New Business

In Scale or Fail, author Allison Maslan shares her revolutionary SCALEit Method for successfully growing, replicating, and expanding your business. She also shares pivotal mindset strategies she's used to break the fear barrier as a trapeze artist so you can move past any obstacle, take strategic big-picture risks, and fulfill your dreams of business expansion and skyrocketing profit.

Great startups don't waste time on small stuff. If you study the early days of any great startup, you’ll see that 90% of their growth came from 10% of the stuff they tried. But most needed years of experimentation to find their growth levers. This book aims to shortcut that process. Generic tactics like paid ads, SEO and referral programs will only get you so far. Growth levers are things like the professional photographs that made tens of thousands of customers trust AirBnb when they otherwise wouldn’t—a crucial move that unlocked explosive growth.

You and a partner go into business together and split the equity 50/50. You do all the work and your partner slacks off. He owns half your business - now what? Slicing Pie outlines a process for calculating exactly the right number of shares each founder or employee in an early stage company deserves.

You will learn: How to value the time and resources an individual brings to the company relative to the contributions of others.

Esta sencilla máxima muestra elocuentemente la teoría básica de este libro: el problema esencial del desarrollo personal no está en las circunstancias, sino en nuestra actitud vital.

Become a digital-first organization. If you read (or listen) to nothing else on leading digital transformation, listen to these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help revitalize your offerings and processes, stay ahead of disruptors and technology shifts, and manage the necessary cultural change.

Break free from hustle culture—and traditional productivity books—and create a personalized routine aligned with your energy levels, family needs, work demands, and your body’s natural cycles. The Hustle Cure is an empowering guide that offers a new approach to productivity that prioritizes making time for what you actually enjoy. With values-driven activities and mindful self-care tips, learn to embrace flexibility, find flow in your work, and take small, joyful steps toward meaningful achievements.

Martha and Becky Blackwater are more than sisters - they're each other's lifelines. When Martha finds herself struggling to balance early motherhood and her growing business, Becky steps in to babysit her niece, Layla, without a second thought, bringing the two women closer than ever. But then the unthinkable happens, and Becky is charged with murder. Nine months later, Becky is on trial and maintains her innocence - and so does Martha. Martha sets out to uncover exactly what happened that night and how things could have gone so wrong.

Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball will dramatically change the way we approach the sales process, replacing the gratuitous complexity advocated by today's sales "experts" with an elegant and very effective simplicity. Studies have shown that the selling techniques of the last two decades have had very little impact on most of the sales population. Why?

READY TO BUILD, SCALE, AND MONETIZE A GAMING STUDIO THAT STANDS THE TEST OF TIME? Ever dreamed of turning your love for games into a profitable venture but aren’t sure how? Want to learn data-driven strategies and lean development processes from someone who’s been in the trenches—risking it all, pivoting under pressure, and eventually thriving in the hyper-competitive gaming market? If your answer is YES, then From Indie Studio to Gaming Empire is your roadmap to success. Mobile gaming is a billion-dollar industry with infinite opportunities—but it’s not just about coding.

Reclaim your time and energy! Discover no-nonsense, sustainable, actionable strategies to boost productivity, ditch burnout, and reach your goals as an individual contributor, team, or leader. In today’s fast-paced, “always on” business environment, many organizations struggle with disengaged employees, stressed-out managers, and talented executives who keep one eye on the door. But you can flip that script! These issues can be transformed into opportunities for growth and organizational success.

Today, there are three Americas. At one extreme are the brain hubs with workers who are among the most productive, creative, and best-paid on the planet. At the other extreme are former manufacturing capitals that are rapidly losing jobs and residents. The rest of America could go either way. For the past 30 years, the three Americas have been growing apart at an accelerating rate. This divergence is one the most important developments in the history of the US and is reshaping the very fabric of our society. But the winners and losers aren't necessarily who you'd expect.

From the best-selling authors who taught the world how to have Crucial Conversations comes the new edition of Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. You'll be taught each and every step of the influence process - including robust strategies for making change inevitable in your personal life, your business, and your world.

With the COVID pandemic has come the need to reinvent, to reimagine and to learn how to navigate the waters of a new landscape for most businesses - and that includes the business of acting, which is on the verge of the next great era of storytelling. Great art has always come out of challenging times and there will be - as there are now - great stories for actors and other content creators to tell from these challenges. The new normal includes new rules, new regulations and a new narrative about moving forward and thriving in this new artistic landscape.

A rapid and massively disruptive shift from centralized to distributed organizations has already begun. But current leadership practices were designed for large centralized organizations, making them increasingly obsolete. Bob Johansen, who has been projecting future trends from Silicon Valley since 1968, outlines five literacies leaders need to develop to cope with this brave new world.

How good can your relationship with money get? Can you imagine feeling happy, enthusiastic, and grateful about your finances? When your relationship with money is optimally aligned, you are better able to discover new sources of money, keep more money that comes your way, and more easily increase your savings. Be inspired by real life stories of High Energy Money and learn practical ways to start experiencing tremendous prosperity and financial good fortune as your thoughts and feelings positively influence your financial reality.

What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? These are some of the issues everyone faces when starting or revitalizing any undertaking, and Guy Kawasaki, former marketing maven of Apple Computer, provides the answers.

This is a groundbreaking account of the development of Indian business and enterprise from the colonial period to the present. It not only introduces listeners to formative business leaders (including Jamsetji Tata, Ghanshyam Das Birla and Walchand Hirachand Doshi) and leading firms (Wadia Group, Kirloskar Brothers Limited and Shapoorji Pallonji) but also analyses their presence in the country’s economy, their growth over time and their true impact on society.

Tech entrepreneurs, make your startup dreams come true by utilizing this invaluable, founder-to-founder guide to successfully navigating all phases of the tech startup journey. With the advent of the internet, mobile computing, and now AI/Machine learning and cloud computing, the number of new startups has accelerated over the last decade across tech centers in Silicon Valley, Israel, India, and China.

Do you want to start and grow your own six-seven figure per year e-commerce brand? Do you want to launch products that thousands of people love and purchase over and over again? Here's a preview of what you'll discover: A realistic behind-the-scenes look at starting and growing a seven-figure e-commerce brand, why differentiation is the key to scaling your brand, and how you can differentiate using the "Core Four" of product differentiation (explained with examples), and discover why customer service is one of the main keys to creating a seven-figure brand in this day and age.

Companies looking to expand used to think about entering international markets, but today you're global from the moment you create a website. Nataly Kelly, Chief Growth Officer at Rebrandly (a global tech company with customers in more than 100 countries) and former VP International Ops and Strategy at HubSpot, says now the goal should be market intensification—building on the presence you already have. Kelly's MARACA model enables companies to distill the mass amounts of data available to determine if, how, and where they should expand by looking at three key areas of measurement.