Personal Alchemy

Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.

George Soros, called "a superstar among money managers" by The New York Times, shares the investment strategies he uses to read the mind of the market.

Alchemists sought to transform lead into gold. In the same way, says Tara Bennett-Goleman, we all have the natural ability to turn our moments of confusion and emotional pain into insightful clarity. Emotional Alchemy maps the mind and shows how, according to recent advances in cognitive therapy, most of what troubles us falls into ten basic emotional patterns, including fear of abandonment, social exclusion (the feeling we don't belong), and vulnerability (the feeling that some catastrophe will occur).

We know that sleep is vital for rest and rejuvenation, but what if this time could be used for something more? What if our dreams really are telling us something? Psychologist and dream expert Athena Laz has dedicated her career to uncovering the wisdom of our dreams and revolutionizing what it means to be in touch with ourselves and the universe. Packed with exercises and step-by-step instructions, The Alchemy of Your Dreams teaches listeners how to interpret their dreams in order to achieve more in their waking lives.

The Emerald Tablet—an ancient document that contains the essence of the alchemical teachings—has had an important influence on many Western spiritual and religious traditions. Ostensibly concerned with turning base metals into gold, alchemy was in fact dedicated to transforming the lead of self into the gold of spirit. This brilliant history of alchemy traces its sources back to ancient Egypt, and presents alchemy as a useful, practical system of self-transformation.

Drawing on ancient Egyptian and Greek cosmogonies and essential Hermetic texts, such as the Corpus Hermeticum, the Emerald Tablet (Tabula Smaragdina), and the Nag Hammadi codices, Marlene Seven Bremner offers a detailed understanding of Hermetic philosophy and the art of alchemy as a foundation for a psycho-spiritual creative practice. Offering examples from traditional alchemical art and her own intricate esoteric paintings, Bremner examines the foundational principles of Hermeticism and alchemy.

The Alchemy of Love Relationships is an illuminating guide for using spiritual principles to heal the heart, attracting the right mate and creating a lasting and loving relationship.

Almost Alchemy challenges your existing beliefs and self-imposed limitations, forcing you to re-imagine, reinvent, and reorganize your business to achieve and exceed goals in a systematic and sustainable way. In this radical new book, Dan Kennedy destroys the myth that “Knowledge is Power” by exposing 20 different proven strategies to ensure business sustainability and maximize wealth extraction. It is thought-provoking, cage-rattling, and mind blowing all in one. 

In this ground-breaking book, Clare Josa guides you through her proven, research-backed five-step strategy to set yourself free from Imposter Syndrome.

The mind-expanding wisdom of the Emerald Tablet, simplified! The Emerald Tablet is an ancient Egyptian work written by Hermes Trismegistus that is believed to represent a step-by-step instruction manual for the alchemical process of turning ordinary metals like lead into something much more valuable, like gold. The manual consists of 14 cryptic, symbolic statements that many have tried to decipher over the course of thousands of years. I believe the 14 statements of the Emerald Tablet to be a symbolic guide to a far greater treasure than the conversion of lead into gold.

Offering straightforward and highly effective techniques to those seeking personal healing, this manual provides ways in which the power of people's voices can improve and enhance their lives. Identifying sound as the center of creation and an individual’s unique signature note - the song of the soul - that unifies the mind, body, and spirit, this important tome urges listeners to rediscover this inner sound and move onto the path of healing and the hope of creative fulfillment.

What happens when you've done all you know how to do, the paved paths end, and you still feel like you're missing something? The Second Half of the Mountain (read by the author) offers a practical and magical approach to recognizing and working with the deeper and often confusing inner processes that happen after spiritual awakening.

Al-Ghazālī's writings were meant to help man to live a life in accordance with the sacred law, and by doing so gain a deeper understanding of its meaning. Al-Ghazali believed in practical-ethical perfection and that by exercising his capacity for reason, man would be drawn to the spiritual alchemy that transforms the soul from worldliness to complete devotion to God. This alone, he believed, could produce ultimate happiness.

With eloquent prose and a profound understanding of the human psyche, Alchemy of the Soul offers listeners a roadmap to living a more fulfilling and purposeful life. Whether you are a longtime fan of The Alchemist or a newcomer to Coelho's work, this book is an essential companion that will deepen your understanding and appreciation of one of the most cherished books of our time.

In The Golden Key: Modern Alchemy to Unlock Infinite Abundance, Brandon Beachum, serial entrepreneur and host of the widely popular Positive Head Podcast (over 15M downloads and consistently rated top-five in spirituality on Apple), shares the eight keys to abundance, which he personally uncovered over 25 years of trial, error, and deep exploration.

Ever wonder why some people are successful while others struggle regardless of the economy? Have you noticed society is constructed to keep you busy, distracted and looking outside yourself for answers to your questions? Ask entrepreneurs like Richard Branson (Virgin companies) or Howard Schultz (Starbucks) and they'll tell you: success is about following your intuition or "gut instinct" more than special skills or higher education.

Gone are the days where money burns your world to flames. When you know the commands of the dragon, you know how to compel forth its treasure. Step into an astral plane where a great beast roams. Treasure or flames—both are in its nature. A mythical tale of money and how that works perfectly well in your favour. Paralleled by the author's story and a practical guide to help you turn financial reds into greens.

Self Love and Spiritual Alchemy takes you on a journey to transform your mindset and master The Law of Attraction so that you can create a life that sets your soul on fire. Dani Watson, a self love and law of attraction coach, walks you through a process that will help you get clear on what you really want, ditch the limiting beliefs and negative thoughts that are holding your back, and teach you how to raise your vibration so that you can be, do, and have anything you desire. 

Intention is the seed of all change and it is the creative power that fulfils our dreams. An intention contains the DNA of manifestation, and it is therefore the key to creating the life you want. Our outer world is a reflection of our inner world, and so the only way to shift reality is to start with what is inside us.

Are you in charge of your love life? If you think so, you're wrong - hormones control our sex drives and direct our love lives. In The Alchemy of Love and Lust, Dr. Theresa Crenshaw, a renowned sex therapist and researcher, unmasks the hidden agendas of our hormones as we progress through different sexual stages - from adolescence through old age.