Product Business

10 Steps to Implementing B2B Product Management: The CEO Playbook offers an unprecedented, no-holds-barred look at how CEOs should be instituting the product management function - and reveals the reasons why they get it wrong. Whereas the bulk of the other product management resources are directed to product managers of B2C products, this brief book uniquely addresses the needs of the CEO when introducing product management in their B2B company.

Social media marketing is a game-changer for any brand today, but of course, you also have to do it right. When you take the right steps, it is endlessly rewarding. There are a lot of things that go into the process - for example, you have to select the right social media platform for your business, narrow down your target audience, schedule posts, determine what type of content you want to make, and then maintain the consistency along with several other marketing strategies that you need to apply.

Make More Money with Your Product or Service is about how to make more money from your products and services and the different programs you develop based on them. Part IV deals with advertising, PR, and the social media.

Make More Money with Your Product or Service: Part III: Blogging, Podcasts, Audio Books, and Videos is about how to make more money with your product or service, and the different programs you develop based on them.

Make More Money with Your Product or Service, Part II: Conducting an Online Sales Campaign is about how to make more money from your product or service and the different programs you develop based on them. Part II deals with conducting an online sales campaign.

Digital Goldmine is a comprehensive guide that empowers aspiring digital entrepreneurs to navigate the exciting world of digital products. This insightful book unveils the limitless opportunities available in the digital space, providing a roadmap for creating, marketing, and selling digital products.

Dr. Jim Anderson explores what product managers have to do in order to make their products a success. Dr. Anderson uses real-world examples from Microsoft, Dell, and Toyota to show product managers both what works and what doesn't work when it comes to capturing your customer's imagination (and their wallets). Product managers can get caught up in the details of their product. There always seem to be new requirements to create, product launches to schedule, and features to document.

The world is in a constant state of flux, making it imperative for companies to keep changing and innovating to meet the market needs. This is even more pertinent now, as we are witnessing the biggest crisis in recent history. This crisis might lead to more companies struggling, and collapsing. If market-, client-, and user-needs change while companies don’t, they risk losing. On the flip side, businesses that stay relevant and lead the pack are those that are constantly and mindfully innovating with correct and proven methods.

What is a product manager without a product? Nothing. That's why it's so very important that when a product is being developed that the product manager be involved. Now exactly how best to go about doing that is an entirely different question. The process from having an idea for a product to actually having a product is a long and treacherous road. So many things can go wrong that either cause the schedule to have to be extended or cause a product with the wrong features to be developed.

Agile doesn’t just change how teams work. It also changes how teams are led. Agile requires a radically different approach to leadership, one that puts business, design, and engineering at equal levels - where they must work as peers. This is called "lateral leadership", but it creates a challenge for roles like product management. Agile leadership requires teams to align around a committed vision and support it in the best possible way without formal authority.

Wellness and wellness products are essential in health and well being today. There are so many ways that you can benefit from it. Learn about how they work and why they work. If you haven't experienced wellness of any kind, you need the information in this book to see for yourself what the benefits really are. Everything from beginning to end on why you need to consider wellness, not only for you, but for your family, as well.

Joerg Kundrath and Kai Klement met in college and discovered they had more in common than just a math class - they both wanted to build a company. There was one issue; they had to figure out what to sell. Four years later, they are one of the biggest iPad and iPhone genuine leather case sellers on Amazon. This is the story of how they built their successful friendship, thriving company, and fulfilling lives. It also serves as a blueprint for you to do the same thing.

When you listen to Amazon FBA: Step-by-Step Guide to Launching Your Private Label Products and Making Money on Amazon, your bank account will improve steadily each day! These strategies will transform your life. Show off your successful products and new passion with the strategies we provide to starting your million-dollar company. This book breaks training down into easy-to-understand modules. It starts from the beginning of private labeling, so you can get great results - even as a beginner!

The job of a product manager is made even more difficult by the simple fact that it really does not come with any clear instructions on how to do it correctly. As product managers we are constantly searching for ways to become better. One of the things that every product manager quickly realizes is that their career success is very closely tied to the financial success of their product.

This hot new audiobook reveals how to guarantee yourself a profitable Amazon FBA product every time...even while everyone else is getting wiped out by launching bad products!

Make More Money with Your Product or Service is about how to make more money from your products, services, and the different programs you develop based on them. Part I deals with getting started. It covers these topics: setting your goals and building other income sources from your product or services; positioning your products or services for success and building your niche.

Create and sell your first audio product, step by step. Wishing you could wake up with payments in your email inbox and the freedom to retire earlier or spend more on day-to-day luxuries because you have a second source of income? Learn how to make this happen by creating and selling audio products. There's no need to suffer through the typical mistakes that delay success with audio products. Discover how to do it right, so they begin bringing you income your first time out of the gate.

Who was it that said "It takes a village…"? They may not have been talking about being a product manager, but they might as well have been. Life has become so complex that product managers can no longer make their product a success just by their own efforts. Today it takes the help of one or more partners to get your product to where it needs to be. Are you going to be ready to work with those partners?

As product managers, we all want to become better at what we do. However, sometimes we can find ourselves in a rut: we've solved the immediate problems, our product is doing well, and we've just lost that drive that we need in order to reach the next level. This is when the power of competition comes in. We all like a good challenge. When we are faced with a situation in which we might not be the best, or we might not know exactly what we should do, that's when we can become our best.

Listen to this informative audio guide Job Interview 101: Product Manager, HR Manager, Accountant, System Administrator, QA Manager.