Product Business
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The Digital Transformer's Dilemma
- How to Energize Your Core Business While Building Disruptive Products and Services
- Auteur(s): Karolin Frankenberger, Hannah Mayer, Andreas Reiter, Autres
- Narrateur(s): Janet Metzger
- Durée: 12 h et 48 min
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In The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services, the authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult balance between establishing a new (digital) business and revitalizing - and digitizing - the legacy business.
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The Digital Transformer's Dilemma
- How to Energize Your Core Business While Building Disruptive Products and Services
- Narrateur(s): Janet Metzger
- Durée: 12 h et 48 min
- Date de publication: 2020-11-24
- Langue: Anglais
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In The Digital Transformer's Dilemma, the authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult balance between establishing a new (digital) business and revitalizing - and digitizing - the legacy business....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Product-Led SEO
- The Why Behind Building Your Organic Growth Strategy
- Auteur(s): Eli Schwartz
- Narrateur(s): Jem Matzan
- Durée: 6 h et 54 min
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Maybe you’re a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility. When it comes to SEO, success often depends not on what you do but on how you do it. That is why product-led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. If your main goal is driving traffic, you are leaving sales on the table.
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Worth The Listen
- Écrit par Alex Schenker le 2023-05-02
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Product-Led SEO
- The Why Behind Building Your Organic Growth Strategy
- Narrateur(s): Jem Matzan
- Durée: 6 h et 54 min
- Date de publication: 2022-01-31
- Langue: Anglais
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This audiobook is your guide to online visibility. In SEO, success depends not on what you do but on how you do it. That's why product-led SEO digs into logic and theory instead of offering step-by-step techniques. If your main goal is driving traffic, you're leaving sales on the table....
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Prix courant: 20,15$ ou 1 crédit
Prix réduit: 20,15$ ou 1 crédit
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Auteur(s): Dan Olsen
- Narrateur(s): Dan Olsen
- Durée: 10 h et 9 min
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Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. The Lean Product Playbook helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new, valuable ideas about product development and has generated lots of excitement. However, many companies have yet to adopt Lean thinking. Despite their enthusiasm and familiarity with the concepts, many teams run into challenges trying to adopt Lean because they lack guidance.
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Narrateur(s): Dan Olsen
- Durée: 10 h et 9 min
- Date de publication: 2024-07-23
- Langue: Anglais
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The missing manual on how to apply Lean Startup to build products that customers love.
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Prix courant: 21,92$ ou 1 crédit
Prix réduit: 21,92$ ou 1 crédit
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Auteur(s): Stephen Wendel
- Narrateur(s): Danny Hughes
- Durée: 12 h et 46 min
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Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Narrateur(s): Danny Hughes
- Durée: 12 h et 46 min
- Date de publication: 2023-07-25
- Langue: Anglais
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In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Crowdfunded
- The Proven Path to Bring Your Product Idea to Life
- Auteur(s): Mark Pecota
- Narrateur(s): Mark Pecota
- Durée: 4 h et 43 min
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In Crowdfunded, Mark Pecota breaks down the step-by-step system he and his team have used to launch thousands of products in dozens of categories. In the process, LaunchBoom has driven more than $100 million in revenue through Kickstarter, Indiegogo, and other e-commerce platforms.
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Crowdfunded
- The Proven Path to Bring Your Product Idea to Life
- Narrateur(s): Mark Pecota
- Durée: 4 h et 43 min
- Date de publication: 2023-08-14
- Langue: Anglais
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In Crowdfunded, Mark Pecota breaks down the step-by-step system he and his team have used to launch thousands of products in dozens of categories. In the process, LaunchBoom has driven more than $100 million in revenue through Kickstarter, Indiegogo, and other e-commerce platforms....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Loved
- How to Rethink Marketing for Tech Products
- Auteur(s): Martina Lauchengco
- Narrateur(s): Martina Lauchengco
- Durée: 6 h et 56 min
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The best products can still lose in the marketplace. Why? They are beaten by stronger product marketing. Yet, product marketing is widely misunderstood. It includes segmenting and targeting customers, positioning products vs. alternatives, creating product collateral, and supporting sales teams. But great product marketing achieves much more: it identifies the best way to bring your product to market, accelerates your product's ability to penetrate markets over time, shapes what the world thinks about your product and your category, and inspires customers to tell your product's story.
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Great book - but no templates?
- Écrit par Tom le 2022-07-20
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Loved
- How to Rethink Marketing for Tech Products
- Narrateur(s): Martina Lauchengco
- Durée: 6 h et 56 min
- Date de publication: 2022-04-12
- Langue: Anglais
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Loved explains the foundational principles of best-in-class product marketing for product teams, marketers, founders, and any leader with a product and a vision....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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HBR's 10 Must Reads on Design Thinking
- HBR's 10 Must Reads Series
- Auteur(s): Harvard Business Review
- Narrateur(s): Steve Menasche, Teri Schnaubelt
- Durée: 5 h et 52 min
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We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization. This book will inspire you to: understand the transformative potential of design thinking; proceed from idea to product at lightning speed; iterate with rapid customer feedback; fail small and win big; create new products people love; lead design thinking teams more effectively; and open new paths to innovation at your company.
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HBR's 10 Must Reads on Design Thinking
- HBR's 10 Must Reads Series
- Narrateur(s): Steve Menasche, Teri Schnaubelt
- Série: HBR's 10 Must Reads series
- Durée: 5 h et 52 min
- Date de publication: 2020-04-28
- Langue: Anglais
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We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization....
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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Digital Products Launch Formula
- The Blueprint to Launching, Marketing, and Selling Digital Products
- Auteur(s): Russell Scott
- Narrateur(s): Hartley G. Lesser
- Durée: 4 h et 23 min
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The introduction of a new product may be as thrilling and unpredictable as the ever-changing digital scene. The all-inclusive manual for navigating the murky waters of digital product release is "Digital Products Launch Formula: The Blueprint to Launching, Marketing, and Selling Digital Products" by Russell Scott. You can now confidently and precisely launch your new products into the market thanks to Russell Scott's distillation of the key elements of successful digital product launches into an understandable and usable blueprint.
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Digital Products Launch Formula
- The Blueprint to Launching, Marketing, and Selling Digital Products
- Narrateur(s): Hartley G. Lesser
- Durée: 4 h et 23 min
- Date de publication: 2024-01-05
- Langue: Anglais
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The introduction of a new product may be as thrilling and unpredictable as the ever-changing digital scene....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Amazon FBA 2024
- A Step by Step Beginners Guide To Build Your Own E-Commerce Business From Home and Make $10,000 per Month Selling Physical Products On Amazon
- Auteur(s): Michael Cruz
- Narrateur(s): Chris Strong
- Durée: 3 h et 1 min
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Amazon FBA was officially launched in 2006, so it is far from the newest selling platform, but it has shaped the path for other platforms of its kind, and it should be considered as the best service possible. But why would you want to get involved with Amazon FBA? Well, Amazon FBA is one of the easiest ways to get started. From its promises of prime delivery to customers to its total management of your products as soon as they are delivered to the warehouse, Amazon has you covered. They provide a service unmatched by any outside company, and they make selling easier every year.
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Amazon FBA 2024
- A Step by Step Beginners Guide To Build Your Own E-Commerce Business From Home and Make $10,000 per Month Selling Physical Products On Amazon
- Narrateur(s): Chris Strong
- Durée: 3 h et 1 min
- Date de publication: 2020-12-01
- Langue: Anglais
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Amazon FBA was launched in 2006, so it is far from the newest selling platform, but it has shaped the path for other platforms of its kind, and it should be considered as the best service possible. But why would you want to get involved with Amazon FBA? Listen to find out more....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Product Launch
- A Powerful Go-to-Market Strategy for Silicon Valley, Tech Products and Your Digital Product Launch
- Auteur(s): Dekker Fraser, Spencer Grover
- Narrateur(s): Chad Jacobs
- Durée: 3 h et 48 min
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In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market. They do this by employing the latest marketing tactics emerging from Silicon Valley and foundational thinking from the Kellogg School of Management.
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Product Launch
- A Powerful Go-to-Market Strategy for Silicon Valley, Tech Products and Your Digital Product Launch
- Narrateur(s): Chad Jacobs
- Durée: 3 h et 48 min
- Date de publication: 2020-04-30
- Langue: Anglais
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In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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How to Lead in Product Management
- Practices to Align Stakeholders, Guide Development Teams, and Create Value Together
- Auteur(s): Roman Pichler
- Narrateur(s): Roman Pichler
- Durée: 5 h et 22 min
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This book will help you become a better product leader. Benefitting from Roman Pichler’s extensive experience, you’ll learn how to align stakeholders and guide development teams even in challenging circumstances, avoid common leadership mistakes, and grow as a leader. Written in an engaging and easily accessible style, How to Lead in Product Management offers a wealth of practical tips and strategies. Through helpful examples, the book illustrates how you can directly apply the techniques to your work.
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How to Lead in Product Management
- Practices to Align Stakeholders, Guide Development Teams, and Create Value Together
- Narrateur(s): Roman Pichler
- Durée: 5 h et 22 min
- Date de publication: 2020-08-07
- Langue: Anglais
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This book will help you become a better product leader. Benefitting from Roman Pichler’s extensive experience, you’ll learn how to align stakeholders and guide development teams even in challenging circumstances, avoid common leadership mistakes, and grow as a leader....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Product Research 101
- Find Winning Products to Sell on Amazon and Beyond
- Auteur(s): Renae Clark
- Narrateur(s): Michelle Murillo
- Durée: 1 h et 39 min
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Just getting started with product research and sourcing? Stuck trying to find ideas or find that "perfect" winning product? Want to find good selling products that others are ignoring? Interested in wholesale or private label products? If you answered yes, then this book is for you. This book is written for the new or struggling seller wanting to source wholesale or private label products.
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Garbage
- Écrit par Lucid-C le 2020-10-13
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Product Research 101
- Find Winning Products to Sell on Amazon and Beyond
- Narrateur(s): Michelle Murillo
- Durée: 1 h et 39 min
- Date de publication: 2016-10-26
- Langue: Anglais
- This book is written for the new or struggling seller wanting to source wholesale or private label products....
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Prix courant: 9,20$ ou 1 crédit
Prix réduit: 9,20$ ou 1 crédit
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Product Mastery
- From Good to Great Product Ownership
- Auteur(s): Geoff Watts
- Narrateur(s): Geoff Watts
- Durée: 5 h et 3 min
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Scrum is the most successful framework for agile product development, and much has been written about how to follow the Scrum process, but the key to success is in the leadership skills of the product owner. Product Mastery explores the traits of the best product owners, offering an insight into the difference between good and great product ownership and explaining how the best product owners are driven to be successful.
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another great book by Geoff Watts
- Écrit par Todd scanlan le 2019-02-02
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Product Mastery
- From Good to Great Product Ownership
- Narrateur(s): Geoff Watts
- Série: Geoff Watts Agile Mastery
- Durée: 5 h et 3 min
- Date de publication: 2018-01-31
- Langue: Anglais
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Scrum is the most successful framework for agile product development, and much has been written about how to follow the Scrum process, but the key to success is in the leadership skills of the product owner....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Lights Out
- Pride, Delusion, and the Fall of General Electric
- Auteur(s): Thomas Gryta, Ted Mann
- Narrateur(s): James Edward Thomas
- Durée: 13 h et 38 min
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Since its founding in 1892, GE has been more than just a corporation. For generations, it was job security, a solidly safe investment, and an elite business education for top managers. GE electrified America, powering everything from lightbulbs to turbines, and became fully integrated into the American societal mindset as few companies ever had. And after two decades of leadership under legendary CEO Jack Welch, GE entered the twenty-first century as America's most valuable corporation. Yet, fewer than two decades later, the GE of old was gone.
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Lights Out
- Pride, Delusion, and the Fall of General Electric
- Narrateur(s): James Edward Thomas
- Durée: 13 h et 38 min
- Date de publication: 2020-07-21
- Langue: Anglais
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How could General Electric—perhaps America's most iconic corporation—suffer such a swift and sudden fall from grace? This is the definitive history of General Electric's epic decline, as told by the two Wall Street Journal reporters who covered its fall....
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Prix courant: 37,28$ ou 1 crédit
Prix réduit: 37,28$ ou 1 crédit
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How to Transform Your Ideas into Software Products
- A Step-by-Step Guide for Validating Your Ideas and Bringing Them to Life!
- Auteur(s): Poornima Vijayashanker
- Narrateur(s): Poornima Vijayashanker
- Durée: 6 h et 15 min
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Poornima Vijayashanker has founded three startups and personally guided 100+ people who have launched products that make six and seven figures per year. Everyone started with varying levels of technical and business know-how - or none at all - but everyone was passionate about an idea. Now, Poornima travels around the country teaching people how to bring their ideas to life. With the right road map in front of you, you can launch a winning software product, too.
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How to Transform Your Ideas into Software Products
- A Step-by-Step Guide for Validating Your Ideas and Bringing Them to Life!
- Narrateur(s): Poornima Vijayashanker
- Durée: 6 h et 15 min
- Date de publication: 2016-01-26
- Langue: Anglais
- Create products people will pay for before they're even built....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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Agile Project Management
- Focus on Continuous Improvement, Scope Flexibility, Team Input, and Delivering Essential Quality Products
- Auteur(s): Robert Keane
- Narrateur(s): Mike Davis
- Durée: 1 h et 30 min
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Agile project management has grown in popularity over the past several years. Change is occurring so fast that many organizations are unable to keep up with the demands of a changing global world. Your ability to quickly change and adapt to your environment will make or break, not only your career but could be the deciding factor as to whether your company survives in the coming years.
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Agile Project Management
- Focus on Continuous Improvement, Scope Flexibility, Team Input, and Delivering Essential Quality Products
- Narrateur(s): Mike Davis
- Durée: 1 h et 30 min
- Date de publication: 2017-10-03
- Langue: Anglais
- Agile project management has grown in popularity over the past several years....
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Prix courant: 9,34$ ou 1 crédit
Prix réduit: 9,34$ ou 1 crédit
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Strategize
- Product Strategy and Product Roadmap Practices for the Digital Age
- Auteur(s): Roman Pichler
- Narrateur(s): Roman Pichler
- Durée: 5 h et 5 min
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Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age. Using a wide range of proven techniques and tools, author Roman Pichler explains how to create effective strategies and actionable roadmaps to help you maximize your chances of creating successful products. Written in an engaging and no-nonsense style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products.
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Strategize
- Product Strategy and Product Roadmap Practices for the Digital Age
- Narrateur(s): Roman Pichler
- Durée: 5 h et 5 min
- Date de publication: 2022-09-19
- Langue: Anglais
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Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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CBD Oil 101
- The Essential Guide on Medicinal Cannabis Including Hemp Oil, Cannabidiol Derived Products, Business Investing, and Miracle Benefits for Pain Relief
- Auteur(s): Minerva Publishing Services and Company
- Narrateur(s): Jason Bittenbender
- Durée: 3 h et 29 min
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Are you wondering how you can benefit from CBD? Whether it be from a business standpoint or reaping its therapeutic miracles; this audiobook will clarify everything you need to know about CBD. The future of medicinal cannabis has everyone on their toes. The success with human clinical trials has amplified the CBD market, therefore, unlocking profitable business opportunities and the accessibility of buying CBD.
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Best Audible on CBD
- Écrit par Sabrina le 2021-03-29
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CBD Oil 101
- The Essential Guide on Medicinal Cannabis Including Hemp Oil, Cannabidiol Derived Products, Business Investing, and Miracle Benefits for Pain Relief
- Narrateur(s): Jason Bittenbender
- Durée: 3 h et 29 min
- Date de publication: 2020-03-11
- Langue: Anglais
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Are you wondering how you can benefit from CBD? Whether it be from a business standpoint or reaping its therapeutic miracles; this audiobook will clarify everything you need to know about CBD....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Product Knowledge = Power
- Sales Hooks from Sell It Like Serhant
- Auteur(s): Ryan Serhant
- Narrateur(s): Ryan Serhant
- Durée: 8 min
- Version intégrale
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Au global
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Performance
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Histoire
If you want to sell a meal, you've got to spend some time in the kitchen. Ryan Serhant shares tips on how to build a strong pitch and story around your product that will enable you to increase sales and earn more.
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Product Knowledge = Power
- Sales Hooks from Sell It Like Serhant
- Narrateur(s): Ryan Serhant
- Durée: 8 min
- Date de publication: 2019-01-29
- Langue: Anglais
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If you want to sell a meal, you've got to spend some time in the kitchen. Ryan Serhant shares tips on how to build a strong pitch and story around your product that will enable you to increase sales and earn more....
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Prix courant: 5,04$ ou 1 crédit
Prix réduit: 5,04$ ou 1 crédit
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Sales Secrets for Product Managers
- Tips &Techniques for Product Managers to Better Understand How to Sell Their Product
- Auteur(s): Jim Anderson
- Narrateur(s): Jim Anderson
- Durée: 1 h et 2 min
- Version intégrale
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Au global
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Performance
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Histoire
When you became a product manager, did anyone take the time to mention to you that you were signing up to become a member of your company's sales department? You might have thought that you were joining the marketing department, but if your product doesn't sell, then you won't be holding on to your product management job for long!
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Sales Secrets for Product Managers
- Tips &Techniques for Product Managers to Better Understand How to Sell Their Product
- Narrateur(s): Jim Anderson
- Durée: 1 h et 2 min
- Date de publication: 2014-11-14
- Langue: Anglais
- When you became a product manager, did anyone take the time to mention to you that you were signing up to become a member of your company's sales department....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 9,20$ ou 1 crédit
Prix réduit: 9,20$ ou 1 crédit
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