Popular Science

A generation gap has emerged between parents and their girls. Even in this age of helicopter parenting, the mothers and fathers of tomorrow's women have little idea what their daughters are up to sexually or how they feel about it. Drawing on in-depth interviews with over 70 young women and a wide range of psychologists, academics, and experts, renowned journalist Peggy Orenstein goes where most others fear to tread, pulling back the curtain on the hidden truths, hard lessons, and important possibilities of girls' sex lives in the modern world.

Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.

When Christina Haag was growing up on the Upper East Side of Manhattan, John F. Kennedy, Jr., was just one of the boys in her circle of prep-school friends. A decade later, after they had both graduated from Brown University and were living in New York City, Christina and John were cast in an off-Broadway play together. It was then that John confessed his long-standing crush on her, and they embarked on a five-year love affair.

How has the Big Blue Boy Scout stayed so popular for so long? How has he changed with the times, and what essential aspects of him have remained constant? This fascinating biography examines Superman as a cultural phenomenon through 75 years of action-packed adventures, from his early years as a social activist in circus tights to his growth into the internationally renowned demigod he is today.

We as a society are self-censoring at record rates. Say the wrong thing at the wrong moment to the wrong person and the consequences can be dire. Think that everyone should be treated equally regardless of race? You're a racist who needs to be kicked out of the online forum that you started. Believe there are biological differences between men and women? You're a sexist who should be fired with cause. Argue that people should be able to speak freely within the bounds of the law?

Through the stories of kids and parents in the middle school trenches, a New York Times best-selling author reveals why these years are so painful, how parents unwittingly make them worse, and what we all need to do to grow up.

Could history repeat itself, with one giant entity taking control of American information? Most consider the Internet Age to be a moment of unprecedented freedom in communications and culture. But as Tim Wu shows, each major new medium, from telephone to cable, arrived on a similar wave of idealistic optimism only to become, eventually, the object of industrial consolidation profoundly affecting how Americans communicate.

Decried as “human cockfighting” by Senator John McCain and dismissed by the New York Times as a “pay-per-view prism” onto the decline of Western civilization, the UFC seemed by 2000 to be bleeding out. The cage fighting promotion had been banned in thirty-six states and was struggling to cover production costs for its next event.

Comedians Larry David and Jerry Seinfeld never thought anyone would watch their silly little sitcom about a New York comedian sitting around talking to his friends. NBC executives didn't think anyone would watch either, but they bought it anyway, hiding it away in the TV dead zone of summer. But against all odds, viewers began to watch, first a few and then many, until nine years later nearly 40 million Americans were tuning in weekly.

Marvel Comics in the 1970s explores a forgotten chapter in the story of the rise of comics as an art form. Bridging Marvel's dizzying innovations and the birth of the underground comics scene in the 1960s and the rise of the prestige graphic novel and postmodern superheroics in the 1980s, Eliot Borenstein reveals a generation of comic book writers whose work at Marvel in the 1970s established their own authorial voice within the strictures of corporate comics.

Gary John Bishop’s newest audio original takes on three hot-button topics that seem to be flooding the media headlines, our social media newsfeeds, and our conversations with friends and family: conspiracy, upheaval, and pandemic. In this timely and important book, Gary will shine the light on each topic to provide new ways of understanding how they might be operating in our lives, and how we can take control.

Ann M. Martin’s Baby-Sitters Club series featured a complex cast of characters and touched on an impressive range of issues that were underrepresented at the time: divorce, adoption, childhood illness, class division, and racism, to name a few. In We Are the Baby-Sitters Club, writers from the original BSC generation will reflect on the enduring legacy of Ann M. Martin’s beloved series, 35 years later - celebrating the BSC’s profound cultural influence.

The editors of Scientific American’s best-selling Fact or Fiction: Science Tackles 58 Popular Myths return with Fact or Fiction 2: 50 (More) Popular Myths Explained. We cast an analytical eye on another collection of urban lore and cultural myths that persist so long in our collective consciousness they acquire a ring of truth. Who hasn’t heard the “five-second rule”, which insists that food dropped on the floor is safe to eat if it’s picked up within five seconds? How many of us have been told to “feed a cold, starve a fever"?

Since his creation, Batman has been many things: a two-fisted detective; a planet-hopping gadabout; a campy pop-art sensation; a pointy-eared master spy; and a grim and gritty ninja of the urban night. For more than three-quarters of a century, he has cycled from a figure of darkness to one of lightness and back again; he's a bat-shaped Rorschach inkblot who takes on the various meanings our changing culture projects onto him.

Joan Rivers is a groundbreaking, award-winning, internationally renowned entertainment goddess. She’s also opinionated - especially when it comes to people she hates. Like people who think giving birth is a unique achievement. Or well-adjusted - a.k.a. boring - ex-child stars who don’t even have a decent addiction. With all of her diverse experiences, it stands to reason that Joan has seen, done, said, and heard a lot of hateful things. Thank god, she took notes.

Ideas are everywhere, but those with the greatest problem-solving, business-transforming, and life-changing potential are often hard to identify. Even when we recognize good ideas, applying them to everyday obstacles - whether in the workplace, our homes, or our civic institutions - can seem insurmountable. According to Matthew Syed, it doesn't have to be this way. In Rebel Ideas, Syed argues that our brainpower as individuals isn't enough. To tackle problems from climate change to economic decline, we'll need to employ the power of "cognitive diversity".

More than half a century since Roswell, UFOs have been making headlines again. On December 17, 2017, the New York Times ran a front-page story about a Pentagon program called the Advanced Aerospace Threat Identification Program. The article hinted, and its sources clearly said in subsequent interviews, that some of the ships in question couldn't be linked to any country. The implication was that they might be linked to other solar systems. The UFO community - those who had been thinking about, seeing, and analyzing UFOs for years - was surprisingly skeptical of the revelation.

Acclaimed journalist Peter Doggett recounts the previously untold story of the dramatic final chapter in the lives, loves, and legal battles of John, Paul, George, and Ringo - a.k.a. The Beatles - from their breakup in 1969 to the present day. Called "refreshingly straightforward and highly readable" by the Daily Telegraph (London), You Never Give Me Your Money is the dramatic and intimate story of the breakup and aftermath of The Fab Four as it's never been told before.

To a degree both engrossing and alarming, the story of fast food is the story of postwar America. Fast Food Nation is a groundbreaking work of investigation and cultural history that may change the way America thinks about the way it eats.

Once literally demonized as "the Devil's lettuce" and linked to all manner of deviant behavior by the establishment's shameless antimarijuana propaganda campaigns, Cannabis sativa has lately been enjoying a long-overdue Renaissance. So now that the squares at long last seem ready to rethink pot's place in polite society, how, exactly, can members of this vibrant, innovative, life-affirming culture proudly and properly emerge from the underground - without forgetting our roots or losing our cool?