Patient Care

It has been said that everyone knows a cancer survivor, but no one has met an Alzheimer's survivor - until now. In his first two books, Dr. Dale Bredesen outlined the revolutionary treatments that are changing what had previously seemed like the inevitable outcome of cognitive decline and dementia. And in these moving narratives, you can hear directly from the first survivors of Alzheimer’s themselves - their own amazing stories of hope told in their own words.

Great medical practices create an experience so positive that patients can't stop talking about it. Patients talk to friends, relatives, and acquaintances about the care they received. They can't help posting nice things about this great practice on social media. And they can't imagine recommending anyone else. Patient Care The Sandler Way shows how to create this experience. It offers timeless, proven principles for effective patient care, based on the communication skills and success principles of the Sandler Selling System.

An acclaimed medical expert and patient advocate offers an eye-opening look at many common and widely used medical interventions that have been shown to be far more harmful than helpful. Yet, surprisingly, despite clear evidence to the contrary, most doctors continue to recommend them.

Despite modern medicine's infatuation with high-tech gadgetry, the single most powerful diagnostic tool is the doctor-patient conversation, which can uncover the lion's share of illnesses. However, what patients say and what doctors hear are often two vastly different things. Patients, anxious to convey their symptoms, feel an urgency to "make their case" to their doctors. Doctors, under pressure to be efficient, multitask while patients speak and often miss the key elements.

Most consumers agree their service experiences with hospitals, clinics, and physicians fall well short of their service experiences with hotels, resorts, and restaurants. So, what would their experiences be like if healthcare providers served them the same way hospitality providers do? Given that both industries share many common service touchpoints, one wonders whether healthcare service providers could adopt principles of hospitality to enhance the patient experience. The insights shared in this book reveal the answer: yes!

For women, the possibility of experiencing medical gaslighting—having a healthcare provider dismiss or ignore their concerns without considering appropriate testing or creating a treatment plan—has always been a very real and present danger, with consequences ranging from self-doubt and emotional stress to delayed diagnosis and death. And being a woman of color, transgender, or disabled only compounds the risk. In Medical Gaslighting, you’ll equip yourself with the tools you need to be fully heard at every step of the process.

Offering examples of how to make medicine better for the healers and those they serve, If I Betray These Words profiles clinicians across the country who are tough, resourceful, and resilient, but feel trapped between the patient-first values of their Hippocratic oath and the business imperatives of a broken healthcare system. If I Betray These Words confronts the threat and broken promises of moral injury—what it is; where it comes from; how it manifests; and who’s fighting back against it. We need better healthcare—for patients and for the workforce. It’s time to act.

We have lost the war on cancer. We spend $150 billion each year treating it, yet - a few innovations notwithstanding - a patient with cancer is as likely to die of it as one was 50 years ago. Most new drugs add mere months to one's life at agonizing physical and financial cost. In The First Cell, Azra Raza offers a searing account of how both medicine and our society (mis)treats cancer, how we can do better, and why we must.

A 'textbook with passion', Hardwiring Excellence offers a road map and practical how-to guide for creating and sustaining a culture of service and operational excellence. In this book, author Quint Studer, founder of Studer Group, draws on his personal experience as a former hospital executive who led two organizations to the top 1% in patient satisfaction and his experience coaching hundreds of healthcare organizations since.

In medical school, Matt McCarthy dreamed of being a different kind of doctor - the sort of mythical, unflappable physician who could reach unreachable patients. But when a new admission to the critical care unit almost died his first night on call, he found himself scrambling. Visions of mastery quickly gave way to hopes of simply surviving hospital life, where confidence was hard to come by and no amount of med school training could dispel the terror of facing actual patients.

In the quarter century that Victoria Sweet has been a doctor, "health care" has replaced medicine, "providers" (vastly outnumbered by administrators) look at their laptops more than at their patients, and the ruthless pursuit of efficiency has vanquished not only trust and intimacy but also, often, the effectiveness of treatment. Victoria Sweet knows that there is an alternative way, because she has lived and practiced it. In her new book, she reflects with compassion, wit, and profound insight.

Patients enter the medical system with faith that they will receive the best care possible, so when things go wrong, it's a profound and painful breach. Medical science has made enormous strides in decreasing mortality and suffering, but there's no doubt that treatment can also cause harm, a significant portion of which is preventable. In When We Do Harm, practicing physician and acclaimed author Danielle Ofri places the issues of medical error and patient safety front and center in our national healthcare conversation.

At the age of 28, with his Beijing-based science communications business doing well and a new relationship blossoming, Ben Bravery woke from a colonoscopy to be told he had stage 3 colorectal cancer. As a scientist, Ben understood the seriousness of his condition. Cancer had quite literally whacked him in the guts, after all. But what he didn't expect was how being a patient, and a young one at that, would make him feel. Why hadn't he been better prepared for the embarrassment and vulnerability of lying naked on the radiation table?

Richard Cohen struggles with failing limbs and is legally blind. He has survived two bouts of colon cancer and a life-threatening blood clot in his lungs. After enduring decades of harsh treatments and invasive therapies, Cohen decided to trade in his life as a patient. In 2012, Cohen and his wife, Meredith Vieira, were invited to host and chair an adult stem cell conference at the Vatican. Scientists would be gathering in Rome to discuss stem cell therapy for autoimmune diseases, including MS. A believer in the power of denial and determination over faith and hope, Cohen was caught off guard by what he learned.

Patients facing a cancer diagnosis often feel at the mercy of an illness they don't understand and in the hands of doctors offering treatments that focus on the cancer, instead of on the patient. In these patient-focused selections from Holistic Cancer Care, Chanchal Cabrera, a consulting medical herbalist with more than 20 years specializing in holistic oncology, provides an in-depth guide to using herb-based therapies in conjunction with conventional treatments.

As a third-year Harvard Medical student doing a clinical rotation in surgery, Ronald Epstein watched an experienced surgeon fail to notice his patient's kidney turning an ominous shade of blue. In that same rotation, Epstein was awestruck by another surgeon's ability to slow down and shift between autopilot and intentionality. The difference between these two doctors left a lasting impression on Epstein and set the stage for his life's work - to identify the qualities and habits that distinguish masterful doctors from those who are merely competent.

The biggest barrier entrepreneurs face is the insurmountable number of obstacles to overcome, coupled with the lack of time to find solutions to them all. They are trapped in the mindset that in order to be successful they must do everything, but they don't know where to start. How do you determine what needs to be fixed first? How do you accurately prioritize your to-do list? If you had only a compass and a road map, you could navigate your business' problems with confidence.

Author Cory Franklin, MD, who headed the hospital's intensive care unit from the 1970s through the 1990s, shares his most unique and bizarre experiences, including the deadly Chicago heatwave of 1995, treating the first AIDS patients in the country before the disease was diagnosed, the nurse with rare Munchausen syndrome, the only surviving ricin victim, and the professor with Alzheimer's hiding the effects of the wrong medication.

At a time when access to health care in the United States is being widely debated, Nortin Hadler argues that an even more important issue is being overlooked. Although necessary health care should be available to all who need it, he says, the current health-care debate assumes that everyone requires massive amounts of expensive care to stay healthy. Hadler urges that before we commit to paying for whatever pharmaceutical companies and the medical establishment tell us we need, American consumers need to adopt an attitude of skepticism and arm themselves with enough information to make some of their own decisions.

While much has been written about the minds and methods of the medical professionals who save our lives, precious little has been said about their emotions. Physicians are assumed to be objective, rational beings, easily able to detach as they guide patients and families through some of life’s most challenging moments. But understanding doctors’ emotional responses to the life-and-death dramas of everyday practice can make all the difference on giving and getting the best medical care.