Product Business
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Monetizing Innovation
- How Smart Companies Design the Product Around the Price
- Auteur(s): Madhavan Ramanujam, Georg Tacke
- Narrateur(s): Darren Stephens
- Durée: 7 h et 28 min
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Surprising rules for successful monetization. In Monetizing Innovation, the authors at Simon Kucher distil the lessons of thirty years and over 10,000 projects into a practical, nine-step approach. Whether you are a CEO, executive leadership, or part of the team responsible for innovation and new product development, this book is for you, with special sections and summaries to make monetizing innovation part of your company's DNA.
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Loved the examples and case studies!
- Écrit par Yasir M. le 2023-11-27
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Monetizing Innovation
- How Smart Companies Design the Product Around the Price
- Narrateur(s): Darren Stephens
- Durée: 7 h et 28 min
- Date de publication: 2023-10-10
- Langue: Anglais
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Surprising rules for successful monetization....
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Prix courant: 22,99$ ou 1 crédit
Prix réduit: 22,99$ ou 1 crédit
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Product Knowledge = Power
- Sales Hooks from Sell It Like Serhant
- Auteur(s): Ryan Serhant
- Narrateur(s): Ryan Serhant
- Durée: 8 min
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If you want to sell a meal, you've got to spend some time in the kitchen. Ryan Serhant shares tips on how to build a strong pitch and story around your product that will enable you to increase sales and earn more.
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Product Knowledge = Power
- Sales Hooks from Sell It Like Serhant
- Narrateur(s): Ryan Serhant
- Durée: 8 min
- Date de publication: 2019-01-29
- Langue: Anglais
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If you want to sell a meal, you've got to spend some time in the kitchen. Ryan Serhant shares tips on how to build a strong pitch and story around your product that will enable you to increase sales and earn more....
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Prix courant: 5,04$ ou 1 crédit
Prix réduit: 5,04$ ou 1 crédit
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Strategize
- Product Strategy and Product Roadmap Practices for the Digital Age
- Auteur(s): Roman Pichler
- Narrateur(s): Roman Pichler
- Durée: 5 h et 5 min
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Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age. Using a wide range of proven techniques and tools, author Roman Pichler explains how to create effective strategies and actionable roadmaps to help you maximize your chances of creating successful products. Written in an engaging and no-nonsense style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products.
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Strategize
- Product Strategy and Product Roadmap Practices for the Digital Age
- Narrateur(s): Roman Pichler
- Durée: 5 h et 5 min
- Date de publication: 2022-09-19
- Langue: Anglais
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Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Lights Out
- Pride, Delusion, and the Fall of General Electric
- Auteur(s): Thomas Gryta, Ted Mann
- Narrateur(s): James Edward Thomas
- Durée: 13 h et 38 min
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Since its founding in 1892, GE has been more than just a corporation. For generations, it was job security, a solidly safe investment, and an elite business education for top managers. GE electrified America, powering everything from lightbulbs to turbines, and became fully integrated into the American societal mindset as few companies ever had. And after two decades of leadership under legendary CEO Jack Welch, GE entered the twenty-first century as America's most valuable corporation. Yet, fewer than two decades later, the GE of old was gone.
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Lights Out
- Pride, Delusion, and the Fall of General Electric
- Narrateur(s): James Edward Thomas
- Durée: 13 h et 38 min
- Date de publication: 2020-07-21
- Langue: Anglais
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How could General Electric—perhaps America's most iconic corporation—suffer such a swift and sudden fall from grace? This is the definitive history of General Electric's epic decline, as told by the two Wall Street Journal reporters who covered its fall....
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Prix courant: 37,28$ ou 1 crédit
Prix réduit: 37,28$ ou 1 crédit
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Strong Product People
- A Complete Guide to Developing Great Product Managers
- Auteur(s): Petra Wille
- Narrateur(s): Geri Murray
- Durée: 9 h et 49 min
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Are you a product leader looking for advice on how to be certain that every product manager on your team lives up to their full potential? Do you want to make sure your product people are competent, empowered, and inspired, and would you like to know how you can best help them on this journey? If you answered “yes” to any of these questions, then this book is for you!
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Strong Product People
- A Complete Guide to Developing Great Product Managers
- Narrateur(s): Geri Murray
- Durée: 9 h et 49 min
- Date de publication: 2021-03-24
- Langue: Anglais
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Do you want to make sure your product people are competent, empowered, and inspired, and would you like to know how you can best help them on this journey? If you answered “yes” to any of these questions, then this book is for you....
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Prix courant: 16,11$ ou 1 crédit
Prix réduit: 16,11$ ou 1 crédit
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Digital Products Launch Formula
- The Blueprint to Launching, Marketing, and Selling Digital Products
- Auteur(s): Russell Scott
- Narrateur(s): Hartley G. Lesser
- Durée: 4 h et 23 min
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The introduction of a new product may be as thrilling and unpredictable as the ever-changing digital scene. The all-inclusive manual for navigating the murky waters of digital product release is "Digital Products Launch Formula: The Blueprint to Launching, Marketing, and Selling Digital Products" by Russell Scott. You can now confidently and precisely launch your new products into the market thanks to Russell Scott's distillation of the key elements of successful digital product launches into an understandable and usable blueprint.
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Digital Products Launch Formula
- The Blueprint to Launching, Marketing, and Selling Digital Products
- Narrateur(s): Hartley G. Lesser
- Durée: 4 h et 23 min
- Date de publication: 2024-01-05
- Langue: Anglais
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The introduction of a new product may be as thrilling and unpredictable as the ever-changing digital scene....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Proactive Risk Management
- Controlling Uncertainty in Product Development
- Auteur(s): Preston G. Smith, Guy M. Merritt
- Narrateur(s): Steven Menasche
- Durée: 7 h et 31 min
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Proactive Risk Management's unique approach provides a model of risk that is scalable to any size project or program and easily deployable into any product development or project management life cycle. It offers methods for identifying drivers (causes) of risks so you can manage root causes rather than the symptoms of risks. Providing you with an appropriate quantification of the key factors of a risk allows you to prioritize those risks without introducing errors that render the numbers meaningless.
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Good book.
- Écrit par Tony CI le 2024-06-22
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Proactive Risk Management
- Controlling Uncertainty in Product Development
- Narrateur(s): Steven Menasche
- Durée: 7 h et 31 min
- Date de publication: 2017-10-30
- Langue: Anglais
- Proactive Risk Management's unique approach provides a model of risk that is scalable to any size project or program and easily deployable into any product development life cycle....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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Execute Your Tech Idea
- A Step by Step Guide for Non-techies, Professionals, Managers, and Startups (How to Find, Implement, and Launch your Technology Idea)
- Auteur(s): Andrew Ward, Steven Ward
- Narrateur(s): Tim Fearon
- Durée: 12 h et 10 min
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Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more.
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Execute Your Tech Idea
- A Step by Step Guide for Non-techies, Professionals, Managers, and Startups (How to Find, Implement, and Launch your Technology Idea)
- Narrateur(s): Tim Fearon
- Durée: 12 h et 10 min
- Date de publication: 2022-12-30
- Langue: Anglais
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Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more....
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Prix courant: 31,26$ ou 1 crédit
Prix réduit: 31,26$ ou 1 crédit
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Sales Secrets for Product Managers
- Tips &Techniques for Product Managers to Better Understand How to Sell Their Product
- Auteur(s): Jim Anderson
- Narrateur(s): Jim Anderson
- Durée: 1 h et 2 min
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When you became a product manager, did anyone take the time to mention to you that you were signing up to become a member of your company's sales department? You might have thought that you were joining the marketing department, but if your product doesn't sell, then you won't be holding on to your product management job for long!
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Sales Secrets for Product Managers
- Tips &Techniques for Product Managers to Better Understand How to Sell Their Product
- Narrateur(s): Jim Anderson
- Durée: 1 h et 2 min
- Date de publication: 2014-11-14
- Langue: Anglais
- When you became a product manager, did anyone take the time to mention to you that you were signing up to become a member of your company's sales department....
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Prix courant: 9,20$ ou 1 crédit
Prix réduit: 9,20$ ou 1 crédit
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Product Launch
- A Powerful Go-to-Market Strategy for Silicon Valley, Tech Products and Your Digital Product Launch
- Auteur(s): Dekker Fraser, Spencer Grover
- Narrateur(s): Chad Jacobs
- Durée: 3 h et 48 min
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In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market. They do this by employing the latest marketing tactics emerging from Silicon Valley and foundational thinking from the Kellogg School of Management.
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Product Launch
- A Powerful Go-to-Market Strategy for Silicon Valley, Tech Products and Your Digital Product Launch
- Narrateur(s): Chad Jacobs
- Durée: 3 h et 48 min
- Date de publication: 2020-04-30
- Langue: Anglais
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In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Tilt
- Shifting Your Strategy from Products to Customers
- Auteur(s): Niraj Dawar
- Narrateur(s): Walter Dixon
- Durée: 6 h et 1 min
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Shift your strategy downstream. Why do your customers buy from you rather than from your competitors? If you think the answer is your superior products, think again. Products are important, of course. For decades, businesses sought competitive advantage almost exclusively in activities related to new product creation. They won by building bigger factories, by finding cheaper raw materials or labor, or by coming up with more efficient ways to move and store inventory - and by inventing exciting new products that competitors could not replicate.
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Tilt
- Shifting Your Strategy from Products to Customers
- Narrateur(s): Walter Dixon
- Durée: 6 h et 1 min
- Date de publication: 2014-03-21
- Langue: Anglais
- Shift your strategy downstream. Why do your customers buy from you rather than from your competitors? If you think the answer is your superior products, think again....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Coffee Shop Business. How to Start a Coffee Shop Now!
- Coffee Shop Book for Massive Money by Starting your own Coffee Shop!
- Auteur(s): Brian Mahoney
- Narrateur(s): Skyler Morgan
- Durée: 1 h et 28 min
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Get excited! If you have always wanted to start a coffee shop then... "Coffee Shop Business. How to Start a Coffee Shop Now! Coffee Shop Book for Massive Money by Starting your own Coffee Shop! by Brian Mahoney is the audiobook for you! This is guide will give you a complete coffee shop business overview dealing with leases, startup cost, potential earnings, and much, much more.
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Coffee Shop Business. How to Start a Coffee Shop Now!
- Coffee Shop Book for Massive Money by Starting your own Coffee Shop!
- Narrateur(s): Skyler Morgan
- Durée: 1 h et 28 min
- Date de publication: 2019-05-24
- Langue: Anglais
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Get excited! If you have always wanted to start a coffee shop then... "Coffee Shop Business. How to Start a Coffee Shop Now! Coffee Shop Book for Massive Money by Starting your own Coffee Shop! by Brian Mahoney is the audiobook for you....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Auteur(s): Stephen Wendel
- Narrateur(s): Danny Hughes
- Durée: 12 h et 46 min
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Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Narrateur(s): Danny Hughes
- Durée: 12 h et 46 min
- Date de publication: 2023-07-25
- Langue: Anglais
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In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Digital Product Blueprint
- How to Turn Your Knowledge, Passion or Expertise into Information Products You Can Sell Online
- Auteur(s): Nathan George
- Narrateur(s): Alex Freeman
- Durée: 1 h et 37 min
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Learn how to make money online with digital products. New opportunities make it easier to start an online business these days. However, there is a lot of confusion out there and the misleading information could leave you overwhelmed with information overload. Digital Product Blueprint cuts to the chase to one of the fastest ways you can start earning online today.
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Digital Product Blueprint
- How to Turn Your Knowledge, Passion or Expertise into Information Products You Can Sell Online
- Narrateur(s): Alex Freeman
- Durée: 1 h et 37 min
- Date de publication: 2017-06-14
- Langue: Anglais
- Learn how to make money online with digital products....
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Prix courant: 9,20$ ou 1 crédit
Prix réduit: 9,20$ ou 1 crédit
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Design for How People Think
- Using Brain Science to Build Better Products
- Auteur(s): John Whalen PhD
- Narrateur(s): Mitchell Dorian
- Durée: 4 h et 43 min
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User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.
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Design for How People Think
- Using Brain Science to Build Better Products
- Narrateur(s): Mitchell Dorian
- Durée: 4 h et 43 min
- Date de publication: 2021-05-18
- Langue: Anglais
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User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Crowdfunded
- The Proven Path to Bring Your Product Idea to Life
- Auteur(s): Mark Pecota
- Narrateur(s): Mark Pecota
- Durée: 4 h et 43 min
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In Crowdfunded, Mark Pecota breaks down the step-by-step system he and his team have used to launch thousands of products in dozens of categories. In the process, LaunchBoom has driven more than $100 million in revenue through Kickstarter, Indiegogo, and other e-commerce platforms.
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Crowdfunded
- The Proven Path to Bring Your Product Idea to Life
- Narrateur(s): Mark Pecota
- Durée: 4 h et 43 min
- Date de publication: 2023-08-14
- Langue: Anglais
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In Crowdfunded, Mark Pecota breaks down the step-by-step system he and his team have used to launch thousands of products in dozens of categories. In the process, LaunchBoom has driven more than $100 million in revenue through Kickstarter, Indiegogo, and other e-commerce platforms....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Where to Start and What to Ask
- Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business.
- Auteur(s): Susan Lukas
- Narrateur(s): Kathleen Godwin
- Durée: 6 h et 45 min
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As a life raft for beginners and their supervisors, Where to Start and What to Ask provides all the necessary tools for garnering information from clients. Lukas also offers a framework for thinking about that information and formulating a thorough assessment. This indispensable audiobook helps therapeutic neophytes organize their approach to the initial phase of treatment and navigate even rough clinical waters with competence and assurance.
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Where to Start and What to Ask
- Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business.
- Narrateur(s): Kathleen Godwin
- Durée: 6 h et 45 min
- Date de publication: 2024-09-02
- Langue: Anglais
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As a life raft for beginners and their supervisors, Where to Start and What to Ask provides all the necessary tools for garnering information from clients. Lukas also offers a framework for thinking about that information and formulating a thorough assessment.
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Prix courant: 39,56$ ou 1 crédit
Prix réduit: 39,56$ ou 1 crédit
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Untrapping Product Teams
- Simplify the Complexity of Creating Digital Products
- Auteur(s): David Pereira
- Narrateur(s): Dallin Bradford
- Durée: 8 h et 51 min
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Untrapping Product Teams guides you to simplify what gets unintentionally complicated and equips you to overcome dangerous traps while steadily driving customer and business value. This is just another book about product management. Its a thought-provoking guide filled with simplicity, encouraging you to act today for a better tomorrow. This book is for anyone facing the challenges of working on or with product teams.
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Untrapping Product Teams
- Simplify the Complexity of Creating Digital Products
- Narrateur(s): Dallin Bradford
- Durée: 8 h et 51 min
- Date de publication: 2024-09-30
- Langue: Anglais
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Untrapping Product Teams guides you to simplify what gets unintentionally complicated and equips you to overcome dangerous traps while steadily driving customer and business value.
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Leading from Anywhere
- The Essential Guide to Managing Remote Teams
- Auteur(s): David Burkus
- Narrateur(s): David Burkus
- Durée: 4 h et 58 min
- Version intégrale
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It’s undeniable that we’re entering a new era of remote work. While many leaders seek to run business as usual, why settle for the usual when remote teams allow us to work even better? The research shows that employees are more productive and engaged when they have the freedom to work from anywhere.
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Leading from Anywhere
- The Essential Guide to Managing Remote Teams
- Narrateur(s): David Burkus
- Durée: 4 h et 58 min
- Date de publication: 2021-01-12
- Langue: Anglais
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It’s undeniable that we’re entering a new era of remote work. While many leaders seek to run business as usual, why settle for the usual when remote teams allow us to work even better? The research shows that employees are more productive and engaged....
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Prix courant: 22,13$ ou 1 crédit
Prix réduit: 22,13$ ou 1 crédit
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Start at the End
- How to Build Products That Create Change
- Auteur(s): Matt Wallaert
- Narrateur(s): Matt Wallaert
- Durée: 4 h et 40 min
- Version intégrale
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Au global
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Performance
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Histoire
Start at the End offers a new framework for design, grounded in behavioral science. Technology executive and behavioral scientist Matt Wallaert argues that the purpose of everything is behavior change. By starting with outcomes instead of processes, the most effective companies understand what people want to do and why they aren't already doing it, then build products and services to bridge the gap. Wallaert underscores with clarity and humor how this approach can improve the way we work and live.
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Start at the End
- How to Build Products That Create Change
- Narrateur(s): Matt Wallaert
- Durée: 4 h et 40 min
- Date de publication: 2019-06-11
- Langue: Anglais
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Start at the End offers a new framework for design, grounded in behavioral science. Technology executive and behavioral scientist Matt Wallaert argues that the purpose of everything is behavior change....
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