Publishing Business

How many business books can stand a 100-year test of time? This little volume has done just that. It's been called "The best marketing book you've never read". And while it continues to slip under the radar of many, thousands of ambitious business people regard this classic tale as one of the most important business lessons they've ever learned.

Tanner Chidester built his multimillion-dollar online company from scratch with no budget, marketing plan, or business experience. Now, in Infinite Income, Tanner is showing you how you can build your own online empire by letting your ambition drive you and newfound knowledge guide you. From realtors and writers to personal trainers and consultants, all types of entrepreneurs will benefit from Tanner’s customizable approach to starting a business.

In three generations, the D’Oyly Carte family and London’s Savoy Hotel pioneered the idea of the luxury hotel and the modern theater, propelled Gilbert and Sullivan to lasting stardom, made Oscar Wilde a transatlantic celebrity, inspired a P. G. Wodehouse series, and popularized early jazz, electric lights, and Art Deco. Following the history of the iconic Savoy Hotel through three generations of the D’Oyly Carte family, The Secret Life of the Savoy brings to life the extraordinary cultural legacy of the most famous hotel in the world.

Build a Better Business Book is the first accessible and comprehensive guide for authors who want to create impact. Josh Bernoff, a best-selling author, veteran editor, and insightful writing coach with decades of experience on 45 successful book projects, explains the systematic way to refine your idea and then research, write, publish, and promote a book that matters.

Building a brand and growing a business can be expensive and time-consuming. But you have a key advantage and secret strategy, one that will set you apart no matter your industry, product, or company size. You have a story, and it’s one of your most valuable assets. In Founder Brand, marketing expert Dave Gerhardt reveals how to build your brand by positioning yourself as the story, heart, and soul of your business. This is a tactical guidebook that first shows you how to tell your story, then how to put your story to use as a marketing strategy.

Whether you're a wholesaler looking to start selling to your customers online, or an online retailer looking to branch out into B2B sales - this book will take you through the key stages to making B2B eCommerce a success for your business. It will take you through the four stages to success: Should you add eCommerce to your business, getting everyone and everything ready, making the website a reality, making B2B eCommerce a success: Site launch and ongoing marketing.

From Plato to present, the wisdom of the western world in writing is summarized. Oratory is also covered.

There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this audiobook will act as a north star for small business owners looking to grow. Like Alice herself, the book is honest, practical, engaging and actionable - no fluff or complication allowed - and will help you build a community, get visible and make sales. It is rooted in theory but with real-life experiences, and will leave you with the clarity and systems to take your business to the next level.

The Art of Strategic Partnering is a how-to guide for creating and managing successful strategic partnerships. Made for entrepreneurial leaders and executives, this audiobook shows you how to grow a company and achieve game-changing results. Learn tried-and-true lessons from a Silicon Valley industry expert who has successfully negotiated and managed more than 150 strategic partnerships.

According to Mark Mincolla, PhD, developing our superconscious mind and recognizing the divine source that exists within each of us is what generates miracles. A wholistic physician for more than three decades, Mark used his own techniques and learnings to cure himself of a life-threatening illness. In The Way of Miracles, he shares experiences, documented research, and exercises that he provides his patients and uses himself to raise consciousness in order to cultivate the ability to heal and create miracles that have a lasting effect.

Drawing on her extensive experience, Jamie proposes a new role for Agile projects: the Agile business analyst. She details 30 achievable ways that such a role will increase relevance, quality and overall business value, and provide business users with crucial support. This second edition has expanded to include new Agile methods that have emerged or gained prominence since the first edition.

Customer Experience expert Jim Tincher provides the wisdom and tools to show business-to-business (B2B) organizations how to build and sustain superior customer experience (CX) as a core business activity.

In The Game Changing Attorney, marketing expert Michael Mogill takes you through the process of creating powerful visual content that connects emotionally with potential clients. You'll learn the value of differentiation and storytelling, while unlocking the keys to landing the best clients and highest-value cases.

In Systems of Survival, Jane Jacobs identifies two distinct moral syndromes—one governing commerce, the other politics—and explores what happens when these two syndromes collide. She looks at business fraud and criminal enterprise, government’s overextended subsidies to agriculture, and transit police who abuse the system the are supposed to enforce, and asks us to consider instances in which snobbery is a virtue and industry a vice.

Why are gender equality initiatives not helping all women equally? Why does there continue to be a lack of Black women in senior management and leadership? How can the mindsets and strategies of companies whose approach is to focus on gender first, and only then to look at race, be changed to become more intersectional and inclusive? Closing the Gap serves to contextualize how companies unintentionally position Black women in situations where they cannot thrive or reach their full potential.

Belfast, 1980, is the apocalypse. Bombings, riots, army on the streets, low flying helicopters, and ever-present rain. The grinding Northern Irish civil war between Protestants and Catholics has been going for a decade now. Hated by both sides are the police.

This printing of Men and Rubber: The Story of Business by Harvey S. Firestone is part of the Farnam Street Timeless Classics Series, where we continue with our goal of "mastering the best of what other people have figured out".

Art-Write:The Writing Guide for Visual Artists has a single intention: to teach artists how to write about their own artwork. This concise and current career resource is filled with achievable advice on how to write for art promotion and sales. The audiobook offers a step-by-step approach to create a professional artist statement, with thinking and writing exercises to ease the process and develop authentic and clear content.

Have you ever wondered what separates a successful entrepreneur from an unsuccessful one? Many people have asked this exact same question over and over again. Unlike feel-good nonsense, we brought together a package of applicable information you can implement immediately. By applying the lessons of this audiobook, your business and personal life will be better off.

From Thomas Edison to Steve Jobs, the "nail it then scale it" method is based on pattern recognition of the timeless principles and key practices used by successful entrepreneurs to repeatedly innovate. These processes and principles have now been distilled into a handbook to guide entrepreneurs and innovative product managers to victory. Stop following conventional wisdom, and join the few entrepreneurs that can consistently take their innovative idea all the way to a successful company launch.