Marketing Data Science
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Artificial Intelligence for Marketing
- Practical Applications
- Auteur(s): Jim Sterne
- Narrateur(s): Gary Allan Poe
- Durée: 11 h et 11 min
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This book walks you through the "need-to-know" aspects of artificial intelligence, including natural language processing, speech recognition, and the power of machine learning to show you how to make the most of this technology in a practical, tactical way. Case studies show how real-world companies are taking the next leap forward. Artificial intelligence and machine learning provide a data-driven basis for more robust and intensely-targeted marketing strategies - and companies that effectively utilize these latest tools will reap the benefit in the marketplace.
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Artificial Intelligence for Marketing
- Practical Applications
- Narrateur(s): Gary Allan Poe
- Durée: 11 h et 11 min
- Date de publication: 2018-04-24
- Langue: Anglais
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This book walks you through the "need-to-know" aspects of artificial intelligence, including natural language processing, speech recognition, and the power of machine learning to show you how to make the most of this technology in a practical, tactical way....
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Prix courant: 27,83$ ou 1 crédit
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Analytics & Probability
- Data Science, Data Analysis and Predictive Analytics for Business & Risk Management, Statistics, Combinations, and Permutations for Business
- Auteur(s): Daniel Covington
- Narrateur(s): Martin James
- Durée: 8 h et 58 min
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Two books in one - use the power of analytics and probability to discover what your target customers are thinking and how to use that as an edge in identifying solutions and strategies to help you move forward. Includes: Analytics and Probability.
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Analytics & Probability
- Data Science, Data Analysis and Predictive Analytics for Business & Risk Management, Statistics, Combinations, and Permutations for Business
- Narrateur(s): Martin James
- Durée: 8 h et 58 min
- Date de publication: 2020-12-17
- Langue: Anglais
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Two books in one - use the power of analytics and probability to discover what your target customers are thinking and how to use that as an edge in identifying solutions and strategies to help you move forward. Includes: Analytics and Probability....
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Prix courant: 25,00$ ou 1 crédit
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Machine Learning 2020
- The Ultimate Guide to Data Science, Artificial Intelligence, and Neural Networks in Modern Business and Marketing applications: The Data Science Guide, Book 1
- Auteur(s): Bill Hanson
- Narrateur(s): Kevin Tromp
- Durée: 5 h et 1 min
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Do you want to master machine learning? This guide explains everything you need to know to finally fully understand machine learning and how you can use it to revolutionize your business and give your marketing plan a boost in the right direction. Each section is chockful of information about this branch of artificial intelligence that’s based on the idea that systems can identify patterns, learn from data, and make decisions with minimal human intervention.
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Machine Learning 2020
- The Ultimate Guide to Data Science, Artificial Intelligence, and Neural Networks in Modern Business and Marketing applications: The Data Science Guide, Book 1
- Narrateur(s): Kevin Tromp
- Série: The Data Science Guide, Livre 1
- Durée: 5 h et 1 min
- Date de publication: 2019-12-07
- Langue: Anglais
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Do you want to master machine learning? This guide explains everything you need to know to finally fully understand machine learning and how you can use it to revolutionize your business and give your marketing plan a boost in the right direction.
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Prix courant: 25,00$ ou 1 crédit
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Think Bigger
- Developing a Successful Big Data Strategy for Your Business
- Auteur(s): Mark Van Rijmenam
- Narrateur(s): Erik Synnestvedt
- Durée: 9 h et 8 min
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Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business. Offering real-world insight and explanations, this audiobook provides a roadmap for organizations looking to develop a profitable big data strategy...and reveals why it's not something they can leave to the I.T. department. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.
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Think Bigger
- Developing a Successful Big Data Strategy for Your Business
- Narrateur(s): Erik Synnestvedt
- Durée: 9 h et 8 min
- Date de publication: 2014-04-18
- Langue: Anglais
- Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business....
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Prix courant: 33,39$ ou 1 crédit
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The Power of Experiments
- Decision-Making in a Data Driven World
- Auteur(s): Michael Luca, Max H. Bazerman
- Narrateur(s): Timothy Andrés Pabon
- Durée: 6 h et 32 min
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Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments - also known as randomized controlled trials - designed to test the impact of different online experiences. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world.
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The Power of Experiments
- Decision-Making in a Data Driven World
- Narrateur(s): Timothy Andrés Pabon
- Durée: 6 h et 32 min
- Date de publication: 2020-06-16
- Langue: Anglais
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How organizations - including Google, StubHub, Airbnb, and Facebook - learn from experiments in a data-driven world....
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Prix courant: 26,00$ ou 1 crédit
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Business Intelligence
- An Essential Beginner's Guide to BI, Big Data, Artificial Intelligence, Cybersecurity, Machine Learning, Data Science, Data Analytics, Social Media and Internet Marketing
- Auteur(s): Richard Hurley
- Narrateur(s): Sam Slydell
- Durée: 3 h et 22 min
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Do you want to learn about business intelligence but don't feel like reading a boring textbook? In the modern business world, the pace of action continues to quicken. Businesses need to be able to get actionable insights from their data in order to make the right decisions to act rapidly and effectively. In this audiobook, you will be introduced to the concept of business intelligence.
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Business Intelligence
- An Essential Beginner's Guide to BI, Big Data, Artificial Intelligence, Cybersecurity, Machine Learning, Data Science, Data Analytics, Social Media and Internet Marketing
- Narrateur(s): Sam Slydell
- Durée: 3 h et 22 min
- Date de publication: 2019-11-15
- Langue: Anglais
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Businesses need to be able to get actionable insights from their data in order to make the right decisions to act rapidly and effectively. In this audiobook, you will be introduced to the concept of business intelligence....
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Prix courant: 18,74$ ou 1 crédit
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Big Data in Practice
- How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
- Auteur(s): Bernard Marr
- Narrateur(s): Piers Hampton
- Durée: 7 h et 25 min
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The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective.
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Big Data in Practice
- How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
- Narrateur(s): Piers Hampton
- Durée: 7 h et 25 min
- Date de publication: 2017-08-15
- Langue: Anglais
- The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. See how major companies are using big data every day....
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Prix courant: 25,00$ ou 1 crédit
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The Aisles Have Eyes
- How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power
- Auteur(s): Joseph Turow
- Narrateur(s): Rob Grgach
- Durée: 7 h et 50 min
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By one expert's prediction, within 20 years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives' drive to understand shoppers in the aisles with the same obsessive detail that they track us online. In fact, a hidden surveillance revolution is already taking place inside brick-and-mortar stores, where Americans still do most of their buying.
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The Aisles Have Eyes
- How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power
- Narrateur(s): Rob Grgach
- Durée: 7 h et 50 min
- Date de publication: 2017-01-17
- Langue: Anglais
- By one expert's prediction, within 20 years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores....
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Prix courant: 20,04$ ou 1 crédit
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Machine Learning 2020
- The Ultimate Guide to Data Science, Artificial Intelligence, and Neural Networks in Modern Business and Marketing Applications.
- Auteur(s): Bill Hanson
- Narrateur(s): Kevin Tromp
- Durée: 5 h et 43 min
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This guide explains everything you need to know to finally fully understand machine learning and how you can use it to revolutionize your business and give your marketing plan a boost in the right direction
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Machine Learning 2020
- The Ultimate Guide to Data Science, Artificial Intelligence, and Neural Networks in Modern Business and Marketing Applications.
- Narrateur(s): Kevin Tromp
- Durée: 5 h et 43 min
- Date de publication: 2020-04-16
- Langue: Anglais
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This guide explains everything you need to know to finally fully understand machine learning and how you can use it to revolutionize your business and give your marketing plan a boost in the right direction....
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Prix courant: 25,00$ ou 1 crédit
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What Stays in Vegas
- The World of Personal Data - Lifeblood of Big Business - and the End of Privacy as We Know It
- Auteur(s): Adam Tanner
- Narrateur(s): John McLain
- Durée: 9 h et 9 min
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The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone. In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company’s success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers.
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What Stays in Vegas
- The World of Personal Data - Lifeblood of Big Business - and the End of Privacy as We Know It
- Narrateur(s): John McLain
- Durée: 9 h et 9 min
- Date de publication: 2014-09-02
- Langue: Anglais
- The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone....
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Prix courant: 9,34$ ou 1 crédit
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Behind Every Good Decision
- How Anyone Can Use Business Analytics to Turn Data into Profitable Insight
- Auteur(s): Piyanka Jain, Puneet Sharma
- Narrateur(s): Karen Saltus
- Durée: 5 h et 49 min
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List the hottest buzzwords in business today and "analytics" is bound to come out near the top. But to most people, analytics implies complex tools and technical experts manipulating massive amounts and varieties of information (i.e.,"Big Data"). But complex Big Data analytics isn't the only game in town. And many people don't realize that a business doesn't need data scientists and complex tools to derive useful information and valuable benefits from any amount of raw data.
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Behind Every Good Decision
- How Anyone Can Use Business Analytics to Turn Data into Profitable Insight
- Narrateur(s): Karen Saltus
- Durée: 5 h et 49 min
- Date de publication: 2014-11-05
- Langue: Anglais
- List the hottest buzzwords in business today and "analytics" is bound to come out near the top....
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Prix courant: 31,16$ ou 1 crédit
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Search
- How the Data Explosion Makes Us Smarter
- Auteur(s): Stefan Weitz
- Narrateur(s): Dana Hickox
- Durée: 6 h et 1 min
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Search is as old as language. There has always been a need for one to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of written language to build simple indexes in printed books, leading to the Dewey Decimal system and reverse indices in more modern times. Then digital happened.
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Search
- How the Data Explosion Makes Us Smarter
- Narrateur(s): Dana Hickox
- Durée: 6 h et 1 min
- Date de publication: 2014-11-05
- Langue: Anglais
- Search is as old as language. There has always been a need for one to find something in the jumble of human creation....
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Prix courant: 31,16$ ou 1 crédit
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All You Can Pay
- How Companies Use Our Data to Empty Our Wallets
- Auteur(s): Anna Bernasek, D. T. Mongan
- Narrateur(s): Tavia Gilbert
- Durée: 7 h et 54 min
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While millions of consumers carry on unaware, powerful companies are racing to gain more knowledge and data than anyone, including any government, has ever had. The goal is to understand consumer behavior and desires, from mundane matters to our most private and intimate affairs. This massive trove of data represents an immense prize for these companies. In economic terms it is one of the most valuable assets on the planet.
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All You Can Pay
- How Companies Use Our Data to Empty Our Wallets
- Narrateur(s): Tavia Gilbert
- Durée: 7 h et 54 min
- Date de publication: 2015-05-18
- Langue: Anglais
- In All You Can Pay, Anna Bernasek and D. T. Mongan show how companies use what they know about you to determine how much you are willing to pay for certain products and services....
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Prix courant: 33,39$ ou 1 crédit
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Everydata
- The Misinformation Hidden in the Little Data You Consume Every Day
- Auteur(s): John H. Johnson PhD, Mike Gluck
- Narrateur(s): John H. Johnson PhD
- Durée: 5 h et 15 min
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While everyone is talking about "big data", the truth is that understanding the "little data" - the stats that underlie newspaper headlines, stock reports, weather forecasts, and so on - is what helps you make smarter decisions at work, at home, and in every aspect of your life. The average person consumes approximately 30 gigabytes of data every single day but has no idea how to interpret it correctly. Everydata explains, through the eyes of an expert economist and statistician, how to decipher the small bytes of data we consume in a day.
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Everydata
- The Misinformation Hidden in the Little Data You Consume Every Day
- Narrateur(s): John H. Johnson PhD
- Durée: 5 h et 15 min
- Date de publication: 2016-04-06
- Langue: Anglais
- Everydata explains, through the eyes of an expert economist and statistician, how to decipher the small bytes of data we consume in a day....
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Prix courant: 33,39$ ou 1 crédit
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How to Master Email Marketing
- Your 1-Page Marketing Plan to Grow a Massive Email List, Make Money and Build Your Brand with Email
- Auteur(s): Smart Reads
- Narrateur(s): Alan Sewell
- Durée: 1 h et 23 min
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Everybody says email marketing died a long time ago. Don't believe them! It's alive, kicking and still the number one way to grow your brand on the Internet. Growing a massive email list means you have a group of people who are interested in what you have to offer. Consider this audiobook as your email marketing blueprint or your one-stop marketing guide that has all the information you need to get started in the world of email marketing.
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How to Master Email Marketing
- Your 1-Page Marketing Plan to Grow a Massive Email List, Make Money and Build Your Brand with Email
- Narrateur(s): Alan Sewell
- Durée: 1 h et 23 min
- Date de publication: 2018-04-02
- Langue: Anglais
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Everybody says email marketing died a long time ago. Don't believe them! It's alive, kicking and still the number one way to grow your brand on the Internet. Consider this audiobook as your email marketing blueprint or your one-stop marketing guide that has all the information you need....
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Prix courant: 8,71$ ou 1 crédit
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Blockchain Technology and Data Analytics
- Digital Economy Financial Framework with Practical Data Analysis and Statistical Guide to Transform and Evolve Any Business
- Auteur(s): Isaac D. Cody
- Narrateur(s): Kevin Theis
- Durée: 2 h et 33 min
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This is a two-book bundle related to blockchain and data analytics! Included in this bundle: Blockchain: Innovative and Modern Financial Framework That Will Revolutionize the Next Digital Economy with Blockchain Technology and Data Analytics: Practical Data Analysis and Statistical Guide to Transform and Evolve Any Business: Leveraging the Power of Data Analytics, Data Science, and Predictive Analytics for Beginners.
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Good books, fast reader.
- Écrit par Utilisateur anonyme le 2020-09-08
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Blockchain Technology and Data Analytics
- Digital Economy Financial Framework with Practical Data Analysis and Statistical Guide to Transform and Evolve Any Business
- Narrateur(s): Kevin Theis
- Durée: 2 h et 33 min
- Date de publication: 2017-09-18
- Langue: Anglais
- This is a two-book bundle on blockchain and data analytics! Included: Blockchain: Innovative and Modern Financial Framework and Data Analytics: Practical Data Analysis and Statistical Guide....
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Prix courant: 9,34$ ou 1 crédit
Prix réduit: 9,34$ ou 1 crédit
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