Professional Athletes

When Ashton Kutcher first heard about 50 Cent's nine-figure Vitaminwater windfall in 2007, the actor realized he'd been missing out. He soon followed the rapper's formula - seeking equity instead of cash for endorsement deals - but with a twist: as the first person to top one million Twitter followers, Kutcher leveraged his social reach to accumulate stakes in a vast range of user-hungry tech startups. A decade later, Kutcher is perhaps the brightest in a firmament of star investors from Beyoncé and Jay-Z to Jennifer Lopez and Alex Rodriguez.

Sound interesting? The author thinks so too! Listen to How False Idols Are Praised and learn about Baal, God's view on false gods, and the worship of professional athletes and movie stars.

By studying this playbook, aspiring and rookie NBA and NFL athletes will be able to create a blueprint to prepare them to navigate the world of professional sports and successfully transition into the final stage of their lives. This playbook takes a proactive approach in addressing the common issues that plague athletes, enabling them to move forward strategically and with purpose.

An inspirational, motivational book that chronicles Michael MacDonald's transformation from a scholarship player at Rutgers' high-level Division I basketball program to a highly successful executive at Xerox and then chairman and CEO of Medifast.

A retired NFL player shares his story of achieving maximum success as a professional athlete, followed by notoriety in corporate America, then catastrophic failures that cost him everything he owned in just 90 days. But even in the face of crushing defeat, he identified and put into action the traits required to rise from the ashes and find success again. Now this inspiring, candidly written, and time-tested method of success is available to you!