New Business

This is a book about common sense—what it is, how to make it, and how to put it into practice across all contexts of leadership and life. It's also a book of stories from my leadership journey across continents, cultures, and contexts (e.g., combat, business, and government). In this book, you’ll learn what I learned and what many other common-sense leaders across the ages have learned before us.

No fighter pilot ever flies a mission solo, and neither should you. To reach your highest potential in business and life, you can't do it alone. Regardless if you are in the cockpit of an F-16 or at the office, the need for courage, commitment, and mutual support is more critical than ever. In Never Fly Solo, former combat-decorated fighter pilot and Hall of Fame speaker Lt. Col. Rob "Waldo" Waldman shares business critical concepts for success and delivers a very human message: We all have "missiles in life" to overcome, and we can't do it alone.

Many businesses create an ideal consumer profile - aiming all their sales and marketing efforts toward this single type of person - and end up missing out on endless opportunities to sell their services or products. Award-winning business coach, speaker, and author Pamela Slim has helped thousands of entrepreneurs around the world start, sustain, and scale their businesses. She explains how to build strong diverse relationships, identify and connect with new partners, expand markets, generate leads, and find new customers in places you may never have considered.

From a TechCrunch founder and award-winning strategist comes the most comprehensive guide to the newest fundraising options for today's entrepreneurs.

You can own a beautiful home. You can own a vintage sports car. And a yacht. But none of these external things will ever change how you feel about life and yourself. The truth is we get frustrated and disappointed with life because we don’t focus on owning the right thing. Without knowing how to own and manage our inner world, there will always be something missing. You’ll still feel empty and unfulfilled.

In Midas Touch, Donald Trump and Robert Kiyosaki ask the question: What's an entrepreneur's most important job? The answer: creating high-quality, stable jobs. And in today's marketplace, "jobs" are in high demand — and so are the skills and the innovation and vision of entrepreneurs. In a world of high unemployment and an economy that needs new jobs to recover, who isn't hungry for a solution, something that will speed economic recovery?

If you are thinking of starting an Online affiliate marketing venture from the ground up, now is the best time to do this! The affiliate marketing industry is growing by leaps and bounds, and opportunities are springing up everywhere. This audiobook covers the different topics associated with affiliate marketing, starting with its definition, trends, opportunities, and current options, and will teach you various strategies and techniques to become successful in affiliate marketing.

When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the "next big thing". The New Rules of Marketing & PR is an international best seller with more than 375,000 copies sold in 29 languages. In the latest edition of this pioneering guide to the future of marketing, you'll get a step-by-step action plan for leveraging the power of the latest approaches to generating attention for your idea or your business.

Drawing on her 18 years of experience working remotely, plus original interviews with managers, employees, and free agents who've perfected their remote routines, Laura Vanderkam shares strategies for productivity, creativity, and health in the new corner office.

Setting up a business requires a lot of research, and rightly so. This is because of the complexity of business structures and how they work, in relation to the operations of the country or state regarding business. Most specifically, this book takes a deep dive into one of the most populous business structures in the United States that is small business owner-friendly and beneficial: the Single-Member Limited Liability Company (SMLLC) business structure.

Using his distinctive and empowering coaching style, internationally-known business coach and entrepreneur’s best friend, Brandon Seigel, takes private practice entrepreneurs on a journey to unlocking key strategies for surviving - and thriving - in today’s business environment. In The Private Practice Survival Guide, Seigel unveils the “big picture” on how to create and scale ethical and prosperous business models to overcome the current barriers hindering success.

The Wall Street powerhouse and author of Expect to Win offers a new way to conceptualize career strategies and gives us proven tools for successful change. Whether we're starting out, striving toward a promotion, or looking for a new opportunity, the working world isn’t what it used to be. Wall Street veteran Carla Harris knows this, and in Strategize to Win she gives listeners the tools they need to get started.

This gem of a guide is a clear roadmap towards true, authentic success in every area of your life. Disarmingly simple, yet filled with profound insights, The Seven Guaranteed Steps to Spiritual, Family and Financial Success is one publication that actually lives up to its title. Also makes an excellent gift.

Wallace D. Wattles spent a lifetime considering the laws of success as he found them in the work of the world’s great philosophers. He then turned his life effort into this simple book – a volume that he vowed could replace libraries of philosophy, spirituality, and self-help for the purpose of attaining one definite goal: a life of prosperity. Wattles describes a definite science of wealth attraction, built on the foundation of one commanding idea: “There is a thinking stuff from which all things are made. A thought, in this substance, produces the thing that is imaged by the thought.”

I had no reason to question the life I was living. I did everything I was supposed to do to live an amazing life – great education, great career, married, mother, home-owner, nice car owner, fancy vacation taker – or so I thought. I was just rushing to cross things off my to-do list one after another, never stopping to ask myself if all this doing was making me happy. None of my checklists said find joy, be fulfilled, authentically align with my soul.

The Startup Checklist is the entrepreneur's essential companion. While most entrepreneurship books focus on strategy, this invaluable guide provides the concrete steps that will get your new business off to a strong start. You'll learn the ins and outs of startup execution, management, legal issues, and practical processes throughout the launch and growth phases and how to avoid the critical missteps that threaten the foundation of your business.

Dirty Little Secrets of Family Business comes clean with much-needed info on nitty-gritty issues such as entitlement; letting employees go when they just aren’t working out; compensation; including your kids in the business; shareholder agreements; selecting the next leader; deciding whether to keep the business or sell it; exit strategies for outgoing leaders; money matters; succession planning; communication; conflict resolution; establishing an effective board; and transitioning to the next generation.

Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders.

A new audiobook based on a groundbreaking cross-generational study reveals both greater freedom and new constraints for men and women in their work and family lives. Stew Friedman, founding director of The Wharton School's Work/Life Integration Project, studied two generations of Wharton college students as they graduated: Gen Xers in 1992 and Millennials in 2012.

"This book is in part a detective story. After 9/11 I knew, if I needed further reinforcement, that we are living in a new world - the world of a global capitalist economy that is vastly more flexible, resilient, open, self-correcting, and fast-changing than it was even a quarter century earlier. It's a world that presents us with enormous new possibilities but also enormous new challenges. The Age of Turbulence is my attempt to understand the nature of this new world." (Alan Greenspan)