Product Business
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The Lean Entrepreneur
- How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets
- Auteur(s): Brant Cooper, Patrick Vlaskovits
- Narrateur(s): Erik Synestvedt
- Durée: 10 h et 35 min
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The Lean Entrepreneur moves us beyond this myth. It combines powerful customer insight, rapid experimentation, and easily actionable data from the Lean Startup methodology to empower individuals, companies, and entire teams to evolve their vision, solve problems, and create value at the speed of the Internet. Anyone can be visionary.
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The Lean Entrepreneur
- How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets
- Narrateur(s): Erik Synestvedt
- Durée: 10 h et 35 min
- Date de publication: 2013-05-14
- Langue: Anglais
- You are not a Visionary... yet. The Lean Entrepreneur shows you how to become one....
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Prix courant: 38,96$ ou 1 crédit
Prix réduit: 38,96$ ou 1 crédit
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Designing the Future
- How Ford, Toyota, and other World-Class Organizations Use Lean Product Development to Drive Innovation and Transform Their Business
- Auteur(s): James M. Morgan, Jeffrey K. Liker
- Narrateur(s): Todd Belcher
- Durée: 13 h et 54 min
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How did Ford Motors use Lean development to pull off one of the most impressive corporate turnarounds in history? Largely by avoiding the mistakes that so many companies make when in a death spiral. They looked beyond manufacturing efficiency to change the very fundamentals of how they developed vehicles. In Designing the Future, Lean product development expert James Morgan and world-renowned Lean guru Jeffrey K. Liker reveal why so many companies have achieved only moderate success with Lean in operations, with a limited impact on their overall business.
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Designing the Future
- How Ford, Toyota, and other World-Class Organizations Use Lean Product Development to Drive Innovation and Transform Their Business
- Narrateur(s): Todd Belcher
- Durée: 13 h et 54 min
- Date de publication: 2021-07-27
- Langue: Anglais
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Lean product development expert James Morgan and world-renowned Lean guru Jeffrey K. Liker reveal why so many companies have achieved only moderate success with Lean in operations, with a limited impact on their overall business....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Winning at New Products
- Creating Value Through Innovation
- Auteur(s): Robert G. Cooper
- Narrateur(s): James Edward Thomas
- Durée: 17 h et 25 min
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For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership.
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Winning at New Products
- Creating Value Through Innovation
- Narrateur(s): James Edward Thomas
- Durée: 17 h et 25 min
- Date de publication: 2017-09-21
- Langue: Anglais
- Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success....
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Prix courant: 39,38$ ou 1 crédit
Prix réduit: 39,38$ ou 1 crédit
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Transformed
- Moving to the Product Operating Model
- Auteur(s): Marty Cagan
- Narrateur(s): Marty Cagan
- Durée: 10 h et 9 min
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Transformed: Moving to the Product Operating Model was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before.
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Transformed
- Moving to the Product Operating Model
- Narrateur(s): Marty Cagan
- Durée: 10 h et 9 min
- Date de publication: 2024-03-12
- Langue: Anglais
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Help transform your business and innovate like the world's top tech companies!
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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I Need That
- Creating and Marketing Products People Are Compelled to Buy
- Auteur(s): Laurier Mandin
- Narrateur(s): Dean Wendt
- Durée: 6 h et 54 min
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Every product maker dreams of hearing customers say, “I need that!” But how do you create something so compelling that owning it becomes non-negotiable? “I Need That” reveals the psychological triggers and brain science behind products people crave.
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I Need That
- Creating and Marketing Products People Are Compelled to Buy
- Narrateur(s): Dean Wendt
- Durée: 6 h et 54 min
- Date de publication: 2024-10-17
- Langue: Anglais
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Every product maker dreams of hearing customers say, “I need that!” But how do you create something so compelling that owning it becomes non-negotiable? “I Need That” reveals the psychological triggers and brain science behind products people crave.
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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The Human Brand
- How We Relate to People, Products, and Companies
- Auteur(s): Chris Malone, Susan T. Fiske
- Narrateur(s): Sean Runnette
- Durée: 5 h et 58 min
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Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.
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The Human Brand
- How We Relate to People, Products, and Companies
- Narrateur(s): Sean Runnette
- Durée: 5 h et 58 min
- Date de publication: 2013-10-15
- Langue: Anglais
- Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us....
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Prix courant: 21,02$ ou 1 crédit
Prix réduit: 21,02$ ou 1 crédit
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Obviously Awesome
- How to Nail Product Positioning so Customers Get It, Buy It, Love It
- Auteur(s): April Dunford
- Narrateur(s): April Dunford
- Durée: 3 h et 31 min
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You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition, or trying to attract the widest customer base. So, what is it? April Dunford, positioning guru and tech executive, will enlighten you.
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Fantastic viewpoint on Positioning
- Écrit par Andy le 2020-05-22
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Obviously Awesome
- How to Nail Product Positioning so Customers Get It, Buy It, Love It
- Narrateur(s): April Dunford
- Durée: 3 h et 31 min
- Date de publication: 2020-03-10
- Langue: Anglais
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You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to a competition, or trying to attract the widest customer base....
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Prix courant: 13,12$ ou 1 crédit
Prix réduit: 13,12$ ou 1 crédit
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Product-Led SEO
- The Why Behind Building Your Organic Growth Strategy
- Auteur(s): Eli Schwartz
- Narrateur(s): Jem Matzan
- Durée: 6 h et 54 min
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Maybe you’re a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility. When it comes to SEO, success often depends not on what you do but on how you do it. That is why product-led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. If your main goal is driving traffic, you are leaving sales on the table.
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Worth The Listen
- Écrit par Alex Schenker le 2023-05-02
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Product-Led SEO
- The Why Behind Building Your Organic Growth Strategy
- Narrateur(s): Jem Matzan
- Durée: 6 h et 54 min
- Date de publication: 2022-01-31
- Langue: Anglais
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This audiobook is your guide to online visibility. In SEO, success depends not on what you do but on how you do it. That's why product-led SEO digs into logic and theory instead of offering step-by-step techniques. If your main goal is driving traffic, you're leaving sales on the table....
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Prix courant: 20,15$ ou 1 crédit
Prix réduit: 20,15$ ou 1 crédit
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Product Management for Dummies
- Auteur(s): Brian Lawley, Pamela Schure
- Narrateur(s): Chris Sorensen
- Durée: 12 h et 54 min
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Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America - yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job - or simply aspire to break into a new role - Product Management for Dummies gives you the tools to increase your skill level and manage products like a pro.
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Product Management for Dummies
- Narrateur(s): Chris Sorensen
- Durée: 12 h et 54 min
- Date de publication: 2019-06-28
- Langue: Anglais
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Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America - yet only a tiny fraction of product managers have been trained for this vital position....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Invention
- A Life of Learning Through Failure
- Auteur(s): James Dyson
- Narrateur(s): James Dyson
- Durée: 11 h et 33 min
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Famously, over a four-year period, James Dyson made 5,127 prototypes of the cyclonic vacuum cleaner that would transform the way houses are cleaned around the world. In devoting all his resources to iteratively developing the technology, he risked it all, but out of many failures and setbacks came hard-fought success. In Invention: A Life, Dyson reveals how he came to set up his own company and led it to become one of the most inventive technology companies in the world. It is a compelling and dramatic tale, with many obstacles overcome.
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Difficult to listen to
- Écrit par Michael Watchorn le 2021-09-11
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Invention
- A Life of Learning Through Failure
- Narrateur(s): James Dyson
- Durée: 11 h et 33 min
- Date de publication: 2021-09-07
- Langue: Anglais
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Dyson has become a byword for high-performing products, technology, design, and invention. Now, James Dyson, the inventor and entrepreneur who made it all happen, tells his remarkable and inspirational story in Invention: A Life....
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Prix courant: 26,21$ ou 1 crédit
Prix réduit: 26,21$ ou 1 crédit
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Primal Branding
- Create Zealots for Your Brand, Your Company, and Your Future
- Auteur(s): Patrick Hanlon
- Narrateur(s): Alan Sklar
- Durée: 7 h et 50 min
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What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?
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"boomer humor" +self aggrandizement, but value!
- Écrit par Utilisateur anonyme le 2020-07-29
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Primal Branding
- Create Zealots for Your Brand, Your Company, and Your Future
- Narrateur(s): Alan Sklar
- Durée: 7 h et 50 min
- Date de publication: 2006-05-17
- Langue: Anglais
- What is it that made Starbucks an overnight sensation and separated it from other coffee house companies....
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Prix courant: 27,77$ ou 1 crédit
Prix réduit: 27,77$ ou 1 crédit
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The $500,000 Vending Machine Equation: How to Start a Vending Machine Small Business and Bring to Scale in 1 Year
- Master Branding with Social Media, Innovation Investing & The Product Mix Data Potion
- Auteur(s): David Whitehead
- Narrateur(s): Gerhard Weigelt
- Durée: 6 h et 57 min
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When you create a high-quality, dependable brand and meet a need in the market, you have a business idea that can truly flourish… and the world of vending machines is the perfect place to watch that happen. This comprehensive guide to building a vending machine business primed for growth contains everything you need to build the foundations and watch your business soar to great heights.
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Inspiring Success Stories
- Écrit par andy le 2024-08-20
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The $500,000 Vending Machine Equation: How to Start a Vending Machine Small Business and Bring to Scale in 1 Year
- Master Branding with Social Media, Innovation Investing & The Product Mix Data Potion
- Narrateur(s): Gerhard Weigelt
- Durée: 6 h et 57 min
- Date de publication: 2024-07-11
- Langue: Anglais
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When you create a high-quality, dependable brand and meet a need in the market, you have a business idea that can truly flourish… and the world of vending machines is the perfect place to watch that happen.
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Change Your Day, Not Your Life
- A Realistic Guide to Sustained Motivation, More Productivity and the Art of Working Well
- Auteur(s): Andy Core
- Narrateur(s): Anthony Haden Salerno
- Durée: 5 h et 28 min
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Change Your Day, Not Your Life offers a proven strategy to help you become energized at work. This audiobook is designed as a resource for work-life balance, a tool to help you increase productivity during the final two hours of work by up to 47 percent, content to fuel employee communication, and a curriculum that departments can use in weekly or monthly meetings to keep everyone working at their best.
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Change Your Day, Not Your Life
- A Realistic Guide to Sustained Motivation, More Productivity and the Art of Working Well
- Narrateur(s): Anthony Haden Salerno
- Durée: 5 h et 28 min
- Date de publication: 2020-07-27
- Langue: Anglais
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Increase your employees' - and your own - productivity at work....
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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Selling the Intangible
- Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business
- Auteur(s): Meera Kothand
- Narrateur(s): Liz Morey
- Durée: 1 h et 59 min
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Selling the Intangible will introduce you to these core components in the form of bite-sized strategies and pro tips so that you have a plan for success before you even start.
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Selling the Intangible
- Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business
- Narrateur(s): Liz Morey
- Durée: 1 h et 59 min
- Date de publication: 2024-09-02
- Langue: Anglais
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Selling the Intangible will introduce you to these core components in the form of bite-sized strategies and pro tips so that you have a plan for success before you even start.
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Prix courant: 10,09$ ou 1 crédit
Prix réduit: 10,09$ ou 1 crédit
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Product Mastery
- From Good to Great Product Ownership
- Auteur(s): Geoff Watts
- Narrateur(s): Geoff Watts
- Durée: 5 h et 3 min
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Scrum is the most successful framework for agile product development, and much has been written about how to follow the Scrum process, but the key to success is in the leadership skills of the product owner. Product Mastery explores the traits of the best product owners, offering an insight into the difference between good and great product ownership and explaining how the best product owners are driven to be successful.
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another great book by Geoff Watts
- Écrit par Todd scanlan le 2019-02-02
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Product Mastery
- From Good to Great Product Ownership
- Narrateur(s): Geoff Watts
- Série: Geoff Watts Agile Mastery
- Durée: 5 h et 3 min
- Date de publication: 2018-01-31
- Langue: Anglais
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Scrum is the most successful framework for agile product development, and much has been written about how to follow the Scrum process, but the key to success is in the leadership skills of the product owner....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Ayurvedic Skincare Business
- How to Make & Sell All-Natural Ayurveda-Based Skincare Products - Salves, Cleansers, Toners, Moisturizers Treatments for Healthy Skin
- Auteur(s): Priyanka Choudhury
- Narrateur(s): Lauren Gaines
- Durée: 2 h et 41 min
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Are you looking for recipes for homemade, natural, healing skincare products? Are you suffering from an ailment that commercially produced skin products can’t help? Have you tried everything? Have you tried Ayurveda? Even more than that, what if you could actually make money helping others do the same? I want you to experience the joy of scientific experimentation with organic Ayurvedic products. Try it out yourself, and feel if it works for you. Once you get the basics, maybe make a few tweaks in the recipes of your own, and then you can build your own business around that.
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Not much information
- Écrit par renuka le 2024-10-08
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Ayurvedic Skincare Business
- How to Make & Sell All-Natural Ayurveda-Based Skincare Products - Salves, Cleansers, Toners, Moisturizers Treatments for Healthy Skin
- Narrateur(s): Lauren Gaines
- Durée: 2 h et 41 min
- Date de publication: 2022-09-12
- Langue: Anglais
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I want you to experience the joy of scientific experimentation with organic Ayurvedic products. Try it out yourself, and feel if it works for you. Once you get the basics, maybe make a few tweaks in the recipes of your own, and then you can build your own business around that....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The Right How
- How Leaders Maximise Product Value and Business Success Through Design Strategy
- Auteur(s): Stefan Hermann
- Narrateur(s): Stefan Hermann
- Durée: 3 h et 8 min
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Why are some products and services so much better received than others? And how do some organisations manage to create these superior solutions time and time again? Because they ask not only what to make, but how to make it. Written for leaders, managers and creators, The Right How delves into the fundamental question of how to strategically design products, services and touchpoints that make a company stand out and achieve the highest levels of success.
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The Right How
- How Leaders Maximise Product Value and Business Success Through Design Strategy
- Narrateur(s): Stefan Hermann
- Durée: 3 h et 8 min
- Date de publication: 2024-10-23
- Langue: Anglais
- SHORT DESC
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Prix courant: 12,31$ ou 1 crédit
Prix réduit: 12,31$ ou 1 crédit
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Jony Ive
- The Genius Behind Apple's Greatest Products
- Auteur(s): Leander Kahney
- Narrateur(s): Simon Vance
- Durée: 8 h et 45 min
- Version intégrale
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The best-selling author of Inside Steve's Brain profiles Apple's legendary chief designer, Jonathan Ive. Jony Ive's designs have not only made Apple one of the most valuable companies in the world; they've overturned entire industries, from music and mobile phones to PCs and tablets.
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Interesting content, timeline broken
- Écrit par Mike Hamilton le 2023-09-28
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Jony Ive
- The Genius Behind Apple's Greatest Products
- Narrateur(s): Simon Vance
- Durée: 8 h et 45 min
- Date de publication: 2013-11-14
- Langue: Anglais
- The best-selling author of Inside Steve's Brain profiles Apple's legendary chief designer, Jonathan Ive....
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Prix courant: 23,31$ ou 1 crédit
Prix réduit: 23,31$ ou 1 crédit
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Auteur(s): Dan Olsen
- Narrateur(s): Dan Olsen
- Durée: 10 h et 9 min
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Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. The Lean Product Playbook helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new, valuable ideas about product development and has generated lots of excitement. However, many companies have yet to adopt Lean thinking. Despite their enthusiasm and familiarity with the concepts, many teams run into challenges trying to adopt Lean because they lack guidance.
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Narrateur(s): Dan Olsen
- Durée: 10 h et 9 min
- Date de publication: 2024-07-23
- Langue: Anglais
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The missing manual on how to apply Lean Startup to build products that customers love.
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Prix courant: 21,92$ ou 1 crédit
Prix réduit: 21,92$ ou 1 crédit
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Product Management in Practice (2nd Edition)
- A Practical, Tactical Guide for Your First Day and Every Day After
- Auteur(s): Matt LeMay
- Narrateur(s): Matt LeMay, Sara Powell
- Durée: 10 h et 11 min
- Version intégrale
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Au global
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Performance
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Histoire
Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams. In this thoroughly revised and expanded edition, Matt LeMay provides real-world guidance for current and aspiring product managers.
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Product Management in Practice (2nd Edition)
- A Practical, Tactical Guide for Your First Day and Every Day After
- Narrateur(s): Matt LeMay, Sara Powell
- Durée: 10 h et 11 min
- Date de publication: 2023-07-18
- Langue: Anglais
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Matt LeMay provides real-world guidance for current and aspiring product managers. Updated for the era of remote and hybrid work, this book provides actionable answers to product management's most persistent and confounding questions....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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