Psychology Research

The person you sell to needs to know you understand what their problem or issue is. As human beings, we need to feel validated, understood, and cared for. Addressing this in your sales copy or your sales script will help it become much more effective, resulting in more conversions and a distinct advantage over your competitors.

Breaking Through Depression explores how the anatomy of the brain and the biochemistry of nerve impulses play a major role in how we view ourselves and the world. Drawing from his long-term research, Dr. Philip W. Gold makes the case for depression arising at the intersection of genetic vulnerability with stressful, disturbing life experiences that get encoded in our emotional memory.

A lot of Erickson's methods involved the production of a trance state in his patients. This concise book presents a convenience summary that you can use so that you can immediately begin to apply his approach with your clients or patients. Milton H. Erickson, MD was an American psychiatrist who pioneered several indirect or permissive hypnosis techniques. He also developed several naturalistic techniques using metaphors and stories. He is one of the two most important figures in the development of hypnosis and hypnotherapy in the 20th century.

Over the last decade, scientists have discovered the importance and widespread presence in the body of a remarkable family of proteins known as prion proteins. Research links various types of prion proteins to neurodegenerative diseases such as Parkinson's and Alzheimer's—and this has fueled the search for new drugs that could halt the progression of these terrible disorders. Other discoveries have revealed the essential roles prion proteins play in memory and immunity, and the part they may have played in the beginnings of life on our planet.

Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream. But while we all marvel at how different-and weird-real people behave compared to the "rational actors" of traditional economics, in the end we go back to business as usual.

This book reveals a recipe of seduction applicable to ALL of approximately 10 million women born on July 6 of common years (or July 5 of leap years) and provides details about their sexual factors: behavior, preferences, desires, fantasies, dislikes; frequency of sexual activity, potency, preferred positions, attitude towards monogamy and polygamy, sexual orientation, etc. Note that the recipe is will work only on people of sex and date of birth specified above.

On the ten-year anniversary of the release of Joe Public Doesn't Care About Your Hospital, Chris Bevolo and Revive have set their sights a decade in the future with Joe Public 2030: Five Potent Predictions Reshaping How Consumers Engage Healthcare. The book explores five key ways consumer health engagement may change over the coming decade, covering everything from AI and personal monitoring to consumerism, new competition, the politicization of healthcare, and growing health disparities. The purpose of the book is to spark conversation about the future of healthcare.

If you’re reading this, you’re probably looking for ways to overcome stress. What if I told you that you could rewire your own brain to make that possible? No, this isn’t science fiction. In fact, you do it every time you learn something new. If you want to be in control of your life instead of anxiety telling you what you can and cannot do, keep reading. The human brain is capable of amazing feats, and we have power over how it works and what it does. Instead of being inflexible, it is pliable and will work the way you want and direct it to work.

Among today’s most successful businesses are those that have significantly transformed our daily routines. This focus on the consumer experience, not solely on product, has enabled them to drive remarkable growth and customer loyalty and, in many cases, to create totally new marketplace categories. Seeing the How invites you to reimagine your brand, company, or idea through the lens of consumer experience. It gives today’s disruptors a path to offering consumers a new and better way to do what they do, clearly demonstrating how to see opportunities, and how to seize them to great advantage.

Fake News: Falsehood, Fabrication and Fantasy in journalism examines the causes and consequences of the "fake news" phenomenon now sweeping the world’s media and political debates. Drawing on three decades of research and writing on journalism and news media, the author engages with the fake news phenomenon in accessible, insightful language designed to bring clarity and context to a complex and fast-moving debate.

Healing the Body is a hypnotist and hypnotherapist's guide to how and why through suggestion and imagination the mind is a power tool for assisted and self-healing for physical health issues. For medical practitioners, it provides an explanation why all somatic and psychosomatic healing must consider the impact of the mind. Although this book is not intended for the general public, such listeners can also benefit by understanding the nature of healing even though it should not be used as a substitute for professional medical care.

Over the last four decades, debt, bankruptcy, and home foreclosures have risen to epidemic levels, and the personal savings rate has sunk dangerously low. Why, in the richest nation on Earth, can't Americans hold on to their money? First published in 2008, Stuart Vyse's Going Broke described the epidemic of personal debt that existed in the years leading up to the Great Recession and anticipated the home mortgage crisis that started it. Ten years later, this fully updated new edition tackles the post-recession era of economic recovery.

Drawing on insights from across the social, behavioral, and natural sciences, Michelle Baddeley explores contexts in which behavior is driven by the herd. She analyzes the rational vs nonrational and cognitive vs emotional forces involved, and she investigates why herding only sometimes works out well. With new perspectives on followers, leaders, and the pros and cons of herd behavior, Baddeley shines vivid light on human behavior in the context of our ever-more-connected world.

This first volume of Best Sex Writing of the Year features a number of significant bloggers and some of the most important stories of the past two years. Alexandria Goddard is the blogger who made the important connections in the historic Steubenville Rape Case; Epiphora is the most renowned and saucy sex toy reviewer who has legions of dedicated followers; Lux Alptraum has recently sold the wildly successful Fleshbot and taken an editorial position at Nerve.

Peter Bandettini covers the essentials of fMRI, providing insight and perspective from his nearly three decades of research. He describes other brain imaging and assessment methods; the sources of fMRI contrasts; the basic methodology, from hardware to pulse sequences; brain activation experiment design strategies; and data and image processing. A unique, stand-alone chapter addresses major controversies in the field, outlining 26 challenges that have helped shape fMRI research.

Why do we do the things we do? The classical view of economics is that we are rational individuals, making decisions with the intention of maximizing our preferences. Behaviorists, on the other hand, see us as relying on mental shortcuts and conforming to preexisting biases. Richard Robb argues that neither explanation accounts for those things that we do for their own sake, and without understanding these sorts of actions, our picture of decision‑making is at best incomplete.

Secret Sexual Desires reveals recipes of seduction! Is your personal life not working out? Do you want to be desired by others? Any woman or man can use this book to connect with people and improve sex life fast, and without the need to invest a lot of energy. Whether you are a man or a woman, gorgeous or ugly, rich or poor, young or not so young - you can use the practical information provided in this book! It reveals proven recipes of seduction.

Circadian is a collection of lyric essays that reach beyond personal narrative and exist in the vast landscape of curiosity and intrigue. With an astute attentiveness to language and form, Chelsey Clammer poetically weaves personal stories into the narratives of different - yet connecting - fields of study. Through this, she explores experiences of trauma, mental illnesses, and the rhythmic and oscillating desires for solitude and connection. Each essay in Circadian stands as a witness to the brilliant and destructive cycles that create our lives.

En esta obra revolucionaria que ocupa desde hace años los primeros puestos en las listas de ventas de Estados Unidos, Gladwell, un auténtico gurú de los negocios, analiza la trayectoria de varios productos y tendencias de gran éxito hasta descubrir cómo y por qué se alcanza el punto de inflexión a partir del cual algo se convierte en un fenómeno de masas: el punto clave.

Si usted o un ser querido está luchando contra un trastorno alimentario, el problema no es usted, y no es culpa suya ni de su ser querido; los trastornos de la alimentación son enfermedades complejas. Gracias a este audiolibro aprenderá todo sobre los diferentes tipos de trastornos alimentarios, qué los causa, a quiénes afectan y mucho más.