Science Communication

It's time to stop leaving love to chance. Time to stop being too shy to meet someone, wondering why a promising first date wound up going nowhere, or realizing too late that it happened with the wrong person anyway. Nicholas Boothman has a much better way. Drawing on his expertise in Neuro-Linguistic Programming (NLP), Boothman charts a three-step plan that will help anyone find the love of his or her life.

There's an overlooked but critical scientific fact that every marketing professional needs to know: Many decisions start with attention, and it's your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people's attention, much less persuade them?

This highly understandable and entertaining book distils best practice research on science communication into accessible chapters, supported by case studies and examples. With practical advice on everything from messages and metaphors to metrics and ethics, you will learn what the public think about science and why, and how to shape scientific research into a story that will influence beliefs, behaviours and policies.

For male listeners, author and professional dating coach Alan Roger Currie goes into detail explaining the difference in the appeal of an Alpha male versus a Beta male in the eyes of women and how each type of man satisfies different needs for women.

Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles’ wise advice will help you ensure that changing someone’s mind is never an act of coercion but rather one of caring and compassion.

Globalization means that we need to be prepared to interact with people from a wide range of cultures. But it's impossible to learn the particular customs and traits of every culture you might regularly come into contact with. Cultural Intelligence teaches techniques that will allow you to function effectively in any culture. Instead of providing a laundry list of culturally specific dos and don'ts, Thomas and Inkson show how to pay attention in a mindful and creative way to cues in cross-cultural situations.

In a fascinating account combining policy expertise with compelling on-the-ground reporting, Susan Crawford reveals how the giant corporations that control cable and Internet access in the United States use their tremendous lobbying power to tilt the playing field against competition, holding back the infrastructure improvements necessary for the country to move forward. And she reveals how cities and towns are fighting monopoly power to bring the next technological revolution to their communities.

Many people struggle to have honest conversations about race, even those who consider themselves allies or identify as anti-racist. For anyone who wants to have better, more productive discussions, Courageous Discomfort is an empowering handbook that teaches you how to do just that. In these minutes, authors (and best friends), Shanterra McBride, who is Black, and Rosalind Wiseman, who is white, discuss their own friendship and tap into their decades of anti-racism work to answer the 20 uncomfortable-but-critical questions about race they get asked most often.

Women define career success in a wide variety of ways. But whatever a woman's personal definition, if she is in a traditionally male-dominated career - virtually all high status, highly compensated fields - her career is at risk because of pervasive gender stereotypes. This highly practical book makes clear that women don't need to change who they are to succeed in their chosen careers, and they certainly don't need to act more like men.

The Accidental Business Nomad is an unvarnished, story-driven, practical guide to working across cultures. The book features real stories of companies going global and highlights the realities of doing business overseas in a post-globalization world. Each story gives fascinating insights and lessons into the cultural realities and unexpected surprises of modern globalization.

The best introduction to biologist Jeremy Griffith's world-saving explanation of the human condition! The transcript of acclaimed British actor and broadcaster Craig Conway's astonishing, world-changing and world-saving 2020 interview with Australian biologist Jeremy Griffith about his book Freedom: The End of the Human Condition which presents the completely redeeming, uplifting and healing understanding of the core mystery and problem about human behaviour of our so-called good and evil-stricken human condition.

With the tips and techniques taught in this power-packed audiobook, you'll learn to respond to the most difficult situations with dignity, diplomacy, and poise. Even when you're put on the spot, you'll learn to use these simple scripts (and create your own!) to work through a variety of tough situations and get your point across, guilt-free. Plus, you'll learn about the importance of the inflection, tone, and timing - because how you say it is just as important as what you say.

Good friends and healthy friendships are crucial to women's well-being at every stage of life. But what happens when a friendship turns toxic? When a friend becomes hurtful or mistreats another? When a friend abandons another in a time of need? Here, Suzanne Degges-White and Judy Pochel Van Tieghem explore such toxic friendships and how women navigate the ups and downs as well as how broken friendships can be mended and bad friendships ended.

From the written word to the cell phone, human communication has come a long way. What might the future hold? Listeners can discover how virtual reality, holograms, and a fully connected "internet of things" may affect how they communicate in the near and distant future.

In How to Be Right: the Art of Being Persuasively Correct, Gutfeld reveals the strategies that have helped him keep a steady job for almost three decades. From "Discard Your Outrage" and "Outcompassion Them" to "Find the Right's Obama" and "Use your Mom", Gutfeld gives listeners the tools they'll need to argue, influence, and convince their friends, family, and foes throughout the 2016 election cycle.

Unlock the Future of Communication with the Dual-Mode Elicitation Model (DEM). In today's complex world, effective communication is crucial. The DEM Manual presents a revolutionary framework that blends Directive and Exploratory Modes, grounded in cognitive psychology, neuroscience, and AI. Whether you're an educator, AI developer, or therapist, this manual offers the tools to master communication in diverse settings. Discover practical applications, ethical considerations, and visual guides to enhance your skills.

Ethical intelligence may not get as much attention as other forms of "smarts", but as Bruce Weinstein reveals, it is the most practical, valuable, and even courageous form, determining success on the job, fulfillment in relationships, and sense of self-worth. After reviewing the basic ethical principles agreed upon by cultures and religious traditions around the world and throughout time, Weinstein tells listeners how to develop their ethics IQ by applying these principles in daily life.

This guide is specifically tailored for rural Indigenous communities. We'll explain digital advocacy and its significance in bridging communication gaps between Indigenous communities and decision-makers. Checklists, recommended tools, and easy-to-follow guides will keep you on track to developing skills in amplifying your voice, lobbying governments, and influencing change in the digital age.

Are you interested in 100 percent scientific and proven ways to make friends quickly, negotiate anything you want, turn enemies into friends, gain trust, and just be flat-out likable? How about step-by-step, methodical, literally foolproof approaches to make people want you around more? In The Science of Likability, that's exactly what you'll get. I've taken 16 of the most influential, famous, and effective psychological studies and broken them down to see exactly how you can use their findings to your advantage.

Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.