histoire
In an impatient world of infobesity, people don't want more information - they want to be intrigued and they want to be intrigued fast. After all, goldfish have longer attention spans than humans - nine seconds to our eight. So, right now, people want to know, "How is this relevant and useful to me? Why are you worth my valuable time, mind, and dime?" Bestselling author and ace communication strategist Sam Horn reveals her "secret sauce" for truly connecting with people - whether it's one or one million.
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Excellent practical information
- Écrit par Utilisateur anonyme le 2023-02-07
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Got Your Attention?
- How to Create Intrigue and Connect with Anyone
- Narrateur(s): Sam Horn
- Durée: 6 h et 13 min
- Date de publication: 2015-05-06
- Langue: Anglais
- Bestselling author and ace communication strategist Sam Horn reveals her "secret sauce" for truly connecting with people - whether it's one or one million....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 27,82$ ou 1 crédit
Prix réduit: 27,82$ ou 1 crédit
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