Marketing Psychology

Liste de produits
    • Improving Decisions About Health, Wealth, and Happiness
    • Auteur(s): Richard H. Thaler, Cass R. Sunstein
    • Narrateur(s): Sean Pratt
    • Durée: 10 h et 35 min
    • Date de publication: 2008-07-02
    • Langue: Anglais
    • 4.5 out of 5 stars 5 évaluations
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Prix courant: 27,82 $ ou 1 crédit

    Prix réduit: 27,82 $ ou 1 crédit

  • Prix courant: 8,71 $ ou 1 crédit

    Prix réduit: 8,71 $ ou 1 crédit

  • Prix courant: 33,01 $ ou 1 crédit

    Prix réduit: 33,01 $ ou 1 crédit

    • Auteur(s): Malcolm Gladwell
    • Narrateur(s): Edson Matus
    • Durée: 9 h et 6 min
    • Date de publication: 2017-12-14
    • Langue: Espagnol
    • Pas de évaluations
    • En esta obra revolucionaria que ocupa desde hace años los primeros puestos en las listas de ventas de Estados Unidos, Gladwell analiza la trayectoria de varios productos....

    Prix courant: 20,89 $ ou 1 crédit

    Prix réduit: 20,89 $ ou 1 crédit

    • How Brands Create Authentic Engagement by Understanding What Motivates Us
    • Auteur(s): Joe Federer
    • Narrateur(s): Alex Knox
    • Durée: 9 h et 14 min
    • Date de publication: 2021-07-14
    • Langue: Anglais
    • 4 out of 5 stars 1 évaluation
    • Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one....

    Prix courant: 22,26 $ ou 1 crédit

    Prix réduit: 22,26 $ ou 1 crédit

    • The Remarkable Shallowness of the Improvising Brain
    • Auteur(s): Nick Chater
    • Narrateur(s): Nick Chater
    • Durée: 7 h et 26 min
    • Date de publication: 2018-11-06
    • Langue: Anglais
    • 4.5 out of 5 stars 2 évaluations
    • In a radical reinterpretation of how the mind works, an eminent behavioral scientist reveals the illusion of mental depth....

    Prix courant: 22,26 $ ou 1 crédit

    Prix réduit: 22,26 $ ou 1 crédit

    • How Our Passions Connect Us and Make Us Who We Are
    • Auteur(s): Aaron Ahuvia PhD
    • Narrateur(s): Steven Jay Cohen
    • Durée: 8 h et 26 min
    • Date de publication: 2022-07-19
    • Langue: Anglais
    • Pas de évaluations
    • A revealing investigation of the secret, tangled emotional relationships people have with things - drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing....

    Prix courant: 25,24 $ ou 1 crédit

    Prix réduit: 25,24 $ ou 1 crédit

    • How to Make Good Ideas Great and Great Ideas Scale
    • Auteur(s): John A. List
    • Narrateur(s): Will Damron
    • Durée: 8 h et 26 min
    • Date de publication: 2022-02-01
    • Langue: Anglais
    • 4.5 out of 5 stars 18 évaluations
    • A leading economist answers one of today’s trickiest questions: Why do some great ideas make it big while others fail to take off?

    Prix courant: 23,31 $ ou 1 crédit

    Prix réduit: 23,31 $ ou 1 crédit

    • How to Build Enduring Bonds Between Brands, Consumers and Markets
    • Auteur(s): Matt Johnson, Tessa G. Misiaszek PhD
    • Narrateur(s): Stephanie Cannon
    • Durée: 6 h et 9 min
    • Date de publication: 2022-10-25
    • Langue: Anglais
    • Pas de évaluations
    • How do you make sure your brand connects with consumers? Branding that Means Business shows listeners that while any brand serves the business, the mechanisms that enable it are all about connecting with people....

    Prix courant: 25,24 $ ou 1 crédit

    Prix réduit: 25,24 $ ou 1 crédit

    • A New Psychology of Sales and Marketing
    • Auteur(s): Joe Vitale
    • Narrateur(s): Joe Vitale
    • Durée: 5 h et 27 min
    • Date de publication: 2007-05-08
    • Langue: Anglais
    • Pas de évaluations
    • Combining the basics of marketing with cutting-edge concepts in mind control, Vitale shows how salespeople can put customers in a special mental state in which they are more suggestible and pliant....

    Prix courant: 27,82 $ ou 1 crédit

    Prix réduit: 27,82 $ ou 1 crédit

    • Escaping the Competitive Herd
    • Auteur(s): Youngme Moon
    • Narrateur(s): Bernadette Dunne
    • Durée: 6 h et 49 min
    • Date de publication: 2010-04-06
    • Langue: Anglais
    • 5 out of 5 stars 5 évaluations
    • Every few years a book - through a combination of the author’s unique voice, storytelling ability, wit, and insight - simply breaks the mold. Bill Bryson’s A Walk in the Woods is one example. Richard Feynman’s Surely You’re Joking, Mr. Feynman! is another....

    Prix courant: 17,48 $ ou 1 crédit

    Prix réduit: 17,48 $ ou 1 crédit

    • The New Rules of Persuasion in Business and Life
    • Auteur(s): Leslie Zane
    • Narrateur(s): Kelli Tager
    • Durée: 8 h et 47 min
    • Date de publication: 2024-06-18
    • Langue: Anglais
    • Pas de évaluations
    • A renowned branding consultant and behavioral psychologist shows listeners how to appeal to the hidden brain where instinct prevails, creating a network of connections that convince people to buy into your product, idea, or vision....

    Prix courant: 25,24 $ ou 1 crédit

    Prix réduit: 25,24 $ ou 1 crédit

    • Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
    • Auteur(s): Martin Lindstrom
    • Narrateur(s): Dan Woren
    • Durée: 10 h et 40 min
    • Date de publication: 2011-09-20
    • Langue: Anglais
    • 4.5 out of 5 stars 4 évaluations
    • From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds....

    Prix courant: 23,31 $ ou 1 crédit

    Prix réduit: 23,31 $ ou 1 crédit

    • Psychology, Neuroscience, and the Human Side of Economics
    • Auteur(s): David Orrell
    • Narrateur(s): Al Kessel
    • Série: Hot Science Series
    • Durée: 5 h et 45 min
    • Date de publication: 2021-06-29
    • Langue: Anglais
    • 2.5 out of 5 stars 2 évaluations
    • For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....

    Prix courant: 17,76 $ ou 1 crédit

    Prix réduit: 17,76 $ ou 1 crédit

    • Take Control Over Your Thought Patterns. Learn Advanced Decision-Making and Problem-Solving Skills. (The Systems Thinker Series, Book 3)
    • Auteur(s): Albert Rutherford
    • Narrateur(s): Russell Newton
    • Série: The Systems Thinker, Livre 3
    • Durée: 2 h et 48 min
    • Date de publication: 2020-03-25
    • Langue: Anglais
    • Pas de évaluations
    • Regain focus. Select relevant information. Make quick and clear decisions. We are dealing with too many options, too much information, conflicting advice on general choices like what diet to choose, or who to choose as a mate....

    Prix courant: 8,71 $ ou 1 crédit

    Prix réduit: 8,71 $ ou 1 crédit

    • How Evolution Made Us Smarter Than We Think
    • Auteur(s): Douglas T. Kenrick, Vladas Griskevicius
    • Narrateur(s): Tim Andres Pabon
    • Durée: 8 h et 43 min
    • Date de publication: 2013-09-20
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests we are often irrational, biased, and occasionally even moronic....

    Prix courant: 38,96 $ ou 1 crédit

    Prix réduit: 38,96 $ ou 1 crédit

    • Taste in an Age of Endless Choice
    • Auteur(s): Tom Vanderbilt
    • Narrateur(s): Jeffrey Kafer
    • Durée: 9 h et 5 min
    • Date de publication: 2016-05-10
    • Langue: Anglais
    • Pas de évaluations
    • Our preferences and opinions are constantly being shaped by countless forces–especially in the digital age with its nonstop procession of “thumbs up” and “likes” and “stars.” Tom Vanderbilt, bestselling author of Traffic, explains why we like the things we like, why we hate the things we hate....

    Prix courant: 37,05 $ ou 1 crédit

    Prix réduit: 37,05 $ ou 1 crédit

    • Why the Best Ideas Have Something Missing
    • Auteur(s): Matthew E. May
    • Narrateur(s): Malcolm Hillgartner
    • Durée: 5 h et 46 min
    • Date de publication: 2009-06-23
    • Langue: Anglais
    • 4.5 out of 5 stars 2 évaluations
    • This is a fresh, compulsively enjoyable narrative of the elusive element behind so many innovative breakthroughs....

    Prix courant: 12,24 $ ou 1 crédit

    Prix réduit: 12,24 $ ou 1 crédit

    • Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix
    • Auteur(s): Dade Hayes, Dawn Chmielewski
    • Narrateur(s): Will Damron
    • Durée: 12 h et 24 min
    • Date de publication: 2022-04-19
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • After spotting Netflix and the deep-pocketed Amazon Prime Video a decade’s head start, rivals from the tech and start-up realm (Apple, Quibi) and traditional media (Disney, WarnerMedia, NBCUniversal) all decided to move mountains to enter the streaming game....

    Prix courant: 32,62 $ ou 1 crédit

    Prix réduit: 32,62 $ ou 1 crédit

    • Proven Techniques, Strategies and Scripts to Close the Sale Every Time
    • Auteur(s): Leonard Moore
    • Narrateur(s): Gene Blake
    • Durée: 2 h et 6 min
    • Date de publication: 2018-05-23
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • In this guide, you'll learn the best selling techniques and psychological strategies to close the sale every time. You'll be able to identify your target prospects, understand what drives people to make buying decisions, how to use emotions and facts to overcome objections, and close the sale.

    Prix courant: 8,71 $ ou 1 crédit

    Prix réduit: 8,71 $ ou 1 crédit