New Business

The Real Business of Blockchain is one of the first audiobooks on this transformative technology written for business leaders. Authors David Furlonger and Christophe Uzureau - both of Gartner, the world-renowned research and advisory company - will help you: assess how blockchain will impact your business by cutting through the hype and finding the real story; explore the value proposition that blockchain technologies offer; make smart near- and mid-term investments in your blockchain strategy; and position you and your organization in a new competitive landscape in the future.

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

If you are thinking of starting an Online affiliate marketing venture from the ground up, now is the best time to do this! The affiliate marketing industry is growing by leaps and bounds, and opportunities are springing up everywhere. This audiobook covers the different topics associated with affiliate marketing, starting with its definition, trends, opportunities, and current options, and will teach you various strategies and techniques to become successful in affiliate marketing.

In 2016, Category Pirate Eddie Yoon wrote the seminal book on business growth, called Superconsumers. A Superconsumer is the kind of person who knows your category better than anyone else—and as a result, is willing to spend 30 percent to 70 percent more with you than other less enthusiastic customers. And in this “mini-book,” the pirates follow up with an equally groundbreaking discovery: A Super of one category is also a Super of nine others.

Do you love food? Do you enjoy cooking for others? Are you looking for a way to turn that love of cuisine into something profitable? Look no further than the catering industry! This book will tell you everything you need to know to start, run, and grow your own catering business—even if you have never before ventured into business for yourself! You will learn the nuances of the business, including how to get started, what supplies you need, costs for those items necessary to get your catering business up and running, how to brand and market your new catering business, and much more.

How can great companies do everything right - identify real customer needs, deliver excellent innovations, beat their competitors to market - and still fail? The sad truth is that many companies fail because they focus too intensely on their own innovations, and then neglect the innovation ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners - some visible, some hidden - deliver on their promises, too.

Some of the toughest decisions we face are just clashes between different frames. It is perfectly rational to value the same thing differently in two different frames, even when the decision-maker knows that these are really two sides of the same coin. Frame It Again sheds new light on the structure of moral predicaments, the nature of self-control, and the rationality of cooperation.

If you're ready to tap into the world of affiliate marketing and generate a steady stream of passive income without wasting your time and money, then "Affiliate Marketing Mastery: The Ultimate Guide to Starting Your Online Business and Earning Passive Income" is your golden ticket to building a PROFITABLE affiliate marketing business! Designed for beginners and seasoned marketers alike, this powerful guide unravels the secrets to kick-starting your own affiliate marketing business.

Fred M. Haney, an experienced venture capitalist, angel investor, and company founder, explains start-up strategies that will help you understand the thinking of investors, build a “virtual team”, create initial value in a product or prototype, and recruit management that will help you raise capital. The Fundable Startup contains eight personal interviews with executives and entrepreneurs that will change the way founders think about managing a start-up company.

The Big Stretch delivers a four-tiered self-evaluation and empowerment program for jump-starting a new business, new career, or new idea - and maintaining high levels of success long-term. One of today's most effective coaches for entrepreneurs, Teneshia Jackson Warner walks you through a “career workout” routine designed to move you from idea to goal.

When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters.

The Cofounder’s Handbook brings business partnerships into the spotlight where they belong. Most people don’t realize how much their partnership affects the strength of their business. The right cofounder multiplies your success. But the wrong partner divides your attention and effort, hinders your business’s progress, and potentially destroys it from within.

There is blank paper in the back for additional reasons of your own.The first draft of this book was written by a group of people at a well-known treatment center in California. It was then revised and expanded by a second group working with the editors at New World Library. "It is our heartfelt wish," it states in the introduction, "that this little book may help you become healthy, happy, fulfilled in life - and clean and sober."

This gem of a guide is a clear roadmap towards true, authentic success in every area of your life. Disarmingly simple, yet filled with profound insights, The Seven Guaranteed Steps to Spiritual, Family and Financial Success is one publication that actually lives up to its title. Also makes an excellent gift.

How do business owners extinguish burnout, regain control, and create an intolerance for unconscionable overtime hours? What if you could make that change by tomorrow? In The 3.3 Rule, John Briggs shows how to fix the demand for nonstop work for business owners and their team. Not the demand from having clients, but the demand from self that pushes the nonstop work.

Stratis Morfogen has been one of the most innovative names in New York City's hospitality scene for decades. From bringing the famed Fulton Fish Market online in 1997 to pioneering the automat movement with Brooklyn Dumpling Shop to opening a 25,000 square foot venue in Times Square during the pandemic, Morfogen continues to disrupt the status quo. In Be a Disruptor, Morfogen provides an unconventional, real-world education for any entrepreneur by sharing how he beat the odds in the cutthroat, mob-influenced New York City restaurant world.

Business leaders today face unprecedented challenges—and it's not uncommon to feel overwhelmed by the sheer number and complexity of nonstop decision making. To further complicate matters, you may believe that some decisions require rational (brain) decision making, while others call for you to "go with your gut." In The Steadfast Leader, you'll discover that integrating the two—brain and gut—will help you become the calm, steadfast and powerful leader you want to be.

Creative Mind and Success is a follow-up to Creative Mind and another one for the truth seekers. Learn more about the power of attraction, the power of thought, and how to tap in to the creative mind to achieve success in life. "I say that ye are gods, and every one of you sons of the Most High." Written by the late great Ernest Holmes, metaphysician/spiritual teacher/new thought leader.

A definitive audiobook for any CEO - first time or otherwise - of a high-growth company. While big company CEOs are usually groomed for the job for years, startup CEOs aren't - and they're often young and relatively inexperienced in business in general.

Get ready to know all there is to know about starting your own food truck business, and more importantly, keeping it successful! You do not just want your food truck to be successful; you want it to expand and grow into a fully developed business empire. This audiobook aims to support those goals by providing the knowledge and tools you need to achieve lasting success.