Research Writing

In this highly anticipated follow-up to the Sunday Times bestseller THE SCIENCE OF STORYTELLING, acclaimed story guru Will Storr shows you how to engage and influence your audience to create irresistible pitches, build rock solid brand loyalty, motivate teams and lead with charisma and authenticity. With examples ranging from Aztec rituals to Apple's legendary advertising successes (and long-forgotten fails), A STORY IS A DEAL lays out a revolutionary new method for creating the most persuasive messaging: by harnessing the power of our storytelling brains.

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.

Vibrant, believable characters help drive a fictional story. Along with a clever plot, well-drawn characters make us want to continue reading a novel or finish watching a movie. In Creating Characters, Dwight V. Swain shows how writers can invent interesting characters and improve them so that they move a story along.

Between 1999 and 2017, an estimated 250,000 Americans died from overdoses involving prescription painkillers, a plague ignited by Purdue Pharma’s aggressive marketing of OxyContin. Families, working class and wealthy, have been torn apart, businesses destroyed, and public officials pushed to the brink. Meanwhile, the drugmaker’s owners, Raymond and Mortimer Sackler, whose names adorn museums worldwide, made enormous fortunes from the commercial success of OxyContin.

In this spellbinding blend of memoir and insight, best-selling author Chuck Palahniuk shares stories and generous advice on what makes writing powerful and what makes for powerful writing. With advice grounded in years of careful study and a keenly observed life, Palahniuk combines practical advice and concrete examples from beloved classics, his own books, and a "kitchen-table MFA" culled from an evolving circle of beloved authors and artists, with anecdotes, postcards from the road, and much more.

Comment raconter une histoire pour que le lecteur soit accroché du début à la fin ? Comment structurer son roman pour qu'il ou elle le lise sans s'arrêter et dise à la fin : "c'est un bon roman" ? Que vous écriviez un policier, de la fantasy ou du fantastique, de la romance même, il existe des structures narratives qui font partie de l'inconscient collectif et que les auteurs à succès utilisent avec succès pour écrire des best-sellers.

What makes a romance novel a romance? Writing a well-structured romance isn't the same as writing any other genre - something the popular novel and screenwriting guides don't address. The romance arc is made up of its own story beats. Told in conversational (and often irreverent) prose, Romancing the Beat is like sitting down to coffee with romance editor and author Gwen Hayes while she explains story structure - the way she does with her clients, some of whom are regular inhabitants of the best-seller lists.

The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way.

Pour écrire un bon roman, le talent ne suffit pas. La technique ne suffit pas non plus. La méthodologie est un outil. Associez les trois et vous atteindrez le succès, vous écrirez des livres que les générations actuelles et futures liront avec plaisir. Méthode, Structure, Créativité sont les trois piliers de la Méthode Godefroy. Dans la Méthode Godefroy, la méthode la plus complète en français pour apprendre à écrire un roman, vous allez concrètement apprendre à choisir les bonnes idées, les organiser, utiliser les techniques indispensables et structurer vos romans.

A guide to writing a full-length transformational nonfiction book, from an editor with two decades' experience working with authors from all walks of life.

No more excuses. "Let the lawn get shaggy and the paint peel from the walls," best-selling novelist Walter Mosley advises. Anyone can write a novel now, and in this essential book of tips, practical advice, and wisdom, Walter Mosley promises that the writer-in-waiting can finish it in one year. Mosley tells how to: create a daily writing regimen to fit any writer's needs - and how to stick to it, determine the narrative voice that's right for every writer's style, and get past those first challenging sentences and into the heart of a story.

It's not easy for an entrepreneur to get a bank loan, find investors, and make it to the top of your industry. Many business owners find themselves overwhelmed in their business planning process, or even worse, they outsource the planning to an unqualified professional.

Compelling characters are what keeps readers turning pages and buying books—from fantasies to mysteries to the great literary novel. But how to do you create characters that feel three-dimensional and real on the page? Counsellor and author Eileen Cook shares common psychological techniques to help you build your characters and take your story to the next level. This book covers understanding your character's backstory and how it impacts their choices in your book by doing a structured counselling interview, personality structure, and the Stages of Change.

For over a century, The New York Times has been an iconic institution in American journalism, one whose history is intertwined with the events that it chronicles—a newspaper read by millions of people every day to stay informed about events that have taken place across the globe. In The Times, Adam Nagourney, who’s worked at The New York Times since 1996, examines four decades of the newspaper’s history, from the final years of Arthur “Punch” Sulzberger’s reign as publisher to the election of Donald Trump in November 2016.

A practical and inspiring guide to transformational personal storytelling, The Story You Need to Tell is the product of Sandra Marinella’s pioneering work with veterans and cancer patients, her years of teaching writing, and her research into its profound healing properties. Riveting true stories illustrate Marinella’s methods for understanding, telling, and editing personal stories in ways that foster resilience and renewal. She also shares her own experience of using journaling and expressive writing to navigate challenges including breast cancer and postpartum depression.

This revised and updated edition is a complete resource for anyone who wants to write and produce a television drama series or create an original series, as well as for teachers in screenwriting classes and workshops. It leads listeners step-by-step through each stage of the development and writing process, offering practical industry information and artistic inspiration. This edition also takes listeners into the future, engaging provocative issues about the interface between traditional TV and emerging technologies.

In this unique book, author and editor Jean Marie Stine shows writers how to avoid the errors that keep most self-help books from finding publishers and off the best-seller lists if they are published.

Can you learn how to write comedy? Absolutely - anyone can. Scott Dikkers will tell you how. He's co-founder and longest-serving editor-in-chief of The Onion, the world's most popular humor publication, and founder of The Onion Training Center at the Second City in Chicago. He's also a number one best-selling humor author and winner of the Thurber Prize for American Humor. In How to Write Funnier, he tells you everything you need to know to start writing funny stories, how to write funny scenes, and how to write funny sketches.

Prolific author and story coach Jessica Brody presents a comprehensive story structure guide for anyone who wants to write a young adult novel by applying the famed Save the Cat! screenwriting methodology to the world of YA fiction. Filled with practical advice, easy-to-follow templates, and "beat sheets" analyzing the structure of popular young adult novels such as Leigh Bardugo's Six of Crows, John Green's The Fault in Our Stars, and Lois Lowry's The Giver, this book is the ultimate reference for anyone who's ever dreamed of writing their own young adult bestseller.