Publishing Business

There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this audiobook will act as a north star for small business owners looking to grow. Like Alice herself, the book is honest, practical, engaging and actionable - no fluff or complication allowed - and will help you build a community, get visible and make sales. It is rooted in theory but with real-life experiences, and will leave you with the clarity and systems to take your business to the next level.

Make More Money by Making Your Employees Happy uncovers how successful companies make their employees happy beyond the paycheck - and reap the profits that automatically ensue from engaged employees - increased productivity, high employee morale, excellent retention, and decreased absenteeism. All this is revealed in the book with a wealth of real-world examples (Southwest Airlines, Alcoa, Costco, Starbucks) that will convince even the most skeptical listener that this approach can pay off big time.

Unless you’re consciously including people, you’re almost certainly unconsciously excluding people. Discover 99 decisions and 5 simple habits for creating more inclusive organisations, inside and out. Rather than top-down change initiatives involving huge teams, Catherine Garrod advocates for combining skill and will to guide people in their everyday thinking. Then developing reporting to create social accountability and track departmental progress.

What really drives workplace equity and inclusion - beyond strategies and systems? The truth is, all historically excluded persons who have broken through to greater levels of professional belonging and achievement have succeeded not by policy and systems change alone, but because of leaders who chose to remove barriers, open doors, and guide them toward their goals. The bottom line? Someone made a way for them. Using case studies, data, and candid storytelling, Tara Jaye Frank outlines how leaders with power and position can clear the path to workplace equity.

An accessible, light-hearted exploration into game theory. Haim Shapira describes what it is, why it is important, and how it can help us in our daily lives. This audiobook provides many humorous anecdotes and insightful examples of how our daily lives are affected by game theory. Game theory is the mathematical formalization of interactive decision-making - it assumes that each player's goal is to maximize his/her benefit, whatever it may be. Players may be friends, foes, political parties, states, or any entity that behaves interactively, whether collectively or individually.

No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary experiences.

Hopper shares 50 lessons to help you overcome your mental blocks, find your work-life balance, and achieve the career of your dreams. No matter where you are on your freelance journey, the five sections on getting started, pitching, doing the work, caring for clients, and finding work-life balance have something for everyone. With short chapters and practical advice, What Gives You the Right to Freelance? is sure to help creative folks make more money and love their work.

I can tell you that there are a plethora of strategy books out there. However, you’ll find many of them arcane, academic, and even confusing. Most were written a long time ago and use out-of-date examples from well before the tech age. Many are no longer relevant. For the past five years, I’ve been obsessed by the idea of creating a strategy operating system, and I’ve spent the past 12 months figuring out how to design one.

Simone Milasas tenía $187,000 de deuda cuando se dio cuenta que tenía que hacer un gran cambio. Con la ayuda de las herramientas que se presentan en este libro, ella estuvo totalmente fuera de la deuda en dos años. El punto de vista de Simone es que nadie tendría que tener un problema de dinero.

This book helps you plan and write reports, proposals, procedures, and other professional documents. You'll review a range of techniques to communicate complex information clearly. You'll also review ways to use your writing to extend your analytical, problem-solving, teamwork, and leadership skills.

Learn a step-by-step process for how to become a professional speaker and earn paid speaking engagements. The author and narrator Dr. Kevin Snyder has keynoted speeches and training programs for over 1,000,000 people through 1,150+ audiences in all 50 states and numerous countries. In this audiobook, Kevin shares his blueprint for where to start in professional speaking and how to organize a successful business in speaking.

Customer Experience expert Jim Tincher provides the wisdom and tools to show business-to-business (B2B) organizations how to build and sustain superior customer experience (CX) as a core business activity.

Do you want to know how to be happy, all the time, no matter what's going on around you? Sure you do. But before you can experience that, you must be able to answer 2 questions: What is happiness...really? How can you get from where you are now into that Experience? The Ultimate Key to Happiness will offer unusual answers to you.

If you are a business owner, or you are working with one, then this book is for you. The Succession Solution provides both an explanation of the importance of succession planning, as well as a practical, straight-forward, and proven system that can be used to continue your business to the next generation, whether your successor is a family member(s), an employee, or a third party.

Marc Guss’s advice is impeccable; he says the things no one else in show business will, things that those who want into the business need to know. He has a heck of a story to tell. It is powerful, outspoken talk from a widely recognized agent on how to master the industry using an entrepreneur’s specific skill set. Guss shares deeply personal experiences from the trenches, experiences he has shared with such eminent names as Lauren Bacall, Floyd Mayweather Jr., Christopher Reeve, Quentin Tarantino, Whoopi Goldberg, Dr. Phil, and others.

In How to be a Great Real Estate Agent, Joe Rand shows you how to take a client-oriented approach to every aspect of your business: How to generate leads by providing creative services to people, rather than trying to manipulate them, How to turn your boring presentations relying on an outdated value proposition into engaging client consultations explaining the core services you actually provide. How to Be a Great Real Estate Agent will change the way you think about the industry, making you a better real estate agent - and a better person.

Bill Gates is one of the world’s richest men and an undeniable legend in both software and business. Now, this biography is here to peer into the life and career of this incredible entrepreneur. In this detailed account of Bill Gates’ life, you’ll discover everything from how his childhood and years at Harvard shaped how he attained success to the founding of the now-famous Microsoft and the Windows software that changed the world and paved his way to becoming a billionaire.

In Everywhere Present, popular blogger and podcaster Fr. Stephen Freeman makes a compelling case for becoming aware of God's living and active presence in every moment of our lives here and now. Learning to practice your Christian faith in a one-storey universe will change your life and make possible the living, intimate relationship with God you've always dreamed of.

Corporate culture is ground zero for your organization. If left to chance, corporate culture will fall to the lowest common denominator or the loudest voice, resulting in inconsistency at best and volatility at worst. Scaling your company means scaling your culture first. You need a clear playbook with actionable steps to foster alignment and a results-driven team of passionate stakeholders. In Scaling Culture, Ron Lovett provides you with the key components you need to create a successful organization that lasts.

Business Ground Rules offers entrepreneurs and intrapreneurs the opportunity to take their business to the highest levels! Two remarkable high achievers, Peter Thomas and Tony Jeary deliver the 100 secrets to creating your own wealth and success in order to live a richer life. This audiobook is an invaluable tool for anyone wanting to achieve radical success. It is not just about being rich - it's about living a richer life.