Product Leadership

This small but powerful book takes on the conventional thinking that says more resources are the answer to new product delys - helping you to see what is really going on as your organization seeks to innovate and launch new products. In an open and straight-talking manner, it teaches you to challenges the premises undermining your performance. Then, it shares strategies that strike directly at the root causes, so you can start taking action immediately.

To succeed, a startup needs to fulfill certain criteria and processes regardless of how tedious they may be. With a focus on streamlining and value creation relevant to innovations across all sectors, the Lean philosophy examines the best way to approach a project. Lean Startup teaches us how to eliminate wasteful practices and underlines the importance of both a strong sense of direction and flexibility toward the success of your project.

The world is in a constant state of flux, making it imperative for companies to keep changing and innovating to meet the market needs. This is even more pertinent now, as we are witnessing the biggest crisis in recent history. This crisis might lead to more companies struggling, and collapsing. If market-, client-, and user-needs change while companies don’t, they risk losing. On the flip side, businesses that stay relevant and lead the pack are those that are constantly and mindfully innovating with correct and proven methods.