Marketing New Business
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Quantum Marketing
- Mastering the New Marketing Mindset for Tomorrow's Consumers
- Auteur(s): Raja Rajamannar
- Narrateur(s): Josh Childs
- Durée: 6 h et 12 min
- Version intégrale
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Au global
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Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.
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Great insights from a remarkable marketer
- Écrit par Bruno D. le 2022-10-10
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Quantum Marketing
- Mastering the New Marketing Mindset for Tomorrow's Consumers
- Narrateur(s): Josh Childs
- Durée: 6 h et 12 min
- Date de publication: 2021-02-09
- Langue: Anglais
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Raja Rajamannar, chief marketing officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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Blue Ocean Classics
- Auteur(s): W. Chan Kim, Renee Mauborgne
- Narrateur(s): Steve Menasche
- Durée: 1 h et 52 min
- Version intégrale
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W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their path-breaking "blue ocean strategy", a model for creating uncontested markets that unlock new demand and new opportunities for growth. This audiobook brings together three of their classic blue ocean strategy articles, all first published in Harvard Business Review. This collection is the ideal start, or refresher, for creating more blue oceans.
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Blue Ocean Classics
- Narrateur(s): Steve Menasche
- Durée: 1 h et 52 min
- Date de publication: 2019-08-20
- Langue: Anglais
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W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their path-breaking "blue ocean strategy", a model for creating uncontested markets that unlock new demand and new opportunities for growth....
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Prix courant: 13,00$ ou 1 crédit
Prix réduit: 13,00$ ou 1 crédit
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Rich Dad Advisors: Writing Winning Business Plans
- How to Prepare a Business Plan That Investors Will Want to Read - and Invest In
- Auteur(s): Garrett Sutton
- Narrateur(s): Steve Stratton, Garrett Sutton
- Durée: 6 h et 36 min
- Version intégrale
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Au global
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To win in business requires a winning business plan. To write a winning business plan requires listening to Garrett Sutton's dynamic audiobook on the topic. Writing Winning Business Plans provides the insights and the direction on how to do it well and do it right. Crisply told and featuring real life illustrative stories, Writing Winning Business Plans discusses all the key elements for a successful plan. Topics include focusing your business vision, understanding your financials,and more.
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Rich Dad Advisors: Writing Winning Business Plans
- How to Prepare a Business Plan That Investors Will Want to Read - and Invest In
- Narrateur(s): Steve Stratton, Garrett Sutton
- Durée: 6 h et 36 min
- Date de publication: 2013-01-08
- Langue: Anglais
- To win in business requires a winning business plan. To write a winning business plan requires listening to Garrett Sutton's dynamic audiobook on the topic....
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Prix courant: 25,24$ ou 1 crédit
Prix réduit: 25,24$ ou 1 crédit
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Creative Conspiracy
- The New Rules of Breakthrough Collaboration
- Auteur(s): Leigh Thompson
- Narrateur(s): Karen Saltus
- Durée: 6 h et 45 min
- Version intégrale
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Think of your to-do list at work. Chances are the most important tasks require you to work with others - and the success of those endeavors depends on the effectiveness of your collaboration. According to management expert Leigh Thompson, collaboration that is conscious, planned, and focused on generating new ideas builds excitement and produces what she calls a "creative conspiracy". Teams that conspire to organize themselves, motivate one another, and combine their talents to meet creative challenges are the hallmark of the most successful organizations.
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Creative Conspiracy
- The New Rules of Breakthrough Collaboration
- Narrateur(s): Karen Saltus
- Durée: 6 h et 45 min
- Date de publication: 2014-02-18
- Langue: Anglais
- Think of your to-do list at work. Chances are the most important tasks require you to work with others....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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Sales Magic
- The New Technology of Power Selling
- Auteur(s): Kerry L. Johnson
- Narrateur(s): Kerry Johnson
- Durée: 4 h et 53 min
- Version intégrale
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In Sales Magic, you'll discover how to actually double your sales volume by combining powerful selling techniques with cutting-edge psychology. Sales Magic introduces you to an entirely different system of selling, fully based on trust.
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Sales Magic
- The New Technology of Power Selling
- Narrateur(s): Kerry Johnson
- Série: Nightingale-Conant: Sales Training
- Durée: 4 h et 53 min
- Date de publication: 2014-10-14
- Langue: Anglais
- In Sales Magic, you'll discover how to actually double your sales volume by combining powerful selling techniques with cutting-edge psychology....
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Prix courant: 33,98$ ou 1 crédit
Prix réduit: 33,98$ ou 1 crédit
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Flip the Funnel
- How to Use Existing Customers to Gain New Ones
- Auteur(s): Joseph Jaffe
- Narrateur(s): Bruce Mann
- Durée: 10 h et 54 min
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If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, best-selling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leader on new media and social media. In most businesses, it costs roughly five-to-10 times more to acquire a new customer than it does to retain an existing one, and yet companies continue to disproportionately spend their budgets into the "wrong" end of the funnel the mass media or awareness side.
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Flip the Funnel
- How to Use Existing Customers to Gain New Ones
- Narrateur(s): Bruce Mann
- Durée: 10 h et 54 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Why customer retention is the new acquisition....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Play Bigger
- How Pirates, Dreamers, and Innovators Create and Dominate Markets
- Auteur(s): Play Bigger LLC, Dave Peterson, Christopher Lochhead, Autres
- Narrateur(s): Sean Pratt
- Durée: 8 h et 7 min
- Version intégrale
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Winning today isn't about beating the competition at the old game. It's about inventing a whole new game - defining a new market category, developing it, and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of "category kings".
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A must read if you are an entrepreneur.
- Écrit par Meker12 le 2021-08-11
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Play Bigger
- How Pirates, Dreamers, and Innovators Create and Dominate Markets
- Narrateur(s): Sean Pratt
- Durée: 8 h et 7 min
- Date de publication: 2016-06-14
- Langue: Anglais
- The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design....
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Prix courant: 29,13$ ou 1 crédit
Prix réduit: 29,13$ ou 1 crédit
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The Ultimate Sales Letter, 4th Edition
- Attract New Customers, Boost Your Sales
- Auteur(s): Dan S. Kennedy
- Narrateur(s): Matt Cartsonis
- Durée: 4 h et 45 min
- Version intégrale
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In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.
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The Ultimate Sales Letter, 4th Edition
- Attract New Customers, Boost Your Sales
- Narrateur(s): Matt Cartsonis
- Durée: 4 h et 45 min
- Date de publication: 2019-07-16
- Langue: Anglais
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In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use....
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Prix courant: 17,47$ ou 1 crédit
Prix réduit: 17,47$ ou 1 crédit
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The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- Auteur(s): Matthew Dixon, Nick Toman, Rick DeLisi
- Narrateur(s): Matthew Dixon, Nick Toman, Rick DeLisi
- Durée: 6 h et 37 min
- Version intégrale
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In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty - with a new book that turns the conventional wisdom on its head. The idea that companies must delight customers by exceeding service expectations is so entrenched that managers rarely even question it. They devote untold time, energy, and resources to trying to dazzle people and inspire their undying loyalty.
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The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- Narrateur(s): Matthew Dixon, Nick Toman, Rick DeLisi
- Durée: 6 h et 37 min
- Date de publication: 2020-03-03
- Langue: Anglais
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In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty....
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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The New Rules of Marketing and PR
- How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition
- Auteur(s): David Meerman Scott
- Narrateur(s): Sean Pratt
- Durée: 11 h et 28 min
- Version intégrale
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The Internet has profoundly changed the way people communicate and interact with each other. It has also changed the way businesses communicate with current and potential customers. In the old days, marketers could only communicate through the filter of expensive advertising or media ink placed by a PR firm. Today, the rules have changed entirely.
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The New Rules of Marketing and PR
- How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition
- Narrateur(s): Sean Pratt
- Durée: 11 h et 28 min
- Date de publication: 2010-04-19
- Langue: Anglais
- The Internet has profoundly changed the way people communicate and interact with each other. It has also changed the way businesses communicate....
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Prix courant: 38,96$ ou 1 crédit
Prix réduit: 38,96$ ou 1 crédit
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Sales Truth
- Debunk the Myths. Apply Powerful Principles. Win More New Sales.
- Auteur(s): Mike Weinberg, Anthony Iannarino - foreword
- Narrateur(s): Mark Smeby, Gabe Wicks - foreword
- Durée: 6 h et 15 min
- Version intégrale
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Are you having trouble believing what the new self-proclaimed “experts” post on LinkedIn and beginning to question their proclamation that everything in sales has changed? The one constant in the world of sales is the noise from self-titled experts and thought leaders informing you of the latest tools, tricks, and strategies that you should utilize. However, ironically, the more modern solutions you adopt, the harder it is to get results. Mike Weinberg offers a wake-up call to salespeople and sales leaders on how to bypass the noise so you can start winning more new sales.
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Awesome book!
- Écrit par Amazon Customer le 2019-09-17
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Sales Truth
- Debunk the Myths. Apply Powerful Principles. Win More New Sales.
- Narrateur(s): Mark Smeby, Gabe Wicks - foreword
- Durée: 6 h et 15 min
- Date de publication: 2019-06-11
- Langue: Anglais
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Become a better salesperson by learning to debunk the sales myths and focus your strategy on a proven approach that will drive the results you want....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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No B.S. Sales Success in the New Economy
- Auteur(s): Dan S. Kennedy
- Narrateur(s): Joe Pardavila
- Durée: 7 h et 40 min
- Version intégrale
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Histoire
In the new economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than millionaire-maker Dan Kennedy.
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No B.S. Sales Success in the New Economy
- Narrateur(s): Joe Pardavila
- Série: No B.S.
- Durée: 7 h et 40 min
- Date de publication: 2021-03-22
- Langue: Anglais
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In the new economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than millionaire-maker Dan Kennedy....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Everybody Writes (2nd Edition)
- Your New and Improved Go-to Guide to Creating Ridiculously Good Content
- Auteur(s): Ann Handley
- Narrateur(s): Carolyn Jania, Ann Handley
- Durée: 11 h et 26 min
- Version intégrale
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In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.
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Like listening to someone read their chore list
- Écrit par TJH le 2023-03-22
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Everybody Writes (2nd Edition)
- Your New and Improved Go-to Guide to Creating Ridiculously Good Content
- Narrateur(s): Carolyn Jania, Ann Handley
- Durée: 11 h et 26 min
- Date de publication: 2023-03-14
- Langue: Anglais
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In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Clean
- The New Science of Skin
- Auteur(s): James Hamblin
- Narrateur(s): Barrett Leddy
- Durée: 7 h et 11 min
- Version intégrale
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Keeping skin healthy is a booming industry, and yet it seems like almost no one agrees on what actually works. What one person says is vital another says is toxic. We have not cured acne or eczema, allergies keep getting worse, and autoimmune conditions are becoming increasingly common. In Clean, doctor and journalist James Hamblin explores how we got here, examining the science and culture of how we care for our skin today.
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Get thinking with Clean
- Écrit par Jeremy Smith le 2023-09-24
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Clean
- The New Science of Skin
- Narrateur(s): Barrett Leddy
- Durée: 7 h et 11 min
- Date de publication: 2020-07-21
- Langue: Anglais
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The things we do every day to keep ourselves clean can have surprising and unintended effects, as this entertaining introduction to the new science of skin microbes and probiotics reveals....
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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The Art of Marketing Your Services Business Online
- How to Get New Clients with a Proven, Inexpensive 5 Part Digital Marketing Strategy
- Auteur(s): Terry Gorry
- Narrateur(s): Bilal Celoro
- Durée: 2 h et 46 min
- Version intégrale
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If you want theory or a bird's-eye view of online/digital marketing, this book is not for you. But if your business provides a service and you want to increase the number of your clients by exploiting the power of the internet, this book will help. Because it sets out the proven, simple five-step strategy I use on a daily basis since 2011. With my strategy, you will have a clear action plan to exploit the power of the internet to increase your client numbers. It is a cost-effective strategy that will, as sure as day follows night, drive new clients to your business.
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The Art of Marketing Your Services Business Online
- How to Get New Clients with a Proven, Inexpensive 5 Part Digital Marketing Strategy
- Narrateur(s): Bilal Celoro
- Durée: 2 h et 46 min
- Date de publication: 2021-12-22
- Langue: Anglais
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With my strategy, you will have a clear action plan to exploit the power of the internet to increase your client numbers. It is a cost-effective strategy that will, as sure as day follows night, drive new clients to your business....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Friction
- Passion Brands in the Age of Disruption
- Auteur(s): Jeff Rosenblum, Jordan Berg
- Narrateur(s): Roger Wayne
- Durée: 3 h et 4 min
- Version intégrale
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Every industry around the globe is being completely disrupted. Brands know a new approach is needed. But most don't realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth.
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Friction
- Passion Brands in the Age of Disruption
- Narrateur(s): Roger Wayne
- Durée: 3 h et 4 min
- Date de publication: 2019-07-16
- Langue: Anglais
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Every industry around the globe is being completely disrupted. Brands know a new approach is needed. But most don't realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements....
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Prix courant: 12,24$ ou 1 crédit
Prix réduit: 12,24$ ou 1 crédit
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Winning at New Products
- Creating Value Through Innovation
- Auteur(s): Robert G. Cooper
- Narrateur(s): James Edward Thomas
- Durée: 17 h et 25 min
- Version intégrale
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For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership.
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Winning at New Products
- Creating Value Through Innovation
- Narrateur(s): James Edward Thomas
- Durée: 17 h et 25 min
- Date de publication: 2017-09-21
- Langue: Anglais
- Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success....
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Prix courant: 39,38$ ou 1 crédit
Prix réduit: 39,38$ ou 1 crédit
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Affiliate Marketing: How to Make Money Online and Build Your Own $100,000+ Affiliate Marketing Online Business
- Auteur(s): Anthony Parker
- Narrateur(s): David Sims
- Durée: 2 h et 8 min
- Version intégrale
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Au global
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If you are thinking of starting an Online affiliate marketing venture from the ground up, now is the best time to do this! The affiliate marketing industry is growing by leaps and bounds, and opportunities are springing up everywhere. This audiobook covers the different topics associated with affiliate marketing, starting with its definition, trends, opportunities, and current options, and will teach you various strategies and techniques to become successful in affiliate marketing.
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Affiliate Marketing: How to Make Money Online and Build Your Own $100,000+ Affiliate Marketing Online Business
- Narrateur(s): David Sims
- Durée: 2 h et 8 min
- Date de publication: 2018-03-26
- Langue: Anglais
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If you are thinking of starting an Online affiliate marketing venture from the ground up, now is the best time to do this! The affiliate marketing industry is growing by leaps and bounds, and opportunities are springing up everywhere....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Emotional Branding
- The New Paradigm for Connecting Brands to People
- Auteur(s): Marc Gobe
- Narrateur(s): DeMario Clarke
- Durée: 12 h et 42 min
- Version intégrale
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Au global
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Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, and emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people.
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Emotional Branding
- The New Paradigm for Connecting Brands to People
- Narrateur(s): DeMario Clarke
- Durée: 12 h et 42 min
- Date de publication: 2013-02-28
- Langue: Anglais
- Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people....
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Prix courant: 33,53$ ou 1 crédit
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The Essential Social Media Marketing Handbook
- A New Roadmap for Maximizing Your Brand, Influence, and Credibility
- Auteur(s): Gail Z. Martin
- Narrateur(s): Karen Saltus
- Durée: 7 h et 4 min
- Version intégrale
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Performance
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Histoire
Social media changed the world - and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before - online video, web audio, teleseminars, and more - plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.
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I was already know 70%
- Écrit par Utilisateur anonyme le 2020-01-24
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The Essential Social Media Marketing Handbook
- A New Roadmap for Maximizing Your Brand, Influence, and Credibility
- Narrateur(s): Karen Saltus
- Durée: 7 h et 4 min
- Date de publication: 2017-05-18
- Langue: Anglais
- For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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