Popular Science

Misinformation and myths have attached themselves to the Egyptian pyramids since ancient Greece and Rome. While many Americans believe that the pyramids were built by aliens, archaeologists understand that the Giza pyramids were built by the pharaohs of the Fourth Dynasty around 2450 BCE. So why is there such a disconnect between scholarly opinion and the popular view of Egypt? Jason Colavito takes us back to Late Antique Egypt, where the replacement of polytheism with Christianity gave rise to local efforts to rewrite the stories of Egyptian history in the image of the Bible.

Take a magic-carpet ride through Disney's wonderful world of films and entertainment experiences and discover the wisdom within its most popular and enduring stories.

By the end of on average day in the early 21st century, human beings searching the Internet will amass eight trillion gigabytes of data. This staggering amount of information - unprecedented in history - can tell us a great deal about who we are - the fears, desires, and behaviors that drive us, and the conscious and unconscious decisions we make. From the profound to the mundane, we can gain astonishing knowledge about the human psyche that less than 20 years ago seemed unfathomable.

In her first book, How to Do Nothing, Jenny Odell wrote about the importance of disconnecting from the “attention economy” to spend time in quiet contemplation. But how can we reclaim our time? In order to answer this seemingly simple question, Odell took a deep dive into the fundamental structure of our society and found that the clock we live by was built for profit, not people. This is why our lives, even in leisure, have come to seem like a series of moments to be bought, sold, and processed ever more efficiently.

What was it about a small, humble folk instrument that allowed it to become an American icon? The guitar represents freedom, the open road, protest and rebellion, the blues, youth, lost love, and sexuality. Tim Brookes explores with adoration these ideas and how they became entwined with the history of America.

Jason Schreier's groundbreaking reporting has earned him a place among the preeminent investigative journalists covering the world of video games. In his eagerly anticipated, deeply researched new book, Schreier trains his investigative eye on the volatility of the video game industry and the resilience of the people who work in it.

In Pimpology, star of the documentaries Pimps Up, Ho's Down and American Pimp and Annual Players Ball Mack of the Year winner Ken Ivy pulls a square's coat on the unwritten rules that took him from the ghetto streets to the executive suites. Ken's lessons will serve any person in any interaction. Whether at work, in relationships, or among friends, somebody's got to be on top. To be the one with the upper hand, you've got to have good game, and good game starts with knowing the rules.

Written by Virginia Grohl, the mother of Dave Grohl - former Nirvana drummer and current frontman for the Foo Fighters - From Cradle to Stage shares stories and exclusive photos featuring mothers of rock icons, the icons themselves, and their behind the music-style relationships. As Virginia watched her son's star rise, she often wondered about the other mothers who raised sons and daughters who became rock stars. Virginia decided to seek out other rock star mothers to ask these questions, and so began a two-year odyssey.

In The Crowd - A Study of the Popular Mind, social theorist Gustave Le Bon gives historical insight into the political thinking of his era while offering timeless social commentary. Le Bon challenges the listener to contemplate how individual ideas change - often to a destructive end - when employed in a setting of groupthink. As technology and communications innovations make group formation easy and accessible for better or for worse, this book's message is certainly one that will not be lost in the crowd.

Emily Ratajkowski is an acclaimed model and actress, an engaged political progressive, a formidable entrepreneur, a global social media phenomenon, and now, a writer. Rocketing to world fame at age 21, Ratajkowski sparked both praise and furor with the provocative display of her body as an unapologetic statement of feminist empowerment. The subsequent evolution in her thinking about our culture’s commodification of women is the subject of this book.

Steven Levitt and Stephen J. Dubner, the quirky geniuses behind Freakonomics, SuperFreakonomics, and Think Like a Freak, are back at it. For the last 10 years, they've used the tools of economics to answer some of our most unanswerable questions on the Freakonomics.com blog. Here, for the first time, the very best of their more than 8,000 posts are together in a single place.

Have you heard that language is violence and that science is sexist? Have you read that certain people shouldn't practice yoga? Or been told that being obese is healthy, that there is no such thing as biological sex, or that only White people can be racist? Are you confused by these ideas, and do you wonder how they have managed to challenge the logic of Western society? In this probing volume, Helen Pluckrose and James Lindsay document the evolution of the dogma that informs these ideas, from its coarse origins in French postmodernism to its refinement within activist academic fields.

The architects of America's cultural revolution of the 1960s were Beat authors like Allen Ginsberg and Jack Kerouac, and celebrated figures like Norman Mailer, Timothy Leary, Eldridge Cleaver, and Susan Sontag. In examining the lives and works of those who spoke for the 1960s, Roger Kimball conceives a series of cautionary tales, an annotated guidebook of wrong turns, dead-ends, and blind alleys.

The Kennedys have always been a family of charismatic adventurers, raised to take risks and excel, living by the dual family mottos: "To whom much is given, much is expected" and "Win at all costs". And they do - but at a price. Across decades and generations, the Kennedys have occupied a unique place in the American imagination: charmed, cursed, at once familiar and unknowable. The House of Kennedy is a revealing, fascinating account of America's most storied family, as told by America's most trusted storyteller.

Wonder Woman and Philosophy: The Amazonian Mystique explores a wide range of philosophical questions surrounding the most popular female superhero of all time, from her creation as feminist propaganda during World War II up to the first female lead in the blockbuster DC movie franchise.

In this insightful and provocative book, comics-industry veteran Danny Fingeroth explores the backgrounds of the most well-known superheroes and their creators—largely young American Jewish men from Eastern European backgrounds. These innovators include Jerry Siegel and Joe Shuster, Will Eisner, and Stan Lee and Jack Kirby. In Disguised as Clark Kent, Fingeroth explores how the creators’ Jewish backgrounds helped make superheroes the most familiar popular-culture icons of all.

Nineteen-year-old Greg Sestero met Tommy Wiseau at an acting school in San Francisco. Wiseau's scenes were rivetingly wrong, yet Sestero, hypnotized by such uninhibited acting, thought, "I have to do a scene with this guy." That impulse changed both of their lives. The Disaster Artist is Greg Sestero's laugh-out-loud funny account of how Tommy Wiseau defied every law of artistry, business, and friendship to make "the Citizen Kane of bad movies" ( Entertainment Weekly), which is now an international phenomenon.

The New York Times best-selling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more. Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and teach us all to think a bit more productively, more creatively, more rationally.

To his successful examinations of some of the most powerful forces in modern life - envy, ambition, snobbery, friendship - the keen observer and critic Joseph Epstein now adds Gossip. No trivial matter, despite its reputation, gossip, he argues, is an eternal and necessary human enterprise. Proving that he himself is a master of the art, Epstein serves up delightful mini-biographies of the Great Gossips of the Western World along with many choice bits from his own experience. He also makes a powerful case that gossip has morphed into a corrosive new-school version.

Joan Morgan offers a provocative and powerful look into the life of the modern Black woman: a complex world in which feminists often have not-so-clandestine affairs with the most sexist of men, where women who treasure their independence frequently prefer men who pick up the tab, and where the deluge of babymothers and babyfathers reminds Black women who long for marriage that traditional nuclear families are a reality for less than 40 percent of the population.