Popular Science

It is impossible to overstate the cultural significance of the four men described in Don Lattin's The Harvard Psychedelic Club. Huston Smith, tirelessly working to promote cross-cultural religious and spiritual tolerance. Richard Alpert, aka Ram Dass, inspiring generations with his mantra "be here now". Andrew Weil, undisputed leader of the holistic medicine revolution. And, of course, Timothy Leary, the charismatic, rebellious counterculture icon and LSD guru.

Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.

Jumping the Shark is the precise moment when things go terrible bad for a beloved something or someone. From music legends to sports heroes, from talk show hosts to politicians, Jump the Shark catalogs these priceless moments when the magic vanishes.

The case of D. B. Cooper is a modern legend that has obsessed and cursed his pursuers for generations with everything from bankruptcy to suicidal despair. Now, with Skyjack, Geoffrey Gray obtains a first-ever look at the FBI’s confidential Cooper file, uncovering new leads in the infamous case.

This book explains that the science in Battlestar Galactica has a lot to say about the use of science and technology in our lives today. What are the principles behind artificial gravity and sublight propulsion? Are Cylons men or machines? How are humanoid Cylons able to interface with computers? By tackling these and other intriguing questions, this book takes us billions of miles away from Earth so that we can turn around and see ourselves from a different perspective.

A revolutionary and timely reconsideration of everything we know about power. Celebrated UC Berkeley psychologist Dr. Dacher Keltner argues that compassion and selflessness enable us to have the most influence over others, and the result is power as a force for good in the world.

Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don’t want us to know.

The science we do, the movies we watch, and the culture we consume is the stuff of fiction that became fact, the future imagined in our past - the future we now inhabit. The Science of Science Fiction is the story of how science fiction shaped our world. No longer a subculture, science fiction has moved into the mainstream with the advent of the information age it helped realize. Explore how science fiction has driven science.

In this insightful and provocative book, comics-industry veteran Danny Fingeroth explores the backgrounds of the most well-known superheroes and their creators—largely young American Jewish men from Eastern European backgrounds. These innovators include Jerry Siegel and Joe Shuster, Will Eisner, and Stan Lee and Jack Kirby. In Disguised as Clark Kent, Fingeroth explores how the creators’ Jewish backgrounds helped make superheroes the most familiar popular-culture icons of all.

Bizarre illnesses and plagues that kill people in the most unspeakable ways. Obsessive and inspired efforts by scientists to solve mysteries and save lives. From The Hot Zone to The Demon in the Freezer and beyond, Richard Preston's best selling works have mesmerized readers everywhere by showing them strange worlds of nature they never dreamed of.

As with many self-destructive kids, Noah Levine's search for meaning led him first to punk rock, drugs, drinking, and dissatisfaction. But the search didn't end there. Having clearly seen the uselessness of drugs and violence, Noah looked for positive ways to channel his rebellion against what he saw as the lies of society. Fueled by his anger at so much injustice and suffering, Levine now uses that energy and the practice of Buddhism to awaken his natural wisdom and compassion.

An original journalist for The Source, Dan Charnas built a celebrated career in the rap industry. In The Big Payback, he chronicles the rise of the hip-hop culture and shows how it became so powerful in a matter of decades. Charnas also profiles many of the movers and shakers in this burgeoning cultural movement, offering unprecedented access to an industry that continues to shake the globe.

In the days before cheap air travel, families didn’t so much take vacations as survive them. Between home and destination lay thousands of miles and dozens of annoyances, and with his family Richard Ratay experienced all of them - from being crowded into the backseat with noogie-happy older brothers, to picking out a souvenir only to find that a better one might have been had at the next attraction, to dealing with a dad who didn’t believe in bathroom breaks.

Joan Rivers is a groundbreaking, award-winning, internationally renowned entertainment goddess. She’s also opinionated - especially when it comes to people she hates. Like people who think giving birth is a unique achievement. Or well-adjusted - a.k.a. boring - ex-child stars who don’t even have a decent addiction. With all of her diverse experiences, it stands to reason that Joan has seen, done, said, and heard a lot of hateful things. Thank god, she took notes.

Unlikeable Female Characters traces the evolution of highly memorable female characters, examining what exactly makes them popular, how audiences have reacted to them, and the ways in which pop culture is finally allowing us to celebrate the complexities of being a woman. Anna Bogutskaya, film programmer, broadcaster, and cofounder of the horror film collective and podcast The Final Girls takes us on a journey through popular film, TV, and music, looking at the nuances of womanhood on and off-screen to reveal whether pop culture—and society—is finally ready to embrace complicated women.

A generation gap has emerged between parents and their girls. Even in this age of helicopter parenting, the mothers and fathers of tomorrow's women have little idea what their daughters are up to sexually or how they feel about it. Drawing on in-depth interviews with over 70 young women and a wide range of psychologists, academics, and experts, renowned journalist Peggy Orenstein goes where most others fear to tread, pulling back the curtain on the hidden truths, hard lessons, and important possibilities of girls' sex lives in the modern world.

Inspired by the groundbreaking A History of the World in 100 Objects, this book draws on the unique collections of The Strong museum in Rochester, New York, to chronicle the evolution of video games, from Pong to first-person shooters, told through the stories of dozens of objects essential to the field’s creation and development. Drawing on the World Video Game Hall of Fame’s unmatched collection of video game artifacts, this fascinating history offers an expansive look at the development of one of the most popular and influential activities of the modern world: video gaming.

This explosively entertaining memoir abounds in gossip, satire, historical apercus, and trenchant observations. Vidal’s compelling narrative weaves back and forth in time, providing a whole view of the author’s celebrated life, from his birth in 1925 to today, and features a cast of memorable characters - including the Kennedy family, Marlon Brando, Anais Nin, and Eleanor Roosevelt.

You're not just imagining it: People are getting more and more rude - from cutting in line, gabbing on their phones and clipping their nails on public transportation, to hurling epithets on Twitter and in real life (including a certain President who does both). And the worst part is that it's contagious, leading reasonably courteous people to stoop to new lows in order to respond to the ever-coarsening encounters we face every day.

Is there such a thing as a fundamental reality, something which was around before our universe came into existence and which will still remain when all matter, time, and space itself ultimately disappear? Something fundamental which, in turn, can make space and time and matter arise from seemingly nothing? Under most cosmological and physical models, the last known remnants of reality are the disembodied laws of mathematics - beyond which it is extremely difficult to probe further.