Publishing Business

Six little hormones pretty much determine your mood at every moment of your life. If one is out of balance, it can not only cause you to be depressed, it could also cause mayhem for the rest of your health. Learn what you can do about it.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.

Making an impact is essential for leaders who want to create positive change and leave a legacy - a trendy thing to say, but a hard tenet to live by. LeaderImpact, a movement of professionals dedicated to inspiring one another in this quest, has worked with leaders, entrepreneurs, and CEOs for decades to facilitate life-changing results. Now, Braden Douglas discusses their philosophy for success in Becoming a Leader of Impact.

The legal industry has long been risk averse, but when it comes to adapting to the experience-driven world created by companies like Netflix, Uber, and Airbnb, adherence to the old status quo could be the death knell for today’s law firms. In The Client-Centered Law Firm, legal technology expert Jack Newton offers a clear-eyed and timely look at how providing a client-centered experience and running an efficient, profitable law firm aren’t opposing ideas. With this approach, they drive each other.

This bundle provides the essential hacks and secrets to establishing a successful online presence, from understanding YouTube algorithms to optimizing website rankings and driving organic traffic. With this guide, you will learn to create engaging content that hooks and sells, make money as a video influencer, use hashtags effectively to build an influential Instagram presence and leverage the unique features of TikTok and Twitch to monetize content.

Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; and more.

Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.

From two-time, international best-selling author and futurist Doug Stephens, Resurrecting Retail is not just a riveting story of the unprecedented crash of an industry during this time of crisis but a road map for its rebirth. Meticulously researched in real time from inside the crisis, Resurrecting Retail provides a comprehensive and surprising vision of how COVID-19 will reshape every aspect of consumer life, including the very essence of why we shop.

The Cofounder’s Handbook brings business partnerships into the spotlight where they belong. Most people don’t realize how much their partnership affects the strength of their business. The right cofounder multiplies your success. But the wrong partner divides your attention and effort, hinders your business’s progress, and potentially destroys it from within.

Technical Writing For Dummies is a master class on how to build a career writing user manuals, e-learning, streaming, simulations, and more. Whether you're new to the field, a seasoned professional, or a technical person who needs to write, this guide arms you with the skills you need to cash in on this flourishing world of technical writing. As a tech writer, you'll need a robust skillset that allows you to offer clear and concise documentation for just about anything. This new edition of Technical Writing For Dummies—updated for today's tech writing advances—can get you there.

Delivering a speech can be nerve-wracking, especially when you don’t do it frequently. The pounding heart, trembling hands, and almost overwhelming urge to flee. Rest assured, you're far from alone. But imagine a path rooted in time-tested ancient wisdom that can transform you from a hesitant speaker to someone capable of leaving a lasting impression on your audience.

Many business owners downplay the importance of managing their finances—until they’re in trouble. When a business can’t meet payroll and supplier bills are overdue, when a loyal customer leaves and there’s a huge tax bill looming, that’s when owners discover the 101 Dumb Financial Mistakes they’ve been making. 101 Dumb Financial Mistakes and How to Avoid Them helps business owners prevent these mistakes before it is too late and they are in the middle of a financial crisis.

It's not easy for an entrepreneur to get a bank loan, find investors, and make it to the top of your industry. Many business owners find themselves overwhelmed in their business planning process, or even worse, they outsource the planning to an unqualified professional.

As you become a conscious salesperson, people who never would have done business with you in the past will suddenly start doing business with you. As you implement Matthew's techniques, you'll amplify your money magnetism, and you'll start to experience synchronicity in the sales process. Sales will seem to happen automatically.

This practical guide is designed for those that might not really understand the science behind the catering business and how it works and are looking to gain a complete understanding of this fun & potentially lucrative business.

Marketing can be confusing and frustrating, and approaching it with purely an accountant mindset—going straight to the data, expecting an obvious return on investment—won’t deliver the kind of results you want. Your marketing only works when it is a true reflection of you and your values. Inside this book, you’ll find a structure for marketing which, when followed, helps your audience see who you and your firm truly are.

The West is facing a happiness crisis. Today, less than a quarter of American adults rate themselves as very happy—a record low. False views of happiness abound, and the explosion in “happiness studies” has done little to dispel them. Why is true happiness so elusive, and why is it so hard to define?

Plan BE takes us on a transformative journey toward a new paradigm of success—one that’s not driven by doing more and pushing ahead, but one that allows us to expand into who we’re here to be. In a world where traditional approaches to success often lead to exhaustion and burnout, with millions of people yearning for a more balanced and fulfilling way to work and live, Plan BE offers an alternative pathway that allows individuals to thrive and flourish, while staying true to their authentic selves.

Whether you're a first-time grant writer or a veteran fundraiser, putting together a grant proposal is a daunting task. Thankfully, this up-to-date insider's guide shows you step-by-step how to deal with application forms, give prospective funding sources the specifics they're looking for, and get the money you need.

For years Edgar Cayce, the most documented psychic of all time, provided a small group of individuals with lessons in soul growth and personal transformation. This volume presents a new look at those major principles. From the first lesson on cooperation through others on ideals, patience, oneness and love, this book provides specific tools for personal and spiritual development.