New Business

Filled with practical advice and lessons, and backed by extensive research by Gentry and others, this book lays out the art, science, and practice behind learning and leading as a first time manager. Through first-hand accounts, stories, and other examples drawn from the experiences of first-time managers - including Gentry's own story of recently become a first-time manager himself - the book's practical, actionable content helps readers flip the old script, and write and live their new script.

Publisher Robert Collier taught millions of people how to achieve more, attain more, and live more-all by tapping the incredible faculties of the human mind. His leading book, The Secret of the Ages, is now available as an audio program.

Building a brand and growing a business can be expensive and time-consuming. But you have a key advantage and secret strategy, one that will set you apart no matter your industry, product, or company size. You have a story, and it’s one of your most valuable assets. In Founder Brand, marketing expert Dave Gerhardt reveals how to build your brand by positioning yourself as the story, heart, and soul of your business. This is a tactical guidebook that first shows you how to tell your story, then how to put your story to use as a marketing strategy.

From Thomas Edison to Steve Jobs, the "nail it then scale it" method is based on pattern recognition of the timeless principles and key practices used by successful entrepreneurs to repeatedly innovate. These processes and principles have now been distilled into a handbook to guide entrepreneurs and innovative product managers to victory. Stop following conventional wisdom, and join the few entrepreneurs that can consistently take their innovative idea all the way to a successful company launch.

Секреты лидерской мудрости от выдающегося японского полководца XVI века Тоётоми Хидэёси! «Самурай без меча» рассказывает о неподвластных времени способах достижения успеха, которыми пользовался сам Хидэёси, чтобы достичь вершины славы.

You and a partner go into business together and split the equity 50/50. You do all the work and your partner slacks off. He owns half your business - now what? Slicing Pie outlines a process for calculating exactly the right number of shares each founder or employee in an early stage company deserves.

You will learn: How to value the time and resources an individual brings to the company relative to the contributions of others.

In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are smarter than an elite few, no matter how brilliant. Groups are better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.

Unlock the secrets to achieving extraordinary success without the constant noise and self-promotion. "How to Hustle in Silence and Let Your Success Make the Noise" is your ultimate guide to mastering the art of quiet diligence and letting your results speak for themselves. This isn't just another self-help book; it's a blueprint for transforming your life with practical strategies, innovative techniques, and a touch of humor.

In the midst of one of the most serious financial upheavals since the Great Depression, George Soros writes about the origins of the crisis and proposes a set of policies that should be adopted to confront it. Soros places the current crisis in the context of his decades of study of how individuals and institutions handle the boom and bust cycles that now dominate global economic activity.

Soros makes an invaluable contribution to our understanding of the great credit crisis and its implications for our nation and the world.

Blue Ocean Shift is the essential follow-up to Blue Ocean Strategy, the classic 3.6 million copy global best seller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step by step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space.

"Outthinkers" are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that business competition is undergoing a fundamental paradigm shift and that during such revolutions, outthinkers beat traditionalists.

Working from Home: Making the New Normal Work for You provides listeners with a detailed strategy on how to turn working from home into a powerful career choice. Author and Salesforce executive Karen Mangia teaches listeners how to: build the future of work in any kind of space: ideas for your home office that fit anywhere; create personalized time management routines designed specifically for remote productivity, impact, and balance - even while wearing your sweatpants; deal with Zoom fatigue; and more.

If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, best-selling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leader on new media and social media. In most businesses, it costs roughly five-to-10 times more to acquire a new customer than it does to retain an existing one, and yet companies continue to disproportionately spend their budgets into the "wrong" end of the funnel the mass media or awareness side.

The First-Time Leader provides basic frameworks, processes, and tools to help first-time leaders and their teams deliver better results faster. Leading is about inspiring and enabling others to do their absolute best, together, to realize a meaningful and rewarding shared purpose.

Assessment and Planning: Sun Tzu emphasizes the importance of assessing the conditions of the battlefield, understanding one's own strengths and weaknesses, as well as the enemy's, before initiating any conflict. Logistics and Resources: A major theme is the necessity of having adequate supplies and resources. Sun Tzu argues that battles are won or lost based on how well one manages provisions like food, water, and equipment.

Use ChatGPT to go from minion to millionaire! This is 2 books in 1 that focus on how to use this revolutionary tool (ChatGPT generative AI) to make money and succeed in life.

In Yes, You Can Do This! Claudia shares her own reasons for starting a business and makes a call to action for women to consider entrepreneurship so that they can create businesses with the rules they want and change the playing field for others, making a significant impact in the world. More than a how-to guide on building a business, Claudia provides clear examples and practical resources to help others create the life they want through entrepreneurship.

Larry has been a landscaper for years, working at a small lawn care company. He becomes disgruntled with his boss and decides to start his own business when his wife gets pregnant. After an unexpected car accident, Larry faces the reality that he owns a job instead of a business. Join Larry as he experiences employee troubles, unhappy clients, and ultimately realizes the dream of owning a small business.

The ultimate guide to naming your product or business has been updated throughout, with twice as many resources as before, new stories (of both hits and flops), and an entirely new chapter on the power of names in the workplace.

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.