Psychology Career

The latest book from Dr. Direct™ will show you how to master online advertising and enhance your social media strategies. This is the perfect companion to the author’s bestselling book Ca$hvertising. Cashvertising revealed the secrets of ad agencies to the masses. With Cashvertising Online, Whitman reveals even more and how to implement his advice in clear-language to increase your bottom line.

How to read the room and understand the people and the situation instantly. Social awareness is not a given these days. But if you have it, it will seem like you have a superpower because of how perceptive you'll be. But the secret is that it's not hard. Get inside people's heads with a simple conversation or observation.

What if I told you that there was a social media platform where you could drive consistent, passive traffic to your website without spending a DIME on advertising? And that your posts on this platform can generate potential leads for YEARS to come, rather than just disappearing immediately in a news feed? You would probably think I was crazy! But Pinterest does all of these things, and many marketers aren’t even aware of the amazing benefits of using Pinterest to promote their website, product, or service.

Distilling the primary lessons of Ferguson's phenomenal success as manager at Manchester United and showing how you can apply them to you own personal goals, this book explains Ferguson's approach to people management, changing mind-sets, visualisation, building confidence and embracing change - all techniques at the heart of turning Manchester United into a winning machine.

What if you knew how to sell on the subconscious level? What if you knew the tactics and techniques that allowed you to penetrate through your customer’s conscious faculty and reach them on a deep and influential level? What if you knew exactly how to produce the emotional reaction that would cause them to buy? What if you knew how to read your customer’s body language so well that you could lead them to the decision you wanted, with ease? Listen to find out more.

Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.

Art Thinking combines the mind-sets of art and the tools of business to protect space for open-ended exploration and manage risks on your way to success. Art Thinking takes you from "Wouldn't it be cool if...?" to realizing your highest aims, helping you build creative skills you can apply across all facets of business and life. Warm, honest, and unexpected, Art Thinking will help you reimagine your work and life-and even change the world-while enjoying the journey from point A.

We often don't realize how much control we have over our thoughts, feelings, and actions. On some days, the most minor irritation can upset us, but, on others, we are in our best form and can rise to challenges with grace. These fluctuations depend on the neural networks firing in our brains, but we have the power to consciously break hardwired thought patterns. Author Due Quach developed an intimate understanding of the brain during her personal journey of healing from PTSD.

We are in the midst of one of the greatest status revolutions ever, and it's a brave new world indeed. Who better to guide us through it than Michael Lewis, whose subversive, trenchant humor is the perfect match to his subject matter. Here is an audiobook as fresh as tomorrow's headlines, and as entertaining as its best selling predecessors.

If you want to succeed in life or career; regardless of your industry, profession (not just marketing or sales profession), location, age, gender, or any other aspect, you need to become more persuasive, you need to influence people. You cannot do it all on your own - you need people to leverage your efforts and get results faster. Persuasion is not merely for marketing and sales people - it’s the basic life skill that every human being needs to sell their view point, ideas, and get people along - everyone is into salesmanship.

To talk about happiness means talking about an illusion, a goal in life, something very desirable but, at the same time, ephemeral. At least, if we are referring to the idealized “happiness” sold through commercials, television, or radio. But happiness is much more than achieving a desired goal in particular. It is a daily effort to maintain that state, otherwise, what would be the purpose of achieving happiness if we have to lose it afterward?

Leadership is a set of abilities with which a lucky few are born. They're the natural relationship builders, master negotiators and persuaders, and agile and strategic thinkers. The good news for the rest of us is that those abilities can be developed. In The Leader's Brain: Enhance Your Leadership, Build Stronger Teams, Make Better Decisions, and Inspire Greater Innovation with Neuroscience, Wharton Neuroscience Initiative Director Michael Platt explains how.

El amor debería ser una realidad en nuestra existencia, no solo un sueño o el tema de unos versos. Es un término que ha de cobrar vida. Y nunca es demasiado tarde para experimentar amor por primera vez.

One of the nation's leading psychologists asks why today's corporate leaders desire but reject creative solutions - and finds some surprising conclusions.

Enhance communication with your partner without feeling as you speak two different languages. What if a few simple skills could radically improve your life, marriage, and your relationship? Imagine a life with your partner without conflicts, anxiety, and trust. Communication in Relationship will teach you how to use easy, actionable activities to strengthen your marriage by working together or working through problems separately, from open-ended conversation prompts to fast quizzes.

In leadership, you need to be able to play to your strengths and look toward overcoming your limitations. The first and most important step is identifying and understanding your leadership style. Without this self-analysis, it’s impossible to know what your strengths and limitations are.

In Friend and Foe, researchers Galinsky and Schweitzer explain why this debate misses the mark. Rather than being hardwired to compete or cooperate, humans have evolved to do both. It is only by learning how to strike the right balance between these two forces that we can improve our long-term relationships and get more of what we want.

Phoenix J. Waldren combines expert knowledge with personal empathy, offering a supportive narrative that speaks to adults with ADHD. Whether you're aiming to boost your career, enhance personal life, or find more joy and balance, this audiobook provides the guidance to navigate ADHD and thrive.

Character Strengths Matter: How to Live a Full Life brings the 24 character strengths to life with stories involving children, teenagers, adults, and elders; occurring in family life and business settings. Research shows that using character strengths in new ways for a week makes people happier up to six months later. Based on the unusual premise that a key way to build strength is to act "as if" you have that strength already, the audiobook includes short passages to try on strengths.

The entire process of selling goods, personally, or by means of advertising or display, is essentially a mental process depending upon the state of mind induced in the purchaser, and that these states of mind are induced solely by reason of certain established principles of psychology.