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Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy. This Is Personal helps companies better understand the individual needs and identities of their audience, no matter the size, enabling businesses to send better, more relevant emails that generate more opens, more clicks, and, ultimately, more sales.

Extensively revised, the second edition of The Manager's Guide to HR covers all the key areas and brings listeners up to speed on current developments in employment law, including: how social media is changing the recruitment landscape; shifting labor standards regarding compensation and benefits; the National Labor Relations Board's stance on work-related employee speech on social media; and much more. Featuring step-by-step guidance on everything from COBRA compliance to privacy issues, this trusted resource is now - once again - the most up to date.

There is not another business book on the market that gives you as many resources to get you started making MASSIVE MONEY in your business! This book gives you a locksmith business overview. Find out how to start your business step by step.

Countless tools and frameworks claim to make decisions objective and bias-free. But in reality, the defining decisions that leaders face are complex ones with subjective information sources and conflicting courses of action. That's why the toughest choices are left to the leaders, and that's why formulas won't answer them. In Difficult Decisions: How Leaders Make the Right Call with Insight, Integrity, and Empathy, leadership expert Eric Pliner delivers a set of practical tools for listeners to make sense of these complex, subjective decisions quickly and with integrity.

Hailed as America’s greatest civil rights advocate, Martin Luther King, Jr. inspired the people of the United States to demand equality, regardless of the color of their skin. And he did it peacefully. Time may have passed, but in today’s world, his teachings are needed more than ever. With Martin Luther King, Jr.’s wisdom and unwavering dedication to making the opposition listen, you can become a peaceful leader and advocate for the way the world should look, no matter who stands in your way.

Study three easy fundamentals and make them a habit, and you have a recipe for sustained success no matter what hurdles life throws at you. This is a story of a small boy, scared and alone in the world, who ran away from home at 16, overcame numerous hostile environments to pursue his dream to become a Navy SEAL, and eventually became the naval special warfare sniper course manager (head) instructor. The lessons learned along the way were powerful.

It is not hard to become a used car dealer even if you are on a tight budget. As far as the income potential is concern, it is higher than most other side gigs you will find. Just imagine this, you buy a 6 years old Toyota Camry with 87K miles for $4,500, you bring it home, clean it up, fix few minor scratches, wash it wax it, then put it up for sale on Craigslist for $7100. In the first three days you get a few calls, and after 4 test drives, you sell it for $6,600.

Biz Dev Done Right is devoted to helping business owners, sales VPs, and sellers uncover and manage the blind spots in the sales process that keep you from the success you deserve. Learn the practical and powerful information you need to immediately accelerate next level results. When business development is done right, there is no limit to what your company can accomplish!

A majority of American households give to charity in some form or another. Whether you're in a position to give $1 or $1 million, every giver needs to answer the same question: How do I channel my giving effectively to make the greatest difference? In Giving Done Right, Phil Buchanan, the president of the Center for Effective Philanthropy, arms donors with what it takes to do more good more quickly and to avoid predictable errors that lead too many astray.

Written by a successful serial entrepreneur, Twelve-Minute Risk Management teaches quick, actionable steps to protect your business from a range of risks, like cybersecurity, fraud, reputation risk (social media), and workplace violence.

As a leader, you are responsible for defining what your team should be striving toward, keeping them a small, yet close and effective bunch, setting a compelling direction for them, and getting them to buy into your journey toward collective success. So, how exactly do you do just that? “The Mighty Modern Manager” shows you all the tools, tips, and insights you need to bridge the gap and become a more effective leader! In this game-changing guide, you will learn how to overcome leadership challenges and succeed as an exemplary leader with the right mindsets, skills, tools, and practices!

You have the right to restore a culture of the can-do spirit and enjoy the financial security you and your family deserve. People are destroyed for lack of knowledge. Get the knowledge you need to start living your business dreams! Don't wait. You'll wait your life away...

Getting It Done Right, unlike general management books, focuses on the issues uniquely faced by human service managers. Vincent Pettinelli encourages human service professionals to fully realize their commitment to the highest quality services by dedicating themselves to mastering essential management skills. Getting It Done Right is an invaluable guide for any human service manager or any employee considering a move into leadership. Human services is an environment with diverse constraints and frequently conflicting demands.

You might feel like you're constantly stuck in your head, beating yourself up, or feeling like an imposter, which causes you to feel overwhelmed and lack self-confidence. Or maybe you want to be an exceptional leader at both work and home so you can make the kind of impact you really want to make. Discover the framework we used to get into incredible shape, connect better with our family, develop our leadership, and manage our time without taking away from the other important areas of our lives.

Despite what the old adage says, the customer is not always right. Even companies that can seemingly do no wrong-like the coffeehouse giant Starbucks-have only recently started to figure this out.

Our best guarantee for a brighter, freer tomorrow is found inside the interior work we do to change our understanding about ourselves and the world we live in. In these 31 brief talks, you will get the knowledge and practices you need to change your life. Work with one talk a day and be a new you in a month! Or go at your own pace.

Want to earn more money without having to report to a boss, commute long distances, or work on someone else's schedule? You are not alone. The good news is that you don't need any of the things that you may be concerned about right now. In fact, starting with a clean slate may turn out to be your superpower as a business owner, as hard as that may be to imagine right now.

There's a big difference between continuously encouraging employees to do their jobs well (coaching), attempting to fix poor performance (counselling), and helping top performers excel (mentoring). Unfortunately, most managers don't truly understand how and when to do each. The updated and revised edition of Coaching, Counselling & Mentoring gives managers specific, practical techniques for using all three to improve the performance of all their people.

The Oz Principle has sold more than a million copies since it debuted in 1994, establishing it as the go-to reference on workplace accountability throughout the world. By embracing its practical and invaluable advice, tens of thousands of companies have improved their organizational accountability - the key to achieving and sustaining exceptional results.

Confronting Reality will change the way you think about and run your business. It is the first book that shows how to connect the big picture of the new era of business with the nitty-gritty of what to do about it.