Publishing Business

What is more powerful than to influence and persuade the mind of another? To influence and persuade is to sell and to sell is human. In business and in life, there is only one way to make money and that is to sell. You either sell your time or you sell something else. The art of selling has always been powerful and will always be the key to reaching an unlimited income in business and in life.

The book explains what it takes to build and manage partner channels in the software industry. The book uses the business model framework introduced by Alexander Osterwalder. It provides a practical guide for organizing the activities required to design productive partner programs as well as implement these programs for the recruitment and management of partners that will find, win, make, keep, and grow happy customers on our behalf.

In the new world of instant decisions, we need to master the words and phrases to successfully move our potential clients to lifelong clients. Easy...when we can read their minds and service their needs immediately. Can we master these new words, phrases, and five questions quickly? Of course we can, and this audiobook shows us how.

Start Your Music Business is a simple guide for songwriters, producers, music publishers, independent record labels, artists, bands, musicians, and individuals in the music industry who want to legally start and grow a successful music business.

Introducing Project Management Mastery—the ultimate guide to mastering project planning and scope management. This comprehensive book is perfect for project managers, team leaders, and anyone responsible for managing projects of any size, complexity, or industry.

Inspired by that British (BBC) television program called The Great British Bake Off and love, more pet owners are making homemade treats for their furry companions. Fueled by the rapid spread of information on the internet, there is, what seems like, an unending array of pet recipes. It’s never been easier to treat Fido and King homemade artisan dog treats. And for those dog owners who haven’t yet jumped into baking for their pets but are more than willing to buy gourmet treats, some of the best options can be found at places often called pet bakeries.

Curious to catapult your crochet business? Or maybe start a crochet business? This is a must-have book that provides you with the best tips and secrets to learn how to be successful in writing, selling, and marketing digital patterns for your crochet business! Your purchase also includes free crochet patterns from your favorite designers along with free templates for your patterns.

Good capital allocation is the secret sauce of business success and investment returns. How could what you spend money on inside a business not be of utmost importance? I looked for a business person's guide to effective capital allocation for years. I thought, "What a nice gift to send to the CEOs of my portfolio companies!" as visions of outsized returns danced in my head. To my dismay, the search came up dry. I decided I'd have to write my own. I started at the individual customer transaction level and built all the way up to M&A, share buybacks, and beyond.

Planet Hurt, Volume One: The Idea & the Process is a revolutionary psychological eye opener and guidebook of sorts for those who wish to improve their relationships (be it personal or professional), face and conquer their deficiencies, and lead more fulfilled lives.

The ultimate do-it-now guide to getting started in managed services. Now includes chapters on cloud services, bundling, and more. Whether you're a new computer consultant or an experienced technician making the move to managed services, this is the perfect book for you! The book includes step-by-step instructions for creating service offerings, reformulating your business, creating service agreements, and more!

You may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today. This seminal work on how public opinion is created and shaped, offers a glimpse into the world of propaganda and advertising.

No one disputes that LinkedIn is the world’s biggest job market. So it’s about time that someone with the inside scoop explained how to make the most of it. Here, from two LinkedIn experts and former employees, is the definitive guide that demystifies the massive site and gives every listener—from the newly minted college graduate to the midlife career-changer—the most important strategies to win the modern job search game. Clear, lively, and decidedly practical, Linked shows how to burnish your personal brand so recruiters come to you.

Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multimillion dollar brands. There are good reasons for this; we now understand better than ever before the psychological and sociological reasons why apparent frivolity creates serious business benefits.

Corporate culture is ground zero for your organization. If left to chance, corporate culture will fall to the lowest common denominator or the loudest voice, resulting in inconsistency at best and volatility at worst. Scaling your company means scaling your culture first. You need a clear playbook with actionable steps to foster alignment and a results-driven team of passionate stakeholders. In Scaling Culture, Ron Lovett provides you with the key components you need to create a successful organization that lasts.

When it comes to estate planning and the effective transfer of wealth, most discussions involving the terms wealth and money use those terms interchangeably. Although the two are not the same, most estate planners today do not even broach this concept with their clients or include the less-tangible aspects of wealth as they draft an estate plan. They simply develop an estate plan that prepares the family's financial assets to be dumped, divided, deferred, and dissipated among the members of the next generation.

In the Confidence and Assertive Skills for Women guide, you're going to discover: How to become a confident, strong, and calm woman in today's chaotic world. Real-life case studies of ordinary women like you who transformed their lives and became powerful, assertive women. How to get rid of the debilitating impostor syndrome and gain the confidence you need to take on the world. Foolproof strategies to help you become an assertive woman and impose your will on the world without coming across as pushy or domineering.

With very different and highly innovative business models, Dr. Peter Boulden and Dr. Craig Spodak are redefining the dental industry standard of care and the patient + dentist experience. On their podcast, Bulletproof Dental Practice, they provide insight on what it takes to be competitive in the age of Uber, Amazon, and corporate dentistry. Peter and Craig will help you build and realize your vision for a kick-ass practice that s not only successful, but also fulfilling.

In my book, DIY Small Business Accounting the Easy Way, you will start by learning the basics of accounting, such as maintaining the general journal, specialty journals, and the general ledger. Don’t worry, this is not a college textbook. I will show you what you need to know in easy-to-understand, conversational language. I came from an extensive accounting background, but that doesn’t mean that everyone understands the basics.

The Ford name is everywhere, even in places where you don’t see it. It is ingrained in the American way of life. From the way we make our food to the way we think about cars, it all came from the mind of this Irishman from Michigan. Henry Ford was a titan’s titan. In monetary terms, he was richer than the richest man alive today. Yet, he was the gentlest of souls and had the brightest of minds. This book covers his life from when his family immigrated to Michigan until his last breath.

According to financial expert Dave Ramsey, “Few categories of our lives define us and grow us spiritually, emotionally, relationally, and as people. Our work is one of those defining areas. Sadly, a "j-o-b" is what most people settle for. But as Dan Miller so powerfully points out in 48 Days to the Work You Love, “a calling lights up your life”. As a leading vocational thinker, New York Times best-selling author Dan Miller helps listeners better understand and organize their God-given skills, personality traits, values, dreams, and passions.