Ocean Business

Von den Autoren eines der wirkungsvollsten Strategiebücher, das jemals geschrieben wurde. Blue Ocean Shift bietet einen klugen, systematischen Plan, um jedem Unternehmen zu helfen, sich vom Wettbewerb in existierenden Märkten wegzubewegen, um neue Märkte zu schaffen. Das Hörbuch beschreibt die konzeptuellen Unterschiede und das zugrunde liegende Muster, das Maßnahmen des Marktwettbewerbs - was als Red Ocean-Strategie bezeichnet wird - von Maßnahmen zur Marktschaffung - was als Blue Ocean-Strategie bezeichnet wird, trennt.

Sin dagli albori dell'era industriale, le imprese hanno ingaggiato una battaglia senza quartiere per accaparrarsi un vantaggio nel sanguinante oceano rosso della competizione, colmo di rivali che lottano per un potenziale di profitti sempre più ridotto. Ma quali prospettive di crescita potrebbero avere se, invece, operassero senza alcuna concorrenza, in uno spazio di mercato incontestato, dalle possibilità illimitate come quelle di un oceano blu?

Motion Before Motivation: The Success Secret That Never Fails is a Self-Help book grounded in reality. It'll show you how to succeed in the world, as the world really is, not the way we all wish it was. You'll get practical advice to achieve business and personal success.

Are you controlled by fear? Does anxiety have you paralyzed? A life free of fear and anxiety is not only possible, it is your birthright. This is the brave and brutally honest story of one woman’s journey from surviving a lonely and perilous childhood to awakening to the truth of who she is and who we all are: the power, the creativity, and the loving essence that exists in each of us.

Stop buying the "success conspiracy theory"! There are no real secrets.The ideas and principles you need to reach your personal, business, and company goals are all around you. You just have to know where to look. This short book brings you timeless success strategies with clear examples of how you can use them.

Companies and the leaders within them struggle to achieve results. With the advances in technology, companies are either running successfully into this new world or failing to keep up. Is your company beached? Stranded on the sands of past success? Slow and steady no longer wins the race. Beached Whale will equip you to evaluate if your company has become beached. Do you have a coordinated enterprise company, or do you have a company mired down in bureaucracy? You could be a beached-whale company. There is only one way to find out.

It has been two decades since the last milestones in the human resource arena took place, and since then, there have been two major industrial relations reforms: WorkChoices and the Fair Work system. The advent of artificial intelligence and digitisation, social media, and mainstream media influences and the complexities of the employee relations legal framework have arguably taken human resources down a path not realised at the time and, of course, changed the workplaces of today in terms of managing and looking after their people.

Today, more than ever, buyers are craving "human-to-human" contact and the meaningful connections that have been lost in the big wide world of overly curated social media and impersonal chat bots. This book is all about reclaiming that connection, by getting back to the basics of attracting and retaining loyal customers, being confident in your sales interactions, and creating a winning mindset.