Popular Science

Nothing "goes viral". If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history - of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like.

Originally published in 1979, the first volume of the best-selling "Gonzo Papers" is now back in print. The Great Shark Hunt is Dr. Hunter S. Thompson's largest and, arguably, most important work, covering Nixon to napalm, Las Vegas to Watergate, Carter to cocaine. These essays offer brilliant commentary and outrageous humor, in signature Thompson style. Thompson's razor-sharp insight and crystal clarity capture the crazy, hypocritical, degenerate, and redeeming aspects of the explosive and colorful '60s and '70s.

A riveting account of the birth and remarkable evolution of the most important development in entertainment since television, Replay is the ultimate history of video games. From its origins in the research labs of the 1940s to the groundbreaking success of the Wii, Replay sheds new light on gaming's past.

Every day, in dance studios all across America, legions of little children line up at the barre to take ballet class. This time in the studio shapes their lives, instilling lessons about gender, power, bodies, and their place in the world both in and outside of dance. In Turning Pointe, journalist Chloe Angyal captures the intense love for ballet that so many dancers feel, while also grappling with its devastating shortcomings....

With over 500,000 readers a month at her enormously popular blog, AwesomelyLuvvie.com, Luvvie Ajayi is a go-to source for smart takes on pop culture. I'm Judging You is her debut book of humorous essays that dissects our cultural obsessions and calls out bad behavior in our increasingly digital, connected lives - from the importance of the newest Shonda Rhimes television drama to serious discussions of race and media representation to what to do about your fool cousin sharing casket pictures from Grandma's wake on Facebook.

Joan Rivers is a groundbreaking, award-winning, internationally renowned entertainment goddess. She’s also opinionated - especially when it comes to people she hates. Like people who think giving birth is a unique achievement. Or well-adjusted - a.k.a. boring - ex-child stars who don’t even have a decent addiction. With all of her diverse experiences, it stands to reason that Joan has seen, done, said, and heard a lot of hateful things. Thank god, she took notes.

Why has one game, alone among the thousands of games invented and played throughout human history, not only survived but thrived within every culture it has touched? What is it about its 32 figurative pieces, moving about its 64 black and white squares according to very simple rules, that has captivated people for nearly 1,500 years? Why has it driven some of its greatest players into paranoia and madness, and yet is hailed as a remarkably powerful intellectual tool?

In her first book, How to Do Nothing, Jenny Odell wrote about the importance of disconnecting from the “attention economy” to spend time in quiet contemplation. But how can we reclaim our time? In order to answer this seemingly simple question, Odell took a deep dive into the fundamental structure of our society and found that the clock we live by was built for profit, not people. This is why our lives, even in leisure, have come to seem like a series of moments to be bought, sold, and processed ever more efficiently.

An unauthorized look at the philosophical issues raised by popular television show House. House was one of the top three television dramas on the air, pulling in more than 19 million viewers for each episode. This latest book in the popular Blackwell Philosophy and Pop Culture series takes a deeper look at the characters and issues raised in this Emmy Award-winning medical drama, offering entertaining answers to the fascinating ethical questions viewers have about Dr. Gregory House and his medical team.

In The Chess Revolution, the acclaimed Chess.com journalist Peter Doggers explores chess as a cultural phenomenon from its influence on popular culture, the arts and science to its biggest stars and most dramatic moments, culminating in its meteoric rise in the digital age and a new peak in popularity.

The Last Action Heroes opens in May 1990 in Cannes, with Arnold Schwarzenegger and Sylvester Stallone waltzing together, cheered on by a crowd of famous faces. After years of bitter combat, the world’s biggest action stars have at last made peace. In this wildly entertaining account of the golden age of the action movie, Nick de Semlyen charts Stallone and Schwarzenegger’s carnage-packed journey from enmity to friendship against the backdrop of Reagan’s America and the Cold War.

Noah Lefevre, creator of Polyphonic, explores how our favorite music does more than entertain. From Aretha Franklin carving out her own space in what had been considered a man's world by reworking the chauvinistic lyrics to the 1967's hit "Respect," to Doja Cat's successful backlash against toxic fans of the digital age; from a broken amplifier on "Rocket 88" ushering in the distorted sounds of rock n' roll, to Kendrick Lamar's release of "Alright," which became the unofficial anthem to the BLM protests-each song mirrors the strife, change and progress of our country's narrative.

In Eating the Dinosaur, Klosterman is more entertaining and incisive than ever. Whether he's dissecting the boredom of voyeurism, the reason why music fan's inevitably hate their favorite band's latest album, or why we love watching can't-miss superstars fail spectacularly, Klosterman remains obsessed with the relationship between expectation, reality, and living history. It's amateur anthropology for the present tense, and sometimes it's incredibly funny.

William Gibson is known primarily as a novelist, with his work ranging from his groundbreaking first novel, Neuromancer, to his more recent contemporary best sellers Pattern Recognition, Spook Country, and Zero History. During those nearly 30 years, though, Gibson has been sought out by widely varying publications for his insights into contemporary culture.

When Bronwen Dickey brought her new dog home, she saw no traces of the infamous viciousness in her affectionate, timid pit bull. Which made her wonder: How had the breed - beloved by Teddy Roosevelt, Helen Keller, and TV's Little Rascals - come to be known as a brutal fighter? Her search for answers takes her from 19th-century New York City dogfighting pits - the cruelty of which drew the attention of the recently formed ASPCA - to early 20th-century movie sets where pit bulls cavorted with Fatty Arbuckle and Buster Keaton.

Here, against a backdrop of late-night tattoo sessions and soldier-of-fortune trade shows, Dr. Thompson is at his apocalyptic best - covering emblematic events such as the 1987-88 presidential campaign, with Vice President George Bush, Sr., fighting for his life against Republican competitors like Alexander Haig, Pat Buchanan, and Pat Robertson; detailing the GOP's obsession with drugs and drug abuse; while at the same time capturing momentous social phenomena as they occurred, like the rise of cable, satellite TV, and CNN - 24 hours of mainline news.

Acclaimed journalist Peter Doggett recounts the previously untold story of the dramatic final chapter in the lives, loves, and legal battles of John, Paul, George, and Ringo - a.k.a. The Beatles - from their breakup in 1969 to the present day. Called "refreshingly straightforward and highly readable" by the Daily Telegraph (London), You Never Give Me Your Money is the dramatic and intimate story of the breakup and aftermath of The Fab Four as it's never been told before.

As a celebrated cultural critic and a writer for national publications like The Atlantic and Harper's, Alan Jacobs has spent his adult life belonging to communities that often clash in America's culture wars. And in his years of confronting the big issues that divide us - political, social, religious - Jacobs has learned that many of our fiercest disputes occur not because we're doomed to be divided, but because the people involved simply aren't thinking.

A revolutionary and timely reconsideration of everything we know about power. Celebrated UC Berkeley psychologist Dr. Dacher Keltner argues that compassion and selflessness enable us to have the most influence over others, and the result is power as a force for good in the world.

What if Batman knew your name and wanted to be friends with you? What if you were the one that Tony Stark died to save? What if it was you that Luke Skywalker would stop at nothing to redeem? Hollywood Heroes will awaken you to these questions and help you to see a God who stops at nothing to redeem you. Fictional stories about heroes help us realize that there is evil to fight, souls to be won, and growth to be achieved. It helps us recognize - regardless of religious or cultural beliefs - that sacrificing your life for another’s is a powerful and beautiful display of love.