Publishing Business

Organized around the transition from student to professional life, Business and Professional Communication, Fifth Edition gives listeners the tools they need to move from interview candidate to team member to leader. Coverage of new communication technology and social media, and an emphasis on building skills for business writing and presentations help students gain a deeper understanding of the role of communication in successfully handling situations like job interviewing, providing feedback to supervisors, and working in teams.

A Deluxe Personal Success Collection including three timeless classics, each introduced by scholar of esotericism, Mitch Horowitz.

Do you love animals? Are you looking for a career that is recession-proof and always in demand? Would you like to be your own boss? You should start a pet hotel business! I have been in the pet care industry for over a decade. I first started working as a receptionist in my uncle’s veterinary clinic at age 18. I had owned dogs and cats in my childhood, but never thought about making it a career.

Tanner Chidester built his multimillion-dollar online company from scratch with no budget, marketing plan, or business experience. Now, in Infinite Income, Tanner is showing you how you can build your own online empire by letting your ambition drive you and newfound knowledge guide you. From realtors and writers to personal trainers and consultants, all types of entrepreneurs will benefit from Tanner’s customizable approach to starting a business.

We have awesome facts, benefits, features, testimonials, videos, brochures, PowerPoint presentations, proof, and inspirational stories. But what happens? Our prospects decide if they want to do business with us or not before we get to our good stuff. Why can’t they wait? We can complain, or we can help them make up their minds quickly in our favor.

In this book, you will learn from network marketing experts the top tips and strategies to get unstuck in your network marketing business.

Kyle Chayka is one of our sharpest cultural observers. After spending years covering minimalist trends for leading publications, he now delves beneath this lifestyle’s glossy surface, seeking better ways to claim the time and space we crave. He shows that our longing for less goes back further than we realize. His search leads him to the philosophical and spiritual origins of minimalism and to the stories of artists such as Agnes Martin and Donald Judd; composers such as John Cage and Julius Eastman; architects and designers; visionaries and misfits.

This book is like having coffee with an award-winning marketing expert. Most business guidebooks treat you like a dummy or an idiot. Not this one. This is a short and easy-to-listen-to guidebook filled with useful, no bullshit, only-what-you-need-to-know, immediately actionable advice for marketing your business or startup.

In Anticipate Failure, Lak Ananth—CEO of global venture capital firm Next47—describes the most common patterns of failure in innovation. He starts with the premise that building a business based on innovation is a perilous endeavor, and failures big and small are always around the corner. Ananth then dives into instances of failures, guiding the listener to understand root causes. Finally, he provides listeners with insights and coaching that will enable them not just to avoid failure, but to anticipate it and then get through it on the way to success.

This quick guide is straightforward and jam-packed with information. It contains the exact steps thousands of others have followed to achieve their goals. Become the passive millionaire you were born to be.

Build a Better Business Book is the first accessible and comprehensive guide for authors who want to create impact. Josh Bernoff, a best-selling author, veteran editor, and insightful writing coach with decades of experience on 45 successful book projects, explains the systematic way to refine your idea and then research, write, publish, and promote a book that matters.

The ultimate cheat sheet to LLC success: Everything you need to know (minus the headaches). You've got the drive, the ambition, the killer business idea. But who has time to make sense of dense legal documents or navigate the ever-changing tax laws? But what if you had a shortcut? A clear, concise guide that gives you the exact steps to launch and grow your LLC, without the headaches and costly mistakes? That's where this book comes in— the blueprint that separates the dreamers from the doers, your personal roadmap to LLC mastery, written in plain English, not legalese.

FACT: Less than 1 percent of all leads become customers. As a business, how can you break that trend and achieve client fidelity? In this book, learn the secrets behind the framework that will sell and retain your customers.

Embark on a transformative journey into high-ticket remote sales with "High Ticket Remote Closing: The Playbook for Successful Sales." This dynamic guide breaks down the complexities of remote sales into actionable insights. Perfect for both newcomers and seasoned professionals, this sales book stands out by summarizing each chapter with concise bullet points, ensuring you grasp the core strategies quickly and effectively.

Scientific Advertising by Claude C. Hopkins is a timeless classic in the field of marketing and advertising. The book outlines Hopkins's revolutionary approach to advertising, emphasizing the importance of testing and measuring the effectiveness of advertising campaigns. Through empirical observation and data analysis, Hopkins argues that advertising should be treated as a science rather than an art, with measurable results guiding decision-making. With clear and concise language, Hopkins shares his insights into consumer psychology, emphasizing the importance of understanding the desires and motivations of potential customers.

How do we know if we're following our true callings? How do we sharpen our senses to cut through the distractions of everyday reality and hear the calls that are beckoning us? Listen to find out.

In Systems of Survival, Jane Jacobs identifies two distinct moral syndromes—one governing commerce, the other politics—and explores what happens when these two syndromes collide. She looks at business fraud and criminal enterprise, government’s overextended subsidies to agriculture, and transit police who abuse the system the are supposed to enforce, and asks us to consider instances in which snobbery is a virtue and industry a vice.

Belfast, 1980, is the apocalypse. Bombings, riots, army on the streets, low flying helicopters, and ever-present rain. The grinding Northern Irish civil war between Protestants and Catholics has been going for a decade now. Hated by both sides are the police.

Tim Draper called this book the new bible for startup founders for a reason. It’s the A-Z recipe for creating a powerful pitch deck with all the right ingredients. Filled with tips and stories of what worked and what failed, peppered with insightful quotes from Silicon Valley Leaders.

In How to be a Great Real Estate Agent, Joe Rand shows you how to take a client-oriented approach to every aspect of your business: How to generate leads by providing creative services to people, rather than trying to manipulate them, How to turn your boring presentations relying on an outdated value proposition into engaging client consultations explaining the core services you actually provide. How to Be a Great Real Estate Agent will change the way you think about the industry, making you a better real estate agent - and a better person.