Science Research

While everyone is talking about "big data", the truth is that understanding the "little data" - the stats that underlie newspaper headlines, stock reports, weather forecasts, and so on - is what helps you make smarter decisions at work, at home, and in every aspect of your life. The average person consumes approximately 30 gigabytes of data every single day but has no idea how to interpret it correctly. Everydata explains, through the eyes of an expert economist and statistician, how to decipher the small bytes of data we consume in a day.

According to futurists Rolf Jensen and Mika Aaltonen, we are currently "between dreams". We've managed to achieve many of our material goals, only to face ever-growing global competition in an ever-slowing economy. Here's the good news: With the rise of social media and online resources, consumers are growing more powerful. Individuals are exploring more options. And smart businesses are discovering more ways to appeal to this powerful new community. Welcome to The Renaissance Society.

In the early sixties, Calvin Trillin got his start as a journalist covering the Civil Rights Movement in the South. Over the next five decades of reporting, he often returned to scenes of racial tension. Now, for the first time, the best of Trillin’s pieces on race in America have been collected in one volume.

Lee Eisenberg's The Number hit the New York Times best-seller list and became an instant classic with those wanting to learn more about retiring comfortably. Here he investigates the forces that compel Americans to shop till they drop. A timely exploration, Shoptimism takes a critical look at an often downplayed aspect of American economic prosperity.

Was the 2000 presidential campaign merely a contest between Pinocchio and Dumbo? And did Dumbo miraculously turn into Abraham Lincoln after the events of September 11? In fact, Kathleen Hall Jamieson and Paul Waldman argue in The Press Effect, these stereotypes, while containing some elements of the truth, represent the failure of the press and the citizenry to engage the most important part of our political process in a critical fashion.

The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone. In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company’s success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers.

When Norman Pearlstine - as editor in chief of Time Inc. - agreed to give prosecutor Patrick Fitzgerald a reporter's notes of a conversation with a "confidential source", he was vilified for betraying the freedom of the press. But in this hard-hitting inside story, Pearlstine shows that "Plamegate" was not the clear case it seemed to be, and that confidentiality has become a weapon in the White House's war on the press - a war fought with the unwitting complicity of the press itself.

In Cool, the neuroscientist and philosopher Steven Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism, revealing how the brain's "social calculator" and an instinct to rebel are the crucial missing links in understanding the motivations behind our spending habits.

Science Fiction Writing 101 is the ideal guide for budding authors aiming to craft captivating, futuristic tales. This zero-fluff guide offers beginner-oriented tips and resources. This quick listen will equip you with all of the knowledge required to craft an engaging science fiction novel that audiences will love.

In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?

When the world's biggest and most moving events took place - World War II, the Moon landing, the death of Princess Diana, and many more - Time magazine was there to tell the story with passion and clarity. This book features pieces by Barbara Ehrenreich, Henry Anatole Grunwald, Maureen Dowd, Walter Isaacson, Bono and many other famous writers, and will provide listeners with a uniquely entertaining view of 85 years of Time's history.

Milton Friedman is one of the most famous economists in history. His writings and theories on everything from capitalism and freedom to deregulation and welfare have inspired movements, influenced government policies, and changed the course of America’s economic history. Now, acclaimed Friedman biographer Lanny Ebenstein brings together 20 of Friedman’s greatest essays in The Indispensable Milton Friedman: Essays on Politics and Economics.

Assemblage guides you through the art and science of creating transformative brands by combining personal, social, and cultural components.

According to Bernard Goldberg, the media crossed an important line in the 2008 presidential race, moving from their usual unthinking liberal bias to crass partisanship of the crudest kind, practically acting as spin doctors for the presidential campaign of Barack Obama. In A Slobbering Love Affair, his most provocative book yet, Goldberg demonstrates how the media launched an unparalleled effort to ensure the election of the man they regarded as the One.

Dr. Tim Groseclose, a professor of political science and economics at UCLA, has spent years constructing precise quantitative measures of the slant of media outlets. He does this by measuring the political content of news, as a way to measure the PQ, or political quotient, of voters and politicians.

Recounts the story of America’s last great newspaper war between the New York Daily News and the New York Post, as both papers’ long rivalry turned existential amid the rise of digital news. The story is told through the eyes of the reporters, or “runners”, and photographers who fought the war on the ground in cities across America.

Recounts the story of America’s last great newspaper war between the New York Daily News and the New York Post, as both papers’ long rivalry turned existential amid the rise of digital news. The story is told through the eyes of the reporters, or “runners,” and photographers who fought the war on the ground in cities across America.

Un relato periodístico contra el olvido en el país de la desmemoria. La memoria histórica de nuestro país desde un enfoque periodístico. Prólogo de Baltasar Garzón. En la investigación que titulaEl país de la desmemoria, Juan Miguel Baquero utiliza nuevos testimonios, incontables datos y sincera pasión para denunciar la estrategia de terror desencadenada por Franco desde que dio el golpe de Estado contra la República hasta su muerte.

Beginning with America’s first newspaper, investigative reporting has provided journalism with its most significant achievements and challenging controversies. In The Evolution of American Investigative Journalism, James L. Aucoin provides listeners with the first comprehensive history of investigative journalism.

Since its first issue on October 10, 1896, The New York Times Book Review has brought the world of ideas to the reading public. It is the publication where authors have been made, and where readers first encountered the classics that have enriched their lives. Now the editors have curated the Book Review’s dynamic 125-year history, which is essentially the story of modern American letters. Brimming with remarkable reportage, this book collects interesting reviews, never-before-heard anecdotes about famous writers, and spicy letter exchanges.