Publishing Business

Writing at Work covers everything professionals need to know about writing on the job today. HR and L&D managers can use this new course to train experienced employees who already know the basics of business writing but could use a refresher.

The business of book marketing has changed! The traditional rules longer apply, and a new era of marketing books is upon us - an approach in which authors are authentically engaging their audiences. But where do you start? Today's mega-success authors are not only writers but entrepreneurs who expertly work a strategy that leverages the power of social media, search engine optimization, advertising, speaking, bookstore signings, and a combination of other programs that are incredibly rewarding to the author.

Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; and more.

A unique and significant guide to selling more books through personal appearances and online interviews, brimming with information and resources as well as tips and ideas from nearly two dozen author-speaker professionals.The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books.

In today's fast-paced, competitive business environment, everyone needs to communicate clearly and use time productively. E-Mail: A Write It Well Guide is a user-friendly audiobook that is filled with guidelines, tips, and tools. Discover how to write professional email that gets results, makes better use of email time, and avoids problems that can be costly. The updated version includes a section on using instant messaging and handheld devices. Used by individuals, corporations, and trainers, this is a must-have for anyone who writes emails at work.

Gone are the days when education was something that happened only at the start of your career. The name of today's game, both personally and professionally, is to be constantly learning: just enough, just in time, and never stopping. But where can knowledge workers, professionals, and lifelong learners go to find the training and education they need to stay current and thrive?

Coined the Laundromat Millionaire, Dave Menz is a working-class guy who grew up in poverty and overcame superhero-like obstacles. His story depicts a life and business journey that doesn’t stop at rags to riches - it begins with a stubborn and obsessive mission to become a business owner with the tenacious purpose of helping others to do the same. Dave Menz reveals his necessary strategies for success: preserving a thirst for knowledge, delaying gratification, accelerating new revenue streams, and having a stellar business plan and infinite business model - and mentality.

In his book, Ray Dalio shares the unconventional principles he's developed, refined, and used over the past 40 years to create unique results in both life and business - and which any person or organization can adopt to help achieve his or her goals. This audiobook summary allows you to skip to the nuggets of wisdom and actionable content in a very easily absorbed way, including key takeaways at the end of each chapter.

Delivering a speech can be nerve-wracking, especially when you don’t do it frequently. The pounding heart, trembling hands, and almost overwhelming urge to flee. Rest assured, you're far from alone. But imagine a path rooted in time-tested ancient wisdom that can transform you from a hesitant speaker to someone capable of leaving a lasting impression on your audience.

Feeling stuck in the daily grind? Unsure of how to change things for the better? Eager to kick lingering bad practices to the curb once and for all? Peak performance coach and professor of psychology Wil Dieck has extensively researched the habitual use of tools that help control thought. And now he’s here to share the ingenious rituals employed by top martial artists to tap into the power of the mind.

My name is George A. Stewart, I am 43 years old, and I worked for 12 years as a store manager for Burger King - a truly dead end job. I decided to quit and took up a job as a freight agent working under an established freight broker. My job included looking for new clients, taking orders, and matching shippers with carriers. In one year or so, I felt that I had enough experience and contacts to start my own firm. In this book I've outlined every step to becoming a successful freight broker - steps that anyone can understand and follow.

People don't always communicate well. It's a fact of life. But you don't have to be a helpless witness or participant in a conversation that steadily unravels into misunderstandings, confusion, and even hostility. You can take charge - and you can make a difference! Breakthrough Communication provides easy-to-implement strategies for virtually any business situation, whether it's one-on-one or within a group.

Are You up for the Challenge? is about working with your unconscious mind to create lasting change in your life. Are there any areas of your life that you want to change? Have you ever tried to make the change and not succeeded? Chances are, you've been working against your unconscious mind. It's time to take charge and create the change that you want in your life.

Do you want to feel and do better? The biggest problem you face is that most self-help, training, and coaching is outdated and ineffective in our challenging world. Why? It’s NOT rooted in cutting-edge science about how your brain ACTUALLY works and what ACTUALLY stops you from fulfilling your potential. The solution? Become a “Habit Mechanic.” Dr. Jon Finn will teach you how. This NEW, uniquely powerful approach draws on proven insights from cutting-edge neuroscience, behavioral science, psychology, and world champions.

Kim Scaravelli has been writing online content for over 20 years. Over that time, she has helped hundreds of organizations build authority, communicate effectively, and develop meaningful connections with people. In this practical guide, she walks you through the process of writing, from setting up your writing space to researching, crafting first drafts, editing, and mastering the long game. Because success isn't about being able to write one piece of content. It's about being able to create content whenever you need to and enjoying the feeling of making words work.

“Os 7 Hábitos das Pessoas Altamente Eficazes” é um manual para todas as pessoas que desejam ser bem-sucedidas, seguir em frente e descobrir seu potencial. Covey revela um passo a passo para viver com justiça, integridade, trabalho e dignidade humana–princípios que nos proporcionam a segurança para nos adaptarmos à mudança, bem como sabedoria e força para tirar proveito das oportunidades criadas pela mudança.

This marketing guide is an essential listen for anyone looking to truly be “in the know” as a top marketer in today’s fast-paced sales landscape. Not only does Erik Huberman discuss marketing fundamentals like choosing the right advertising funnels or converting customers and lifetime value, but he also includes data, statistics, and anecdotes as evidence for his strategies. The Hawke Method will do for business and marketing what Dale Carnegie did for interpersonal relationships with How to Win Friends and Influence People.

Do you feel stuck in one or more areas of your life? Do you feel like you are subject to the incessant chatter of the negative voices in your head? This audiobook is for you! Unstuck Yourself is more than just an audiobook...it's a life guide! Whether you are just looking to make some minor improvements in your perspective on life, taking your personal or professional game up a notch, or healing after a major life challenge...this audiobook applies to you!

No matter how good a candidate looks, how much research he/she has done, or how perfectly his/her qualifications match the job description, if you’re not prepared with great answers to the toughest interview questions, you won’t get the job. The good news for you is that it is possible to be prepared and ready for your next job interview. You can be the next to feel you nailed them after concluding your interview. What a rush!

Everything you’ve been taught about leadership is backward, beginning with the costly mistake that causes you to sacrifice money, time, and human capital day after day. It’s not a calculation error or a problem with management style—it’s repeatedly choosing revenue and results over connection and team.