Research Writing

The Zettelkasten method is the perfect way to harness the power of technology to remember what you read and boost creativity. Invented in the 16th century and practiced to its fullest extent by a German sociologist who wrote 70 books and hundreds of articles, the Zettelkasten method is exploding in popularity. Writers of all types are discovering that digital tools make the method more powerful than ever, turning your digital life into an “external brain” or “bicycle for the mind”.

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.

Vous rêvez d'être écrivain, vous voulez écrire un roman qui transporte les lecteurs, mais vous ne savez pas par où commencer, comment aller au bout de votre manuscrit ou vous ne trouvez pas de maison d'édition pour votre livre ? Écrire un roman est LE guide pratique qui vous permettra, étape par étape, de réaliser enfin tous vos projets d'écriture. ÉCRIRE UN LIVRE EST UN PROJET COMME UN AUTRE, ÊTRE ÉCRIVAIN EST UN MÉTIER COMME UN AUTRE. On trouve normal d'apprendre des techniques en piano ou en dessin, mais en France (à l'inverse des Etats-Unis où l'écriture de fiction s'étudie à l'université), on croit qu'on ne peut pas apprendre à écrire.

Writing has been medicine for Nancy Slonim Aronie. At nine months old, her son Dan was diagnosed with diabetes. Then, at twenty-two, he was diagnosed with multiple sclerosis. During the years she and her husband took care of Dan, and when he died at age thirty-eight, Aronie could not find the book she needed. So she wrote her memoir. Over decades of writing and teaching, Aronie has created a set of prompts, directions, and examples that she shares in Memoir as Medicine. Listeners will learn how to write through where they have been and into understanding, healing, and even joy.

Now an insider at The People vs. O. J. Simpson reveals the untold story of the most widely followed trial in American history and the indelible impact it has had on the judiciary, the media, and the public. As the Los Angeles Superior Court's media liaison, Jerrianne Hayslett had unprecedented access to the trial - and met with Judge Lance Ito daily - as she attempted, sometimes unsuccessfully, to mediate between the court and members of the media and to balance their interests.

Behind most major political stories in the modern era, there is an agenda - an effort by opposition researchers, spin doctors, and outside interests to destroy an idea or a person. The tactic they use is the Smear. Every day, Americans are influenced by the Smear without knowing it. Paid forces cleverly shape virtually every image you cross. Maybe you read that Donald Trump is a racist misogynist or saw someone on the news mocking the Bernie Sanders campaign. The trick of the Smear is that it is often based on some shred of truth.

The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way.

Robert Olen Butler, author of Perfume River, A Good Scent from a Strange Mountain, and A Small Hotel, teaches graduate fiction at Florida State University—his version of literary boot camp. In From Where You Dream, Butler reimagines the process of writing as emotional rather than intellectual and tells writers how to achieve the dream space necessary for composing honest, inspired fiction.

Be more effective on the job! Communicate like a native speaker of English! American English speakers use many phrases and expressions on the job. If you don’t know these expressions, you’re left out of the conversation. You’re out of it...and nothing makes you feel so much like a foreigner. Speak Business English Like an American will help you speak Business English like an American - quickly and confidently. You’ll hear the idioms & expressions used in everyday speech in American workplaces.

You've heard of the "Great Books"? These are their evil opposites. From Machiavelli's The Prince to Karl Marx's Communist Manifesto to Alfred Kinsey's Sexual Behavior in the Human Male, these "influential" books have led to war, genocide, totalitarian oppression, family breakdown, and disastrous social experiments. And yet these authors' bad ideas are still popular and pervasive. Here with the antidote is Professor Benjamin Wiker.

How does one pull from one's own boring, agitated self the truth-speaker who will tell the story a personal narrative needs to tell? That is the question The Situation and the Story asks—and answers. Taking us on a tour of some of the best memoirs and essays of the past hundred years, Gornick traces the changing idea of self that has dominated the century, and demonstrates the enduring truth-speaker to be found in the work of writers as diverse as Edmund Gosse, Joan Didion, Oscar Wilde, James Baldwin, or Marguerite Duras.

You’ve thought about self-publishing, but is it the right path for you? Find answers, insights, and pro tips in Self-Publishing: The Ins & Outs of Going Indie. Written by Judy Penz Sheluk, bestselling author of Finding Your Path to Publication and multiple mystery novels, this must-have reference book covers the nuts and bolts of self-publishing from business basics and publishing platforms to post-publication sales and marketing strategies.

Why has punditry overtaken news, with so many media outlets pushing partisan agendas instead of information? Comedian Stephen Colbert's catchword "truthiness" has captured something essential about our age: that people are more comfortable with ideas that feel true, even if the evidence for those beliefs is thin.

In this highly anticipated follow-up to the Sunday Times bestseller THE SCIENCE OF STORYTELLING, acclaimed story guru Will Storr shows you how to engage and influence your audience to create irresistible pitches, build rock solid brand loyalty, motivate teams and lead with charisma and authenticity. With examples ranging from Aztec rituals to Apple's legendary advertising successes (and long-forgotten fails), A STORY IS A DEAL lays out a revolutionary new method for creating the most persuasive messaging: by harnessing the power of our storytelling brains.

Pour écrire un bon roman, le talent ne suffit pas. La technique ne suffit pas non plus. La méthodologie est un outil. Associez les trois et vous atteindrez le succès, vous écrirez des livres que les générations actuelles et futures liront avec plaisir. Méthode, Structure, Créativité sont les trois piliers de la Méthode Godefroy. Dans la Méthode Godefroy, la méthode la plus complète en français pour apprendre à écrire un roman, vous allez concrètement apprendre à choisir les bonnes idées, les organiser, utiliser les techniques indispensables et structurer vos romans.

All social groups have ideals for behavior, even though ethics vary among different cultures and among individuals within each culture. In trying to understand why, Churchland brings together an understanding of the influences of nature and nurture. She looks to evolution to elucidate how, from birth, our brains are configured to form bonds, to cooperate, and to care. Conscience delves into scientific studies, particularly the fascinating work on twins, to deepen our understanding of whether people have a predisposition to embrace specific ethical stands.

Write a non-fiction book in 10 days or less, even if you're struggling with writer's block or have never written a book before! Do you aspire to share your wisdom, establish thought leadership, and amplify your influence by writing a book? Are you a busy executive, coach, or solopreneur deterred by writer's block and overwhelmed by the book-writing process? What if we were to tell you that you could write a non-fiction book in 10 days or less with the help of Artificial Intelligence (AI)?

Author Allison Fallon has led thousands of people just like you to find greater meaning by helping them write their story. She's witnessed the phenomenon of a person stepping back, analyzing their life, and realizing what they're good at and what they are not, the types of people who hurt them and those who help, and the things that provide satisfaction and what leaves them empty. And in all this, they find their purpose. They find their story.

Un auteur de romans doit être une machine à produire des idées. Pas le choix ! Mais d'où viennent les bonnes idées et comment les rendre meilleures pour écrire un roman à succès ? Vous avez une idée de roman ? OK, mais est-ce qu'une idée ça suffit pour écrire un roman de 25 000, 50 000 ou 120 000 mots ? Non ! Il en faut des dizaines et des dizaines. Et même si vous avez une bonne idée pour tout votre roman, vous pouvez encore l'améliorer pour en faire une grande idée, qui portera toute votre écriture.

Regina Martínez was no stranger to retaliation. A journalist out of Mexico’s Gulf Coast state of Veracruz, Regina's stories for the magazine Proceso laid out the corruption and abuse underlying Mexican politics. She was barred from press conferences, and copies of Proceso often disappeared before they made the newsstands. In 2012, shortly after Proceso published an article on corruption and two Veracruz politicians, and the magazine went missing once again, she was bludgeoned to death in her bathroom. The message was clear: No journalist in Mexico was safe.