Science Communication

What good will it do to skillfully craft a written argument if you lose your audience? Simple emails, formal reports, blogs, presentations, articles—they need punch to gain influence. Clear structure and logic alone won’t do. To engage readers, you need to make mentally stimulating choices in language—choices that electrify your readers’ mental hotspots. Veteran journalist Bill Birchard reveals the secret of making that happen. He blends the findings from a global cadre of psychologists and neuroscientists with lessons from his long, successful career as a professional writer.

This book is a resource for building your own solar PV supply for remote cameras, LED lighting systems, communication, sensors, and remote cabin and home power systems with solar PV power system examples. The solar energy resource varies with time of day, season, and local climate. Solar PV panels, sized properly, produce reliable and predictable energy production, despite daily variations, when calculated properly for each month.

The allure of Southern women is undeniable. Men are captivated by them, other women are mystified. Even the South's most treacherous enemy, General William Sherman, fell victim to the fluttery charms of a Georgia belle and loved her to the end of his life. So, what does a Southern woman have that other women do not possess?

The Trump Card is based on the idea that Dr. Ross has added a new card to the Rorschach Ink Blot Test: The Trump Card. He psychoanalyzes projections onto the Trump Card, just as psychologists do when administering the Rorschach. The audiobook is not so much about President Trump as it is about attitudes and reactions to him. The Trump Card is an equal-opportunity political satire and does not discriminate on the basis of political affiliation. Dr. Ross critiques both the left and the right.

Women define career success in a wide variety of ways. But whatever a woman's personal definition, if she is in a traditionally male-dominated career - virtually all high status, highly compensated fields - her career is at risk because of pervasive gender stereotypes. This highly practical book makes clear that women don't need to change who they are to succeed in their chosen careers, and they certainly don't need to act more like men.

The purpose of creating this audiobook is to help the listener to understand as much about influencing human behavior as possible. Like most things in life, it is possible for anyone, regardless of background, to learn and put this information into practice and become a truly influential individual. Learning and applying the skills herein will help the listener to win more friends and gain more influence over people even without having a form of authority over them.

Baie de Monterey, Californie, septembre 2015. Tom Mustill, réalisateur de documentaires, embarque sur un kayak pour observer les baleines. L'excursion touche à sa fin lorsque soudain, une baleine à bosse jaillit hors de l'eau et heurte violemment le kayak. Pourtant, contre toute attente, elle leur laisse la vie sauve. Bouleversé, Tom Mustill cherche à comprendre : comment a-t-il survécu ? La baleine l'a-t-elle délibérément évité ? Serait-il possible de communiquer avec elle ? Répondre à ces questions devient dès lors son obsession.

The Science of Attraction (2nd Edition) is an in-depth look at human attraction and what draws people together. It dives into peer-reviewed research, combined with the insightful and straightforward observations of a renowned dating coach - Patrick King is an internationally best-selling author and acclaimed speaker and coach. Together, this book is the ultimate guide to inform, diagnose, and recommend highly actionable steps to take your dating life to the next level. No tricks, no manipulation; only getting inside the human psyche.

Do you finally want to end the pain of missing out on life-changing opportunities and experiences because of a lack of being able to get people to see things your way? Are you wondering if there is a surefire method to help you get more out of life? If you thought yes, then you've come to the right place. Persuading people doesn't have to be complicated. In fact, it's much easier than you think, and you don't have to believe me.

In this provocative yet practical book, renowned speaking coach and communication expert Nick Morgan highlights recent research that shows how humans are programmed to respond to the nonverbal cues of others--subtle gestures, sounds, and signals--that elicit emotion. He then provides a clear, useful framework of seven "power cues" that will be essential for any leader in business, the public sector, or almost any context. You'll learn crucial skills, from measuring nonverbal signs of confidence to the art and practice of gestures and vocal tones.

Tired of hearing your coworkers opinions, but never have the right words to say to shut their arguments down and stop them in their tracks? These three books will provide the tools required to easily defeat anyone in a debate. Politics can be tricky and things get even harder to understand when there are alternative facts involved.

Unlock the Future of Communication with the Dual-Mode Elicitation Model (DEM). In today's complex world, effective communication is crucial. The DEM Manual presents a revolutionary framework that blends Directive and Exploratory Modes, grounded in cognitive psychology, neuroscience, and AI. Whether you're an educator, AI developer, or therapist, this manual offers the tools to master communication in diverse settings. Discover practical applications, ethical considerations, and visual guides to enhance your skills.

The first book written about diplomacy in over 50 years, since Richard Sharp's The Game of Diplomacy, with an homage to that critical work, to Allan B. Calhamer - the game's designer - and so many other legends of the hobby, to bring a new concise look at strategy, tactics, and negotiation.

Apply systems thinking in your problem solving, decision making, and strategic planning without the need to become a technical professional. Think in Systems is a concise information manual offering high-level problem-solving methods for personal and global issues. The guide presents the main features of systems thinking in an understandable and everyday manner, helping you to develop this skill top analysts and world leaders use.

Having conversations about race is uncomfortable. But for progress between individuals (and our communities) to happen, we need to be able to speak openly and honestly. Podcast hosts of The Kinswomen Yseult and Hannah use their own friendship and experiences from different racial backgrounds to offer guidance on navigating these layered conversations. In Real Friends Talk About Race, the duo share their two perspectives on the ways in which culture, history, and white supremacy have prevented us from having the skills to build trust and healthy relationships across race.

We are naturally drawn to smooth, harmonious movement. Both social and physical graces have been taught since the dawn of civilization. Yet grace seems forgotten in our pushy, hectic modern world. Sarah L. Kaufman argues that we bring it back. She celebrates grace in the way bodies move, exploring how to stand, walk, and dress well. She deplores the rarity of grace among public figures and glories in it where found (Beyoncé at a fashion show).

From the best-selling author of Law of Attraction comes an easy-to-follow audiobook on creating ideal personal and professional relationships using the techniques of Neuro-Linguistic Programming. Are there certain people in your life who you have difficulty communicating with - at home, at work, or in your community? Now, in Law of Connection, Michael J. Losier gives you the tools you need to foster greater understanding in every aspect of your life. With tips, tools, exercises, and scripts to guide you.

The 7 Triggers to Yes will help you become more influential and persuasive with the simplest and most effective formula for using neuroscience-based emotional triggers. For business owners, executives, managers, and sales people - as well as fundraisers, politicians, and entrepreneurs - success depends on the ability to engage and change people's hearts and minds. You will learn not only how recent science has revealed the biological mechanisms behind human decision-making, but how to use that knowledge to your advantage.

In an increasingly polarised world, asking better questions in our daily and working lives is a radical shortcut to personal and professional success. It can create space for us to rethink our positions, find answers together and even change our minds for the better.

In Mars and Venus in the Workplace, Gray analyzes the differences in the ways men and women misunderstand and misinterpret each other in the workplace, and offers practical advice on reducing unnecessary conflict and frustration.