Science Communication

Truth: A User's Guide explores how we can guard against the noise of competing truths, in business, in our personal relationships, and within ourselves, but also how we can use them to our advantage. Written with authority and humour, this is an accessible and illuminating narrative that will find a wide audience among listeners in search of understanding why the meaning of "truth" seems to have gone completely haywire.

This groundbreaking book offers extraordinary insight into the greatest mystery in sales: how the very best salespeople consistently and successfully influence change in others, inspiring their customers to say yes.

We’ve all been around those people who can leave us feeling drained after an encounter with them. Some people can leave us feeling agitated or annoyed or even just feeling really bad about ourselves. The most important thing you need to understand when dealing with someone like this is that their behavior toward you has nothing to do with you, and more often reflects their inner mental and emotional state. Identifying their harmful behavior is the first step to minimizing their impact. You might not be able to change what they do, but you can change what you do with it.

Elements of Wit is an engaging audiobook that brings together the greatest wits of our time, and previous ones from Oscar Wilde to Nora Ephron, Winston Churchill to Christopher Hitchens, Mae West to Louis CK, and many in between. With chapters covering the essential ingredients of wit, this primer sheds light on how anyone - introverts, extroverts, wallflowers, and bon vivants - can find the right zinger, quip, parry, or retort... or at least be a little bit more interesting.

Every day we speak to ourselves and to each other, about ourselves and about others. Whether ruminating on a past event alone or gossiping with a group of friends, we move through life in a state of near-constant chatter - even during those moments we profess to wanting nothing more than some peace and quiet. So, why do we do it, and what purpose does talking serve? In this paean to conversation, neuroscientist Shane O'Mara encourages us to marvel at our brains distinct mechanisms for communicating.

It’s undeniable: women’s voices aren’t being heard - at work, at home, in every facet of their lives. The fault lies not with women, but in a culture that seeks to silence women’s voices. However, there are skills every woman can harness to understand her own voice and learn how to use it with confidence. Outspoken provides listeners with the insight, guidance, and encouragement they need to use their voice to successfully communicate in meetings, around the dinner table, and during future political debates.

An international TED Talk speaker, Tony Porter challenges manhood and male socialization, which he defines as the "man box". Tony Porter works closely with the NFL, the NBA, the MLB, the US military, colleges, universities, and numerous other organizations to prevent violence against women and girls by promoting healthy, respectful manhood.

With the tips and techniques taught in this power-packed audiobook, you'll learn to respond to the most difficult situations with dignity, diplomacy, and poise. Even when you're put on the spot, you'll learn to use these simple scripts (and create your own!) to work through a variety of tough situations and get your point across, guilt-free. Plus, you'll learn about the importance of the inflection, tone, and timing - because how you say it is just as important as what you say.

In this book in praise of wait times, award-winning author Jason Farman passionately argues that the delay between call and answer has always been an important part of the message. Traveling backward from our current era of Twitter and texts, Farman describes how societies have worked to eliminate waiting in communication and how they have interpreted those times' meanings. And in a rebuttal to the demand for instant communication, Farman makes a powerful case for why good things can come to those who wait.

Este audiolibro es la recopilación de las mejores técnicas y consejos que Teresa Baró ha ofrecido durante más de veinte años a miles de mujeres profesionales y directivas de todos los ámbitos. Aquí tienes herramientas prácticas para detectar tus barreras psicológicas y creencias limitantes y conocer tu propio estilo de comunicación. Te darás cuenta de que, en gran medida, tu futuro profesional está en tus manos: tú decides dónde quieres llegar y sabrás cómo conseguirlo. Las palabras y frases que utilizamos, el uso de la voz y del lenguaje corporal condiciona la imagen.

Would you like to know how to communicate with the people around you without trouble or misconception and to avoid future arguments? Then keep reading! Communication is a subject that you’ve likely touched on if you’ve attempted to mediate conflicts or if you’ve looked into improving any of the personal relationships around you. It’s true that communication is the gateway to understanding and that you can’t fully reach a resolution with someone if you can’t effectively communicate with them.

In How to Be Right: the Art of Being Persuasively Correct, Gutfeld reveals the strategies that have helped him keep a steady job for almost three decades. From "Discard Your Outrage" and "Outcompassion Them" to "Find the Right's Obama" and "Use your Mom", Gutfeld gives listeners the tools they'll need to argue, influence, and convince their friends, family, and foes throughout the 2016 election cycle.

Le mensonge est important. Nous nous mentons à nous-même et aux autres. Mais qu'est-ce qui nous pousse à dissimuler ou arranger la vérité à notre avantage ? Nous sommes imparfaits, pas aussi bons que nous le souhaiterions ou que nous le prétendons. L'intégration sociale nous oblige également à mentir car la vérité est source de problèmes et de conflits. Pour survivre et réussir, nous faisons semblant, avec les meilleures intentions. Mais attention! Le mensonge est bien trompeur. Quelles sont derrière les apparences, les diverses causes et formes du mensonge ?

Confidence has been scientifically proven to directly affect our happiness. As pressures from society increase, low self-esteem, and social anxiety have become all too common for many amazing people. This phenomenon shows itself in a loss of words, public shyness or an inability to connect with others. Thankfully, confidence is a skill that almost anyone can learn.

Nothing has changed more in the last few decades than our concept and perception of reality. The effects have manifested in our news, entertainment, and Google searches; we're finding that a lot of things we thought were objective aren't automatically so. Reality is not a concept we want to flush down the toilet with yesterday's food, though. However, we must begin to understand how it works in a world where profit is the driving force.

There's an overlooked but critical scientific fact that every marketing professional needs to know: Many decisions start with attention, and it's your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people's attention, much less persuade them?

Neste livro Schopenhauer apresenta 38 estratégias sobre a arte de vencer um oponente num debate, não importando os meios, utilizando a maior ferramenta que possuímos; a palavra. É possível recorrer a estes estratagemas, lícitos e ilícitos, para 'obter' razão, e defendê-la quando ela estiver do nosso lado ou conquistá-la quando estiver do lado do adversário. Com frieza classificatória, Schopenhauer indica 'os caminhos oblíquos e os truques de que se serve a natureza humana em geral para ocultar seus defeitos'.

In 1994, Dr. John Gottman and his colleagues at the University of Washington made a startling announcement: Through scientific observation and mathematical analysis, they could predict, with more than 90 percent accuracy, whether a marriage would succeed or fail. The only thing they did not yet know was how to turn a failing marriage into a successful one, so Gottman teamed up with his clinical psychologist wife, Dr. Julie Schwartz Gottman, to develop intervention methods.

Power and Persuasion stands apart for its critical evaluation of the concepts, doctrines, and activities that the US Department of Defense and Department of State employ for the art of strategic communication including psychological operations, military information support operations, propaganda, and public diplomacy.

In Talking Across the Divide, social justice activist Justin Lee explains how to break through the five key barriers that make people resist differing opinions. With a combination of psychological research, pop-culture references, and anecdotes from Justin's many years of experience mediating contentious conversations, this book will help you understand people on the other side of the argument and give you the tools you need to change their minds - even if they've fallen for "fake news."