Science Communication

While we can’t see the brain, it sends signals to us and those around us. Just as the colors of a traffic light send drivers a signal to go, slow down, or stop, our brains signal to our emotions and affect our behavior toward others. In Signals, Cherilyn Orr introduces a common language and imagery to help everyone manage their emotions. Rooted in neuroscience and the Bible, this approach has been used around the world because its spans across all cultural contexts.

Explore the depths of human psychology and learn to defend yourself against manipulations with "Dark Psychology and Gaslighting Manipulation" - the powerful bundle that combines two essential guides to understanding the human mind, winning influence, and navigating toxic relationships in the realm of persuasion.

We are lonelier than ever. The average American hasn't made a new friend in the last five years. Research has shown that people with close friends are happier, healthier, and live longer than people who lack strong social bonds. But why - when we are seemingly more connected than ever before - can it feel so difficult to keep those bonds alive and well? Why do we spend only four percent of our time with friends? In this warm, inspiring guide, Adam "Smiley" Poswolsky proposes a new solution for the mounting pressures of modern life: Focus on your friendships.

Many of us have a deep desire to make the world around us a better place. But often our good intentions are undermined by the fear that we are so insignificant in the big scheme of things that nothing we can do will actually help feed the world’s hungry, fix the damage of a Hurricane Katrina, or even get a healthy lunch program up and running in the local school. But extraordinary leaders such as Gandhi and even unlikely social activists such as Bob Geldof most often see themselves as harnessing the forces around them, rather than singlehandedly setting those forces in motion.

The beloved actor shares fascinating and powerful lessons from the science of communication and teaches listeners to improve the way they relate to others using improv games, storytelling, and their own innate mind-reading abilities. With his trademark humor and frankness, Alan Alda explains what makes the out-of-the-box techniques he developed after his years as the host of Scientific American Frontiers so effective.

What if animals and humans could speak to one another? Tom Mustill—the nature documentarian who went viral when a thirty-ton humpback whale breached onto his kayak—asks this question in his thrilling investigation into whale science and animal communication.

Less than three months after retiring from a 30-year law enforcement career, Kim Colegrove's husband chose suicide. Since that day, Colegrove has been helping first responders across the country practice techniques to cope with the stress and trauma that their work brings. And this book continues that mission by offering first responders and their families hope by introducing meditation and mindfulness as viable and practical tools to help reduce stress, regulate emotion, and improve overall health and well-being.

Do you find it hard to connect with other people? Do your relationships feel stale and lack real, meaningful connections? Do you wish you were more confident, charismatic, and likable? How to Make People Like You is a book with detailed insights on everything you need to know when it comes to going from a shy, anxious, and awkward individual and transforming yourself into someone who can unapologetically be your real, genuine, and authentic self.

This groundbreaking book offers extraordinary insight into the greatest mystery in sales: how the very best salespeople consistently and successfully influence change in others, inspiring their customers to say yes.

When Nancy Friday began her research for My Mother/My Self in the early 1970s no work existed that explored the unique interaction between mother and daughter. Today psychotherapists throughout the world acknowledge that if women are to be able to love without possessing, to find work that fulfills them, and to discover their full sexuality, they must first acknowledge their identity as separate from their mother’s. Nancy Friday’s book played a major role in that acceptance.

Expanding upon his viral TEDx Talk, psychology professor and social scientist John V. Petrocelli's The Life-Changing Science of Detecting Bullshit reveals the critical thinking habits you can develop to recognize and combat pervasive false information and delusional thinking that has become a common feature of everyday life.

In a world of iPhones and connectivity to social media and email, we are all in constant connection with one another. Then why are so many people feeling burned out, distant from colleagues, and abandoned by family and friends? In this new book from the best-selling author of Running with the Mind of Meditation, the Sakyong uses the basic principles of the Shambhala tradition - meditation and a sincere belief in the inherent wisdom, compassion, and courage of all beings - to help listeners to listen and speak more mindfully.

Learn all about animal communication.

Especialista em detecção de mentiras, David J. Lieberman ensina como descobrir as verdadeiras intenções das pessoas em qualquer situação.

Do you want to ask smart questions like Socrates or be an out-of-the-box thinker like John Stuart Mill, and rational like Descartes? These people have at least one thing in common: They were great critical thinkers of their time, and their shared wisdom lived through the centuries. Lessons from Critical Thinkers provides intellectual power to engage with and participate in effective critical thoughts, arguments, debates, reading, and reflection drawn from methods in the history of philosophical cognitive development.

In The Power of Saying No, award-winning professor and researcher Vanessa Patrick delves into the new science of saying no. She introduces the ground-breaking concept of "empowered refusal"—a proven framework for saying no that puts you in charge of your life—and reveals some surprising secrets about the power of the word no.

It’s a truth universally acknowledged that terrible apologies are the worst. We’ve all been on the receiving end, and oh, how they make us seethe. Horrible public apologies—excuse-laden, victim blame-y, weaselly statements—often go viral instantaneously, whether they’re from a celebrity, a politician, or a blogger. We all recognize bad apologies when we hear them. So why is it so hard to apologize well? How can we do better? How could they do better?

Curious about AI but unsure where to start? Feeling overwhelmed by the rapid pace of AI advancements and left behind with every new trend? You’re not alone. Many aspiring innovators and entrepreneurs share your concerns—seeking a way to leverage AI for productivity and creativity without diving into technical complexities or compromising their values. Conversational Brilliance with ChatGPT is your definitive guide to mastering AI with confidence and ease. This book demystifies artificial intelligence, showing you how to seamlessly integrate it into your life and work.

Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.

An inspiring guide from Dolly Chugh, an award-winning social psychologist at the New York University Stern School of Business, on how to confront difficult issues including sexism, racism, inequality, and injustice so that you can make the world (and yourself) better. Many of us believe in equality, diversity, and inclusion. But how do we stand up for those values in our world? The Person You Mean to Be is the smart, "semi-bold" person’s guide to fighting for what you believe in. Dolly reveals the surprising causes of inequality, grounded in the "psychology of good people".