Memory Psychology

In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.

A comprehensive guide to understanding how memory works, how memory forms, the mind-body connection, and more!

If you are tired of being stuck in the same negative habits, and old fears and unnecessary limitations are holding you back from getting extraordinary results in your life, neuro linguistic programming may be just what you need to create drastic positive change in your life. This bundle contains 12 manuscripts to learn about NLP to help you master your psychology.

An instant best seller that is poised to become a classic, Moonwalking with Einstein recounts Joshua Foer's yearlong quest to improve his memory under the tutelage of top "mental athletes". He draws on cutting-edge research, a surprising cultural history of remembering, and venerable tricks of the mentalist's trade to transform our understanding of human memory. From the United States Memory Championship to deep within the author's own mind, this is an electrifying work of journalism that reminds us that, in every way that matters, we are the sum of our memories.

How to learn effectively when you have to be both the teacher and student. Work smarter and save yourself countless hours. Self-learning is not just about performing better in the classroom or the office. It’s about being able to aim your life in whatever direction you choose and conquering the obstacles in front of you.

With schools becoming more competitive and technology becoming increasingly distracting, today's students face a minefield of obstacles to academic success. Doing well in school isn't just a matter of smarts or more studying: It takes good habits, practical tools - and a healthy brain. Change Your Brain, Change Your Grades draws on Dr. Amen's experience as a neuroscientist and psychiatrist as well as the latest brain science to help you study more effectively, learn faster, and stay focused so you can achieve your academic goals.

Filled with actionable strategies proven to improve focus, increase productivity, and promote well-being, Brain Hacks will help you transform the way you work, live, and feel by tapping into the power of your executive functioning skills. Modern life requires a lot of our brains. We need to stay organized, manage our time wisely, and make important decisions. These essential skills - known as executive functioning - affect every aspect of our lives, from how we function at work and home to how we manage stress.

Why do we vividly recall a traumatic childhood event but forget where we left our keys five minutes ago? How can a scent take us back fifty years while a colleague's name eludes us? In this compact introduction, two leading psychological researchers describe memory—how it works and why it sometimes doesn't; how it can be tricked, trained, or improved; and what changes with time. In a manner as engaging as it is informative, Fergus Craik and Larry Jacoby explain the strengths and weaknesses of memory.

Do you consider yourself forgetful and need help in improving your memory? Are you worried because you have trouble concentrating and tend to forget even the simplest things? Whether you're already in your twilight years and are already experiencing memory lapses, or you just want to improve your memory to do better in school or at work, the good thing is that you have the ability to increase your brain's ability no matter what age you are! Several studies show that the brain has the ability called neuroplasticity where it can adapt to change no matter what age you are.

Filled with simple, everyday actions we can take to avoid disease, promote vitality, and prevent dementia and late onset Alzheimer's, The Aging Brain is an easy-to-use guide to maintaining brain and body health throughout our lives. Based on solid, up-to-date scientific research, the interventions explained in this book not only prevent progression toward dementia even in those who have already shown mild cognitive impairment, they also reduce disability and depression and keep people living independently longer than those who do not practice these methods.

Chief CNN medical correspondent Dr. Sanjay Gupta helped countless people keep their brains sharp and effortlessly productive with KEEP SHARP. In 12 Weeks to a Sharper You, he now provides a step-by-step 12-week program to help you put his transformational ideas into daily practice. This workbook makes it easy to apply Gupta’s groundbreaking tips and research to establish healthy behaviors for life. The 12-week program will help you feel less anxious, sleep better, improve energy, think more clearly, and become more resilient to daily stress.

We've all experienced brain fog - misplaced keys, forgotten facts, a general feeling that you're just feeling off today. And many of us will experience that "fog" manifesting as something more permanent - either in ourselves or our loved ones. No matter what your current brain health state may be, You Can Fix Your Brain will enable and empower you to take concrete steps that will make an immediate difference in your brain’s vitality, clarity, and energy. Your memory will improve, fogginess will disappear, you’ll be less tired all the time, and much more.

Think you have a good memory? Think again. Memories are our most cherished possessions. We rely on them every day of our lives. They make us who we are. And yet the truth is they are far from being the accurate records of the past we like to think they are. True, we can all admit to having suffered occasional memory lapses, such as entering a room and immediately forgetting why or suddenly being unable to recall the name of someone we've met dozens of times. But what if we have the potential for more profound errors of memory?

Science writer Sadie Dingfelder has always known that she’s a little quirky. But while she’s made some strange mistakes over the years, it’s not until she accosts a stranger in a grocery store (whom she thinks is her husband) that she realizes something is amiss. With a mixture of curiosity and dread, Dingfelder starts contacting neuroscientists and lands herself in scores of studies. In the course of her nerdy midlife crisis, she discovers that she is emphatically not neurotypical.

This groundbreaking book explores the revolution in psychotherapy that brought an understanding of the social nature of people's brains into a therapeutic context. Louis Cozolino is a master at synthesizing neuroscience and demonstrating how it applies to psychotherapy practice. Here, he argues that all forms of psychotherapy are successful to the extent to which they enhance change in relevant neural circuits.

Cowritten by a patient who experienced transformative relief from trauma through EMDR therapy, and a world-renowned psychologist who explains exactly how and why EMDR works, Every Memory Deserves Respect provides clear information while offering inspiration and hope. Through compelling science and personal stories, we learn how trauma is stored in the brain and body, continuing to cause pain and suffering, and how EMDR frees us by repatterning our thinking and emotional reactions.

This fascinating book draws on Dr. Jandial's broad-spectrum expertise and brings together the best of various fields - surgery, science, brain structure, the conscious mind - all to explain the bigger picture of brain health and rejuvenation. It is a journey into his operating room, around the world on his surgical missions, inside his laboratory, and to the outer edges of neuroscience to reveal the latest brain breakthroughs that are turning science fiction into reality, translating their implications for everyday life.

Publisher Robert Collier taught millions of people how to achieve more, attain more, and live more-all by tapping the incredible faculties of the human mind. His leading book, The Secret of the Ages, is now available as an audio program.

Improve your critical and rational thinking skills by understanding the science of your brain. Being irrational and making snap judgments is natural. But you can mitigate both if you know what cognitive patterns to look for. Start thinking effectively from the stem (pun intended). Learn through neuroscience how critical analysis and thinking are impacted by diverse cognitive processes.

Many people claim they would rather be diagnosed with cancer than dementia or Alzheimer's. What they may not realize is that decreased or impaired brain function is not a foregone conclusion as we get older. Our own lifestyle choices and habits can have a significant impact - for good or ill - on our brains. And that means there's hope. Drawing from the latest medical research, Dr. Richard Furman helps listeners understand brain health and shows them how to make three powerful lifestyle changes that can help decrease the probability of developing dementia or Alzheimer's.