Money Finance History

Outsourcing and a trim corporate profile enabled Coke to scale up production of a low-price beverage and realize huge profits. But the costs shed by Coke have fallen on the public at large. Coke now uses an annual 79 billion gallons of water, an increasingly precious global resource, and its reliance on corn syrup has helped fuel our obesity crisis. Bartow J. Elmore explores Coke through its ingredients, showing how the company secured massive quantities of coca leaf, caffeine, sugar, and other inputs.

Ambassador C. Donald Johnson's The Wealth of a Nation is an authoritative history of the politics of trade in America from the Revolution to the Trump era.

From New York Times business reporter Nelson D. Schwartz comes a gripping investigation of how a virtual velvet rope divides Americans in every arena of life, creating a friction-free existence for those with money on one side and a Darwinian struggle for the middle class on the other side.

Money issues dominate the news, but economic jargon and the complexity of it all can be bamboozling for regular folks. Paul Sheard, a leading economist and research fellow at Harvard Kennedy School, is known for his ability to see the forest and the trees and demystify complex economic phenomena. With The Power of Money, Sheard empowers listeners to become better-informed economic citizens by providing context for some of the biggest questions surrounding money.

How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands after barely a whimper of a fight? With timing - and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century. From the very heart of America's heartland to the European continent to Brazil, Dethroning the King is the ultimate corporate caper and a fascinating case study that's both wide-reaching and profound.

At the height of the roaring 20s, Swedish émigré Ivar Kreuger made a fortune raising money in America and loaning it to Europe in exchange for matchstick monopolies. His enterprise was a rare success story throughout the Great Depression. Yet after Kreuger's suicide in 1932, the true nature of his empire emerged.

Discretion, secrecy, and subtle strategy were the weapons of choice at Wall Street investment bank Lazard Frères & Co. For more than a century, the mystique and reputation of the "Great Men" who worked there allowed the firm to garner unimaginable profits, social cachet, and outsized influence in the halls of power. But in the mid-1980s, their titanic egos started getting in the way, and the Great Men of Lazard jeopardized all they had built.

Everyone knows "what's wrong with millennials". Glenn Beck says we've been ruined by "participation trophies". Simon Sinek says we have low self-esteem. An Australian millionaire says millennials could all afford homes if we'd just give up avocado toast. Thanks, millionaire. This millennial is here to prove them all wrong.

Critics of contemporary economics complain that belief in free markets - among economists as well as many ordinary citizens - is a form of religion. And, it turns out, that in a deeper, more historically grounded sense there is something to that idea. Contrary to the conventional historical view of economics as an entirely secular product of the Enlightenment, Benjamin M. Friedman demonstrates that religion exerted a powerful influence from the outset.

In the graveyard of economic ideology, dead ideas still stalk the land. The recent financial crisis laid bare many of the assumptions behind market liberalism--the theory that market-based solutions are always best, regardless of the problem. For decades, their advocates dominated mainstream economics, and their influence created a system where an unthinking faith in markets led many to view speculative investments as fundamentally safe.

A landmark work from one of the preeminent historians of our time: the first published biography of Andrew W. Mellon, the American colossus who bestrode the worlds of industry, government, and philanthropy, leaving his transformative stamp on each. Following a boyhood in 19th-century Pittsburgh, during which he learned from his Scotch-Irish immigrant father the lessons of self-sufficiency and wealth accumulation, Andrew Mellon overcame painful shyness to become one of America's greatest financiers.

First published in 1776, the book offers one of the world's first collected descriptions of what builds nations' wealth. A fundamental work in classical economics. The book touches upon such broad topics as the division of labour, productivity, and free markets.

The East India Company was the largest commercial enterprise in British history, yet its roots in Tudor England are often overlooked. The Tudor revolution in commerce led ambitious merchants to search for new forms of investment, not least in risky overseas enterprises-and for these "adventurers" the most profitable bet of all would be on the Company. Through a host of stories and fascinating details, David Howarth brings to life the Company's way of doing business—from the leaky ships and petty seafarers of its embattled early days to later sweeping commercial success.

In its history since Independence, India has seen widely different economic experiments: from Jawharlal Nehru's pragmatism to the rigid state socialism of Indira Gandhi to the brisk liberalization of the 1990s. So which strategy best addresses India's, and by extension the world's, greatest moral challenge: lifting a great number of extremely poor people out of poverty? Bhagwati and Panagariya argue forcefully that only one strategy will help the poor to any significant effect: economic growth, led by markets overseen and encouraged by liberal state policies.

Bina Venkataraman sees the way forward. A journalist and former adviser in the Obama White House, she helped communities and businesses prepare for climate change, and she learned firsthand why people don’t think ahead - and what can be done to change that. In The Optimist’s Telescope, she draws from stories she has reported around the world and new research in biology, psychology, and economics to explain how we can make decisions that benefit us over time.

Billionaire Wilderness takes you inside the exclusive world of the ultra-wealthy, showing how today's richest people are using the natural environment to solve the existential dilemmas they face. Justin Farrell spent five years in Teton County, Wyoming, the richest county in the United States and a community where income inequality is the worst in the nation. He conducted hundreds of in-depth interviews, gaining unprecedented access to tech CEOs, Wall Street financiers, oil magnates, and other prominent figures in business and politics.

How much of our fate is tied to the status of our parents and grandparents? How much does this influence our children? More than we wish to believe. While it has been argued that rigid class structures have eroded in favor of greater social equality, The Son Also Rises proves that movement on the social ladder has changed little over eight centuries.

In The Age of Intoxication, Benjamin Breen offers a window into a time when drugs were not yet separated into categories - illicit and licit, recreational and medicinal, modern and traditional - and there was no barrier between the drug dealer and the pharmacist.

Our money system is not what we have been led to believe. The creation of money has been "privatized", or taken over by a private money cartel. Except for coins, all of our money is now created as loans advanced by private banking institutions - including the private Federal Reserve.

The great Austrian writer Stefan Zweig confided in his autobiography: “I have a pretty thorough knowledge of history, but never, to my recollection, has it produced such madness in such gigantic proportions.” He was referring to Germany in 1923, a “year of lunacy,” defined by hyperinflation, violence, a political system on the verge of collapse, the rise of Adolf Hitler and the Nazi Party, and separatist movements threatening to rip apart the German nation. Bestselling author Volker Ullrich presents a riveting chronicle of one of the most difficult years any modern democracy has ever faced.